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ProShares Trust (BITU)




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Upturn Advisory Summary
09/11/2025: BITU (5-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type ETF | Historic Profit 34.44% | Avg. Invested days 27 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
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Key Highlights
Volume (30-day avg) - | Beta - | 52 Weeks Range 15.43 - 64.78 | Updated Date 06/30/2025 |
52 Weeks Range 15.43 - 64.78 | Updated Date 06/30/2025 |
Upturn AI SWOT
ProShares Trust
ETF Overview
Overview
ProShares Trust offers a range of ETFs, primarily focused on providing leveraged and inverse exposure to various indexes, sectors, and commodities. Their investment strategy aims to deliver multiples or inverse multiples of the daily performance of their underlying benchmarks.
Reputation and Reliability
ProShares is a well-established issuer known for its innovative and often complex ETF products. They are generally considered reliable, but their products are not always suitable for all investors.
Management Expertise
ProShares has a team with extensive experience in designing and managing leveraged and inverse ETFs.
Investment Objective
Goal
To provide investment results that correspond to a multiple (e.g., 2x, -1x, -2x) of the daily performance of a specific index, sector, or commodity.
Investment Approach and Strategy
Strategy: ProShares ETFs primarily employ derivative instruments, such as swaps, futures contracts, and options, to achieve their leveraged or inverse objectives.
Composition The ETF's composition depends on the specific fund, but generally includes derivative instruments alongside cash and short-term debt securities.
Market Position
Market Share: ProShares Trust has a significant market share within the leveraged and inverse ETF space, but a smaller share of the overall ETF market.
Total Net Assets (AUM): 75000000000
Competitors
Key Competitors
- Direxion Shares ETF Trust (DIRX)
- GraniteShares (GRAN)
- REX Shares (REX)
Competitive Landscape
The leveraged and inverse ETF market is highly competitive. ProShares benefits from being an early mover with a wide product range. However, other issuers offer similar products, creating pressure on fees and innovation. ProShares faces the challenge of consistently educating investors about the risks of leveraged and inverse ETFs.
Financial Performance
Historical Performance: Historical performance varies greatly depending on the specific ProShares ETF and its underlying index. Leveraged and inverse ETFs are designed for short-term investment horizons and are not suitable for buy-and-hold strategies.
Benchmark Comparison: Performance is typically compared to a multiple or inverse multiple of the underlying index. However, due to compounding effects, long-term performance can deviate significantly from the stated multiple.
Expense Ratio: 0.95
Liquidity
Average Trading Volume
Average trading volume varies widely across different ProShares ETFs, with some being highly liquid and others less so.
Bid-Ask Spread
The bid-ask spread can vary significantly depending on the specific ProShares ETF and market conditions, but is generally wider than non-leveraged ETFs.
Market Dynamics
Market Environment Factors
Market volatility, interest rates, and sector-specific trends can significantly impact the performance of ProShares ETFs. Changes in regulations regarding derivatives could also affect these products.
Growth Trajectory
Growth depends on investor demand for leveraged and inverse products. ProShares continuously launches new ETFs targeting specific sectors or investment strategies.
Moat and Competitive Advantages
Competitive Edge
ProShares' competitive advantages include a broad range of products, a strong brand name, and expertise in managing complex derivative-based ETFs. Their early-mover advantage has also helped them gain significant market share. However, the increasing competition and complexity of these products require continuous innovation and investor education. ProShares needs to focus on managing risks associated with leveraging to sustain its moat.
Risk Analysis
Volatility
ProShares ETFs are generally highly volatile due to their leveraged or inverse nature. Investors should expect significant price fluctuations.
Market Risk
These ETFs are exposed to the market risk of their underlying assets, magnified by the leverage or inverse exposure. Compounding risk is also significant over longer periods.
Investor Profile
Ideal Investor Profile
ProShares ETFs are best suited for sophisticated investors with a high risk tolerance who understand the complexities of leveraged and inverse products and seek short-term tactical exposure.
Market Risk
ProShares ETFs are generally not suitable for long-term investors or passive index followers. They are designed for active traders seeking to profit from short-term market movements.
Summary
ProShares Trust offers a diverse range of leveraged and inverse ETFs designed for sophisticated investors seeking short-term tactical exposure. These ETFs utilize derivatives to achieve their investment objectives, resulting in high volatility and complex performance characteristics. While ProShares holds a significant position in the leveraged and inverse ETF market, investors must carefully consider the risks and understand the products before investing. Due to compounding, their returns can vary substantially from the target index over longer periods and these are not suited for a buy-and-hold strategy.
Peer Comparison
Sources and Disclaimers
Data Sources:
- ProShares Website
- ETF.com
- Morningstar
- Bloomberg
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investors should consult with a qualified financial advisor before making any investment decisions. Leveraged and inverse ETFs are complex instruments and involve a high degree of risk. Past performance is not indicative of future results.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About ProShares Trust
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
The index is designed to measure the performance of a single bitcoin traded in USD and seeks to provide a proxy for the bitcoin market. Under normal circumstances, the fund will invest at least 80% of the fund"s assets in, or provide exposure to, financial instruments that ProShare Advisors believes, in combination, should produce daily returns consistent with the daily target. The fund is non-diversified.

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