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Direxion Daily AMZN Bear 1X Shares (AMZD)



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Upturn Advisory Summary
08/14/2025: AMZD (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type ETF | Historic Profit -5.43% | Avg. Invested days 35 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
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Key Highlights
Volume (30-day avg) - | Beta - | 52 Weeks Range 10.29 - 16.26 | Updated Date 06/29/2025 |
52 Weeks Range 10.29 - 16.26 | Updated Date 06/29/2025 |
Upturn AI SWOT
Direxion Daily AMZN Bear 1X Shares
ETF Overview
Overview
The Direxion Daily AMZN Bear 1X Shares (AMZN) seeks daily investment results, before fees and expenses, of 100% of the inverse (or opposite) of the daily performance of the common stock of Amazon. This ETF provides a way for investors to potentially profit from a decrease in the price of Amazon stock without directly shorting the stock. It focuses solely on Amazon's performance and uses derivatives to achieve its daily inverse return target.
Reputation and Reliability
Direxion is a well-known issuer of leveraged and inverse ETFs, with a track record of providing these types of products to the market. They are known for their expertise in the derivatives market necessary for leveraged and inverse strategies.
Management Expertise
Direxion has a team of experienced professionals managing its ETFs, with expertise in quantitative analysis, derivatives, and portfolio management. Their focus is on delivering the stated daily investment objectives.
Investment Objective
Goal
The ETF aims to provide daily investment results, before fees and expenses, corresponding to 100% of the inverse (or opposite) of the daily performance of Amazon stock.
Investment Approach and Strategy
Strategy: The ETF uses a derivatives-based strategy to achieve its daily inverse return target, primarily through swaps, futures contracts, and other derivative instruments.
Composition The ETF's holdings consist primarily of derivative instruments designed to track the inverse daily performance of Amazon stock. It may also hold cash or cash equivalents for operational purposes.
Market Position
Market Share: The ETF's market share is relatively small since it's a niche product focused on a single company (Amazon) with a short investment time horizon.
Total Net Assets (AUM): 31438273.89
Competitors
Key Competitors
- TZA
- SQQQ
- LABD
Competitive Landscape
The competitive landscape consists of other inverse and leveraged ETFs, some of which target broader market indices or sectors. AMZN is highly specific to Amazon, offering a more concentrated bet. AMZN provides a focused way to bet against Amazon's daily performance, while competitors like TZA and SQQQ offer broader short exposure to indices like the Russell 2000 and Nasdaq 100, respectively. AMZN offers a niche focus, while its competitors offer broader market coverage.
Financial Performance
Historical Performance: Historical performance is highly dependent on the daily price movements of Amazon stock and is characterized by high volatility. Long-term holding is generally not recommended due to the effects of compounding and daily resets.
Benchmark Comparison: The ETF's performance is benchmarked against the inverse daily performance of Amazon stock. Deviations from the target are expected due to fees, expenses, and tracking error.
Expense Ratio: 0.95
Liquidity
Average Trading Volume
The ETF's average trading volume indicates moderate liquidity, which can impact the ease of entering and exiting positions.
Bid-Ask Spread
The bid-ask spread can vary depending on market conditions and trading volume but is typically wider than more liquid, broad-based ETFs.
Market Dynamics
Market Environment Factors
The ETF's performance is directly impacted by factors affecting Amazon's stock price, including overall market sentiment, economic conditions, sector-specific trends, and company-specific news and events.
Growth Trajectory
The ETF's growth is dependent on investor demand for short-term bearish exposure to Amazon. There are no known changes to its strategy.
Moat and Competitive Advantages
Competitive Edge
The Direxion Daily AMZN Bear 1X Shares ETF's advantage lies in providing a straightforward way for investors to bet against the daily performance of Amazon stock without the complexities of short-selling or options. Its niche focus allows for targeted exposure. However, it's essential to recognize that this ETF is designed for short-term tactical trading and is not suitable for long-term investment strategies. The daily reset feature can lead to performance erosion over extended periods, especially in volatile markets.
Risk Analysis
Volatility
The ETF exhibits high volatility due to its leveraged nature and focus on a single stock. Daily resets amplify price swings.
Market Risk
The ETF is subject to the market risk associated with Amazon stock, including company-specific risks and broader market fluctuations. The leveraged nature of the ETF amplifies these risks.
Investor Profile
Ideal Investor Profile
The ideal investor is an experienced trader with a short-term outlook who seeks to profit from daily declines in Amazon's stock price and understands the risks associated with leveraged and inverse ETFs.
Market Risk
The ETF is best suited for active traders with a high-risk tolerance. It is not appropriate for long-term investors or those seeking passive index exposure.
Summary
The Direxion Daily AMZN Bear 1X Shares ETF offers a tool for experienced traders to profit from short-term declines in Amazon's stock price. Its leveraged and inverse nature makes it a high-risk, high-reward investment that is not suitable for long-term holdings. Investors should carefully consider their risk tolerance and investment objectives before investing in this ETF, understanding that daily resets and market volatility can significantly impact performance. Its focus on a single company and daily performance adds to the risk profile, requiring active monitoring and management.
Peer Comparison
Sources and Disclaimers
Data Sources:
- DirexionShares.com
- etf.com
- Yahoo Finance
- Google Finance
Disclaimers:
This data is for informational purposes only and should not be considered financial advice. Investing in leveraged and inverse ETFs involves significant risks, including the potential for substantial losses. Investors should consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Direxion Daily AMZN Bear 1X Shares
Exchange NASDAQ | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
The fund, under normal circumstances, invests at least 80% of the it"s net assets (plus borrowings for investment purposes) in financial instruments, including swap agreements and options, that, in combination, provide 1X daily inverse (opposite) or short exposure to AMZN, consistent with the fund"s investment objective. It is non-diversified.

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