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ProShares Big Data Refiners ETF(DAT)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for DAT
10/13/2026: DAT (1-star) has a low Upturn Star Rating. Not recommended to BUY.
ProShares Big Data Refiners ETF (DAT) provides targeted exposure to companies engaged in the refinement and management of big data. By focusing on this niche, it offers a pure-play strategy that contrasts with broader technology indices, making it a strong tool for tactical growth allocation. However, investors must consider the high volatility, lower liquidity, and higher expense ratio compared to more diversified tech ETFs. It is best suited for growth-oriented investors with a high risk tolerance who are looking for exposure to the underlying infrastructure supporting AI and analytics. Key factors to monitor include interest rate trends, sector-specific regulatory developments, and sustained corporate spending on digital infrastructure.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
ETF holdings, costs, diversification, valuation, risks, and market conditions provide supporting context about the fund.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | The fund focuses on the high-growth potential of the big data and cloud computing sectors. |
| Momentum investor | Strong fit while signal remains positive | Momentum investors may utilize this ETF during periods of high sector interest and strong price trends in tech. |
| Value investor | Weak fit | Big data companies often trade at high price-to-earnings multiples, making them less suitable for traditional value strategies. |
| Dividend/Income investor | Weak fit | These companies prioritize reinvestment in research and development over dividend payments. |
| Low-risk investor | Weak fit | The concentrated nature of the fund and high-growth sector exposure lead to significant price volatility. |
Investor Profile
Ideal Investor Profile
The ideal investor is an aggressive growth-oriented individual who understands the risks of thematic investing and has a long-term time horizon.
Suitability
Best suited for active investors looking to tilt a portfolio toward the data infrastructure sub-sector, rather than passive index followers seeking core market exposure.
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Volatility | High | Thematic tech exposure is prone to large price swings driven by sector sentiment. |
| Market risk | Medium / high | Broader economic downturns heavily impact technology and growth stocks. |
| Concentration | High | The focus on a specific sub-sector limits diversification compared to broader indexes. |
| Tracking/expense | Medium | The expense ratio is moderate, which can detract from returns over long holding periods. |
| Liquidity | Medium / high | Lower average volume can make entering or exiting large positions difficult. |
| Business/sector quality | Medium | Rapid technological change creates execution risk for the underlying companies. |
Risk Analysis
Volatility
DAT exhibits high historical volatility due to its concentration in growth-oriented technology and smaller-cap holdings.
Market Risk
The fund is highly sensitive to shifts in interest rates and broader market sentiment regarding technology stocks.
What the ETF Owns
| Exposure Type | Exposure | Weight (%) | Retail Investor Read |
|---|---|---|---|
| Sector | Information Technology (Software & Services) | 75 | This provides core exposure to the software and cloud infrastructure companies that refine and process big data. |
| Industry | Data Analytics & Cloud Infrastructure | 20 | These holdings focus on the specialized hardware and analytical platforms required to store and interpret massive datasets. |
| Cash/collateral | Cash and Cash Equivalents | 5 | Small cash position held for liquidity and operational purposes. |
Analysis of Past Performance
Type ETF | Historic Profit 36.41% | Avg. Invested days 41 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Advisory Rating  | Upturn Advisory Performance  4.0 | ETF Returns Performance  5.0 |
| Profits based on simulation | Last Close 10/13/2026 |
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