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SmartETFs Dividend Builder ETF(DIVS)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for DIVS
11/13/2026: DIVS (3-star) is a STRONG-BUY. BUY for 18 days. Simulated Profits (2.30%). Updated daily EoD!
SmartETFs Dividend Builder ETF (DIVS) is an actively managed fund that selects high-quality global companies with sustainable, growing dividends. Its primary strength lies in its research-driven, bottom-up approach, which emphasizes strong balance sheets and cash flows, offering a quality-conscious alternative to passive index ETFs. Investors primarily use DIVS for long-term capital appreciation and consistent income within a diversified equity portfolio. Key risks include its higher expense ratio, potential for lower liquidity compared to mega-cap peers, and inherent market sensitivity to interest rate and economic cycles. It is most suitable for patient, long-term investors who prioritize business quality and dividend sustainability over short-term market timing.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
ETF holdings, costs, diversification, valuation, risks, and market conditions provide supporting context about the fund.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | While it captures dividend growth, it may lack the rapid capital appreciation seen in pure growth strategies. |
| Momentum investor | Weak fit | The fund's focus on long-term quality fundamentals does not align with the short-term price trend chasing of momentum investors. |
| Value investor | Strong fit | The focus on sustainable dividends and high-quality balance sheets aligns well with traditional value principles. |
| Dividend/Income investor | Strong fit | The primary objective is to capture and grow dividend income, making it a natural fit for income-oriented portfolios. |
| Low-risk investor | Mixed fit | While quality stocks can be defensive, the equity exposure still subjects the investor to inherent market volatility. |
Investor Profile
Ideal Investor Profile
The ideal investor is a long-term oriented individual or advisor seeking a high-conviction, quality-focused approach to dividend growth.
Suitability
DIVS is best suited for long-term investors aiming to build wealth through dividend compounding rather than active, short-term traders.
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Volatility | Medium | Equity markets naturally experience price swings that can affect short-term portfolio value. |
| Market risk | Medium / high | The fund is fully invested in equities and will decline during broad market downturns. |
| Concentration | Medium | A concentrated portfolio of high-conviction names increases the impact of individual company performance. |
| Tracking/expense | Medium | The higher active management fee can impact long-term net returns compared to passive alternatives. |
| Liquidity | Medium | Lower trading volume compared to major ETFs can result in wider bid-ask spreads during market stress. |
| Business/sector quality | Low | The management's rigorous quality screening reduces the risk of investing in failing businesses. |
Sector & Industry Intelligence
This fund is not assigned to one sector.
Risk Analysis
Volatility
DIVS exhibits moderate volatility, generally lower than pure-growth tech ETFs but higher than bond-proxy dividend ETFs.
Market Risk
As an equity fund, DIVS is susceptible to general market corrections and sector-specific downturns that impact its underlying dividend payers.
What the ETF Owns
| Exposure Type | Exposure | Weight (%) | Retail Investor Read |
|---|---|---|---|
| Equity | US Equities | 65 | Provides exposure to domestic companies with a track record of dividend growth. |
| Equity | International Developed Markets Equities | 30 | Offers geographic diversification into established foreign markets with strong dividend payers. |
| Cash/collateral | Cash and Cash Equivalents | 5 | Maintains liquidity for operational needs and tactical rebalancing. |
Price Behavior
Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.
Very Smooth
The stock has followed a highly orderly price path with minimal short-term disruption.
Analysis of Past Performance
Type ETF | Historic Profit 26.12% | Avg. Invested days 59 | Today’s Advisory Strong Buy |
Upturn Advisory Rating  | Upturn Advisory Performance  4.0 | ETF Returns Performance  4.0 |
| Profits based on simulation | Last Close 11/13/2026 |
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