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ProShares Trust (BITU)



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Upturn Advisory Summary
10/13/2025: BITU (3-star) is a REGULAR-BUY. BUY since 5 days. Simulated Profits (-9.60%). Updated daily EoD!
Analysis of Past Performance
Type ETF | Historic Profit 21.6% | Avg. Invested days 23 | Today’s Advisory WEAK BUY |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
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Key Highlights
Volume (30-day avg) - | Beta - | 52 Weeks Range 15.43 - 64.78 | Updated Date 06/30/2025 |
52 Weeks Range 15.43 - 64.78 | Updated Date 06/30/2025 |
Upturn AI SWOT
ProShares Trust
ETF Overview
Overview
ProShares Trust offers a range of ETFs, primarily focusing on leveraged and inverse strategies, as well as thematic and strategic beta exposures. These ETFs cater to sophisticated investors seeking to enhance returns or hedge risks through short-term trading.
Reputation and Reliability
ProShares is a well-established issuer known for its innovative and often complex ETF offerings. They have a long track record in the leveraged and inverse ETF space.
Management Expertise
ProShares' management team possesses extensive experience in developing and managing sophisticated investment products, including leveraged and inverse ETFs.
Investment Objective
Goal
ProShares ETFs aim to provide daily investment results that correspond to a multiple (e.g., 2x, -1x, -2x) or the inverse of the performance of a specific benchmark or index.
Investment Approach and Strategy
Strategy: ProShares uses derivatives, such as swaps and futures contracts, to achieve its leveraged or inverse exposure to the underlying index or asset.
Composition The composition varies greatly depending on the specific ProShares ETF. They can hold a mix of equities, derivatives, and cash.
Market Position
Market Share: Data unavailable to generate accurate market share for all ProShares ETFs.
Total Net Assets (AUM): Data unavailable to provide accurate total AUM for all ProShares ETFs.
Competitors
Key Competitors
- Direxion Shares ETF Trust (DIRX)
- GraniteShares (GRAN)
- MicroSectors (FNGS)
- REX Shares (REX)
Competitive Landscape
The competitive landscape is crowded with issuers offering leveraged and inverse ETFs. ProShares differentiates itself with a broad product suite and established brand recognition. However, their ETFs can be more expensive than some passively managed ETFs. Due to their leveraged and inverse structure, their competitors offer products with similar high-risk, high-reward characteristics.
Financial Performance
Historical Performance: Historical performance varies significantly depending on the specific ProShares ETF. Leveraged and inverse ETFs are designed for short-term trading and may not be suitable for long-term investment.
Benchmark Comparison: ProShares ETFs' performance is directly tied to the performance of their underlying benchmark, multiplied by the leverage factor or inverted. Tracking error can occur due to fees, expenses, and daily rebalancing.
Expense Ratio: Expense ratios vary depending on the specific ProShares ETF but are generally higher than traditional passively managed ETFs, typically ranging from 0.75% to 1.65%.
Liquidity
Average Trading Volume
Average trading volume varies widely across ProShares ETFs, with some being highly liquid and others being less so.
Bid-Ask Spread
Bid-ask spreads vary based on the specific ETF and market conditions, but are generally wider than those of more liquid, non-leveraged ETFs.
Market Dynamics
Market Environment Factors
Economic conditions, interest rates, market volatility, and sector-specific trends all influence the performance of ProShares ETFs. Leveraged and inverse ETFs are particularly sensitive to market fluctuations.
Growth Trajectory
ProShares continues to innovate and launch new ETFs targeting specific sectors, themes, and investment strategies. Growth depends on investor demand for these niche products.
Moat and Competitive Advantages
Competitive Edge
ProShares has a first-mover advantage in the leveraged and inverse ETF space, a strong brand reputation, and a wide selection of products catering to various market segments. Their expertise in structuring and managing complex ETFs gives them a competitive edge. Their distribution network and relationships with brokers also contribute to their success. However, the complexity of their products is also a potential disadvantage, as it may deter some investors.
Risk Analysis
Volatility
ProShares ETFs, especially leveraged and inverse ones, exhibit high volatility due to their amplified exposure to market movements.
Market Risk
The underlying assets of ProShares ETFs are subject to market risk, and leveraged ETFs can magnify both gains and losses. Compounding effects can significantly erode returns over longer holding periods.
Investor Profile
Ideal Investor Profile
ProShares ETFs are best suited for sophisticated, active traders with a high risk tolerance and a deep understanding of leveraged and inverse investment strategies.
Market Risk
ProShares ETFs are generally not suitable for long-term investors or passive index followers. They are designed for short-term tactical trading strategies.
Summary
ProShares Trust specializes in leveraged and inverse ETFs, targeting short-term trading strategies. These ETFs offer amplified exposure to various benchmarks, sectors, and investment themes. While they can potentially generate high returns, they also carry significant risks due to their high volatility and sensitivity to market fluctuations. They are best suited for sophisticated, active traders with a strong understanding of financial markets and risk management, not for long-term investors seeking passive exposure.
Peer Comparison
Sources and Disclaimers
Data Sources:
- ProShares official website
- SEC filings
- Various financial news sources
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investing in ETFs involves risk, including the potential loss of principal. Leveraged and inverse ETFs are particularly risky and may not be suitable for all investors.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About ProShares Trust
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
The index is designed to measure the performance of a single bitcoin traded in USD and seeks to provide a proxy for the bitcoin market. Under normal circumstances, the fund will invest at least 80% of the fund"s assets in, or provide exposure to, financial instruments that ProShare Advisors believes, in combination, should produce daily returns consistent with the daily target. The fund is non-diversified.

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