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Direxion Shares ETF Trust - Direxion Daily AAPL Bull 1.5X Shares (AAPU)

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Upturn Advisory Summary
11/05/2025: AAPU (3-star) is a STRONG-BUY. BUY since 85 days. Simulated Profits (56.37%). Updated daily EoD!
Analysis of Past Performance
Type ETF | Historic Profit 51.53% | Avg. Invested days 40 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() | Upturn Advisory Performance | ETF Returns Performance |
Key Highlights
Volume (30-day avg) - | Beta - | 52 Weeks Range 15.83 - 40.21 | Updated Date 06/28/2025 |
52 Weeks Range 15.83 - 40.21 | Updated Date 06/28/2025 |
Upturn AI SWOT
Direxion Shares ETF Trust - Direxion Daily AAPL Bull 1.5X Shares
ETF Overview
Overview
The Direxion Daily AAPL Bull 1.5X Shares (AAPL) seeks daily investment results, before fees and expenses, of 150% of the performance of the common stock of Apple Inc. It's a leveraged ETF designed for short-term trading strategies focusing on Apple's stock.
Reputation and Reliability
Direxion is a well-known issuer of leveraged and inverse ETFs, known for providing tools for sophisticated traders. Their reputation is built on offering a wide range of specialized investment products.
Management Expertise
Direxion's management team has experience in structuring and managing complex ETFs, including leveraged and inverse products.
Investment Objective
Goal
To seek daily investment results, before fees and expenses, of 150% of the performance of the common stock of Apple Inc.
Investment Approach and Strategy
Strategy: The ETF employs a leveraged strategy aiming for 1.5x the daily performance of Apple (AAPL) stock. It uses financial instruments like swaps and futures to achieve this leverage.
Composition The ETF primarily holds financial instruments designed to provide leveraged exposure to Apple (AAPL) stock.
Market Position
Market Share: Market share information is not readily available for specific leveraged single-stock ETFs like AAPU but is expected to be smaller compared to broader ETFs.
Total Net Assets (AUM): 51842802.17
Competitors
Key Competitors
- GraniteShares 1.75x Long Apple Daily ETF (AAPL)
- REX FANG & Innovation Equity Premium Income ETF (FEPI)
- YieldMax AAPL Option Income Strategy ETF (APLY)
Competitive Landscape
The competitive landscape includes other leveraged ETFs and single-stock ETFs focusing on Apple or technology. AAPL faces competition from other issuers offering similar leveraged products and ETFs that offer income strategies around AAPL. Direxion's advantage lies in its established brand and experience in the leveraged ETF space. A disadvantage is the inherent risk and daily reset nature, which may not suit all investors.
Financial Performance
Historical Performance: Historical performance can be obtained from financial data providers and should be evaluated considering the leveraged nature of the ETF. Investors should expect amplified gains and losses.
Benchmark Comparison: The ETF's performance should be compared against 1.5 times the daily performance of AAPL to gauge its effectiveness in meeting its objective.
Expense Ratio: 0.94
Liquidity
Average Trading Volume
Average trading volume fluctuates but generally indicates sufficient liquidity for most traders, but larger orders may experience wider spreads.
Bid-Ask Spread
The bid-ask spread can vary depending on market conditions and trading volume but typically represents a small percentage of the ETF's price.
Market Dynamics
Market Environment Factors
AAPL's performance is highly dependent on the performance of Apple Inc., which is influenced by factors such as consumer demand, product innovation, competition, and overall market sentiment towards technology stocks.
Growth Trajectory
The ETF's growth trajectory mirrors the trading interest in Apple stock and the demand for leveraged exposure. No significant strategy changes reported for ETF AAPU.
Moat and Competitive Advantages
Competitive Edge
The ETF's advantage lies in providing a readily accessible tool for traders seeking leveraged exposure to Apple's stock. Direxion has a history of creating ETFs that are designed for certain strategies. Leveraged funds are created for sophisticated investors, and this ETF may not be suitable for everyone. The daily reset feature differentiates it from holding leveraged positions directly.
Risk Analysis
Volatility
Due to the leveraged nature, AAPL is highly volatile and subject to significant daily fluctuations. It is riskier than a non-leveraged investment in Apple stock.
Market Risk
The ETF is subject to market risk associated with Apple, including industry-specific risks, economic risks, and company-specific risks. The leveraged component amplifies these risks.
Investor Profile
Ideal Investor Profile
The ideal investor is an experienced trader with a high-risk tolerance who understands the complexities of leveraged ETFs and seeks short-term exposure to Apple.
Market Risk
This ETF is suitable for active traders with a short-term investment horizon, not for long-term investors or passive index followers.
Summary
The Direxion Daily AAPL Bull 1.5X Shares (AAPL) is a leveraged ETF that seeks 1.5x the daily performance of Apple stock, making it a high-risk, high-reward tool for short-term trading. Its performance is directly tied to Apple's stock, and it should be used by sophisticated investors who understand the implications of leverage and daily rebalancing. It provides a means to magnify short-term gains but also magnifies losses. Due to the nature of these ETFs, they should be actively monitored.
Similar ETFs
Sources and Disclaimers
Data Sources:
- Direxion Funds Website
- Financial News Providers
- ETF Database
Disclaimers:
This data is for informational purposes only and does not constitute financial advice. Past performance is not indicative of future results. Investors should conduct their own research and consult with a financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Direxion Shares ETF Trust - Direxion Daily AAPL Bull 1.5X Shares
Exchange NASDAQ | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The fund, under normal circumstances, invests at least 80% of its net assets (plus any borrowings for investment purposes) in the securities of AAPL and financial instruments, such as swap agreements and options, that, in combination, provide 2X daily leveraged exposure to AAPL, consistent with the fund"s investment objective. The fund is non-diversified.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
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