Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
How It Works 
News - Chart
- Upturn Summary
- Fund Details
Upturn AI Summary
Daily AMZN Bull 2X ETF(AMZU)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for AMZU
10/13/2026: AMZU (2-star) is currently NOT-A-BUY. Pass it for now.
AMZU is a 2x leveraged ETF designed to provide double the daily return of Amazon stock. While it offers a powerful tool for short-term, tactical bullish bets, it is prone to significant volatility decay and is not suitable for long-term holding. Investors gain high-liquidity access to Amazon’s price swings, but must manage the substantial risks of leverage, concentration, and potential capital loss. It is intended strictly for active traders who closely monitor the market and understand the mechanics of daily resets.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
ETF holdings, costs, diversification, valuation, risks, and market conditions provide supporting context about the fund.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Weak fit | Leveraged daily ETFs are generally unsuitable for long-term growth strategies due to volatility decay. |
| Momentum investor | Strong fit while signal remains positive | This fund is designed for traders seeking to capitalize on strong, short-term bullish momentum in Amazon stock. |
| Value investor | Weak fit | Value investors focus on long-term fundamentals, which conflicts with the high-cost, short-term nature of this fund. |
| Dividend/Income investor | Weak fit | This product does not provide income and is not intended for dividend-focused portfolios. |
| Low-risk investor | Weak fit | The 2x daily leverage inherently exposes investors to significant risk of capital loss. |
Investor Profile
Ideal Investor Profile
Sophisticated, active traders with a high risk tolerance and deep understanding of daily rebalancing mechanics.
Suitability
Best for short-term active traders; entirely inappropriate for passive, long-term index followers.
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Volatility | High | The 2x leverage multiplier magnifies daily stock price swings significantly. |
| Market risk | High | Investors are fully exposed to the daily directional movements of Amazon stock. |
| Concentration | High | The fund is 100% dependent on the performance of a single company. |
| Tracking/expense | Medium / high | Daily rebalancing and derivative costs lead to performance drift over time. |
| Liquidity | Medium | While generally liquid, market conditions can impact the ability to exit positions at expected prices. |
| Business/sector quality | Medium | The health of Amazon's cloud and retail business is the sole determinant of success. |
Risk Analysis
Volatility
AMZU exhibits extreme volatility due to the 2x leverage multiplier, requiring active monitoring.
Market Risk
The fund is entirely subject to the specific equity risk of Amazon.com, with no diversification to mitigate single-company failure.
What the ETF Owns
| Exposure Type | Exposure | Weight (%) | Retail Investor Read |
|---|---|---|---|
| Single stock | Amazon.com, Inc. (AMZN) — seeks 2x daily return | 95 | This represents the primary economic exposure to Amazon stock via derivatives to achieve the 2x leverage objective. |
| Cash/collateral | Cash and Cash Equivalents | 5 | These liquid assets support the derivative positions and provide operational liquidity for the fund. |
Price Behavior
Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.
Choppy
The stock has experienced frequent reversals and pronounced short-term price swings.
Analysis of Past Performance
Type ETF | Historic Profit -36.87% | Avg. Invested days 35 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  2.0 | ETF Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/13/2026 |
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
All company names, trademarks, logos, and brands are the property of their respective owners and are used for identification and informational purposes only. Use of these names, trademarks, and logos does not imply endorsement by their respective owners.