Burney U.S. Factor Rotation ETF (BRNY)

Overview

The Burney U.S. Factor Rotation ETF (BRNY) is an actively managed fund that seeks long-term capital appreciation by rotating investments among U.S. equities based on macroeconomic factors and quantitative analysis.

Reputation and Reliability

Burney Company is a privately held investment advisory firm with a long history of providing financial services.

Management Expertise

The management team utilizes a proprietary quantitative model to identify and allocate to factors expected to outperform in the current economic environment.

Goal

To achieve long-term capital appreciation by dynamically rotating among U.S. equities based on factor analysis.

Investment Approach and Strategy

Strategy: The ETF employs an active factor rotation strategy, dynamically allocating to different factors (e.g., value, momentum, quality) based on macroeconomic conditions and quantitative signals.

Composition The ETF primarily holds U.S. equities, with allocations varying across market capitalizations and sectors based on the factor rotation model.

Market Share: The Burney U.S. Factor Rotation ETF's market share is relatively small compared to broad-market ETFs or factor-specific ETFs.

Total Net Assets (AUM): 19500000

Key Competitors

• Invesco S&P 500 Momentum ETF (SPMO)
• iShares Edge MSCI USA Quality Factor ETF (QUAL)
• Vanguard Value ETF (VTV)

Competitive Landscape

The ETF industry is highly competitive, with many ETFs offering factor-based strategies. BRNY's active management and factor rotation approach may offer potential for outperformance, but also introduces higher costs and reliance on the manager's skill. Competitors, such as SPMO, QUAL, and VTV have the advantages of greater scale, liquidity, and brand recognition.

Historical Performance: Historical performance data should be accessed from reliable financial sources. The ETF's performance will fluctuate based on the success of its factor rotation strategy.

Benchmark Comparison: The ETF's performance can be compared to a broad market index (e.g., S&P 500) or a composite benchmark representing its factor exposures.

Expense Ratio: 0.99

Average Trading Volume

The ETF's average trading volume can vary but may be lower than more established ETFs, affecting ease of entry and exit.

Bid-Ask Spread

The bid-ask spread may be wider than more liquid ETFs, potentially increasing the cost of trading.

Market Environment Factors

Economic growth, interest rates, inflation, and sector-specific trends can influence the performance of the ETF's factor allocations.

Growth Trajectory

The ETF's growth trajectory depends on its ability to attract assets and generate competitive returns through its factor rotation strategy. Changes to strategy and holdings would be reported by the issuer.

Competitive Edge

BRNY's competitive advantage lies in its proprietary quantitative model for factor rotation, aiming to capitalize on changing market conditions. The active management approach differentiates it from passive factor ETFs. Burney Company's investment advisory services and long-term capital appreciation may benefit investors looking for the same. The approach is also designed to focus on a broader allocation than other ETFs.

Volatility

Volatility will depend on the factors the ETF is exposed to at any given time. Historically the ETF has seen significant returns, but also some volatility.

Market Risk

The ETF is subject to market risk, particularly the risk associated with the U.S. equity market. The success of the factor rotation strategy is uncertain, and the ETF may underperform its benchmark.

Ideal Investor Profile

The ETF may be suitable for investors seeking long-term capital appreciation and who are comfortable with an actively managed factor rotation strategy.

Market Risk

BRNY is most appropriate for investors willing to accept higher expenses in exchange for the potential for active management to add value. It will not be suitable for passive investors looking for cheap index tracking.

The Burney U.S. Factor Rotation ETF (BRNY) offers exposure to U.S. equities through a dynamic factor rotation strategy. The ETF seeks to capitalize on macroeconomic conditions and quantitative signals. It is actively managed by Burney Company, a firm with investment advisory experience. Potential drawbacks include a higher expense ratio and the inherent risks associated with active management.

Data Sources:

• ETF.com
• Morningstar
• Company Filings
• Bloomberg

Disclaimers:

The data provided is for informational purposes only and should not be considered investment advice. Investment decisions should be based on individual circumstances and after consulting with a qualified financial advisor. Past performance is not indicative of future results.