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Innovator MSCI Emerging Markets Power Buffer ETF - April (EAPR)



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Upturn Advisory Summary
08/14/2025: EAPR (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type ETF | Historic Profit -7.54% | Avg. Invested days 44 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
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Key Highlights
Volume (30-day avg) - | Beta 0.36 | 52 Weeks Range 24.48 - 28.05 | Updated Date 06/29/2025 |
52 Weeks Range 24.48 - 28.05 | Updated Date 06/29/2025 |
Upturn AI SWOT
Innovator MSCI Emerging Markets Power Buffer ETF - April
ETF Overview
Overview
The Innovator MSCI Emerging Markets Power Buffer ETF - April (EMAP) seeks to provide investors with buffered exposure to the MSCI Emerging Markets Index, protecting against the first 10% of losses each year, while forgoing unlimited upside potential.
Reputation and Reliability
Innovator Capital Management is known for its defined outcome ETFs, focusing on strategies that offer downside protection with capped upside.
Management Expertise
Innovator's management team has experience in structuring and managing defined outcome ETFs, which require specific expertise in options strategies.
Investment Objective
Goal
To provide buffered exposure to the MSCI Emerging Markets Index, mitigating downside risk while accepting capped upside potential.
Investment Approach and Strategy
Strategy: The ETF employs a defined outcome strategy using FLEX options to provide a buffer against losses while capping potential gains. It does not directly track the index but seeks to provide a specific return profile.
Composition The ETF primarily holds FLEX options on the MSCI Emerging Markets Index.
Market Position
Market Share: EMAP's market share within the defined outcome emerging markets ETF category is relatively small compared to broad emerging market ETFs.
Total Net Assets (AUM): 51620000
Competitors
Key Competitors
- EEM
- VWO
- IEMG
Competitive Landscape
The ETF industry is highly competitive, with numerous providers offering similar investment strategies. EMAP differentiates itself through its defined outcome approach, which may appeal to risk-averse investors but it has lower upside. Compared to traditional emerging markets ETFs, EMAP offers downside protection, but this comes at the cost of capped gains. The main advantage is the buffered return profile, the disadvantage is the opportunity cost of missing significant upside.
Financial Performance
Historical Performance: Historical performance varies depending on the specific period and market conditions. Defined outcome ETFs often underperform in strong bull markets but outperform in bear markets.
Benchmark Comparison: The ETF's performance is expected to deviate from the MSCI Emerging Markets Index due to its buffered and capped return profile.
Expense Ratio: 0.79
Liquidity
Average Trading Volume
The ETF's liquidity is moderate, indicating that it trades multiple times on a daily basis.
Bid-Ask Spread
The bid-ask spread may vary depending on market conditions and trading volume, which will be a significant cost to consider while trading the ETFs.
Market Dynamics
Market Environment Factors
Economic growth in emerging markets, global trade policies, and investor sentiment towards risk are all factors affecting EMAP's performance.
Growth Trajectory
Growth depends on investor demand for defined outcome strategies and the performance of the underlying MSCI Emerging Markets Index.
Moat and Competitive Advantages
Competitive Edge
EMAP's competitive advantage lies in its defined outcome strategy, offering investors a specific level of downside protection. This buffered approach can attract investors seeking to limit losses in volatile markets. The ETF targets a niche segment of the market focused on risk management. This differentiation allows it to stand out from traditional market-cap-weighted emerging market ETFs and appeal to investors with specific risk tolerance levels.
Risk Analysis
Volatility
Volatility is expected to be lower than the MSCI Emerging Markets Index due to the buffer, but the capped upside can also limit returns during bull markets.
Market Risk
EMAP is subject to the market risk of the underlying MSCI Emerging Markets Index, including political and economic risks in emerging markets.
Investor Profile
Ideal Investor Profile
The ideal investor is risk-averse and seeking downside protection in their emerging market allocation.
Market Risk
EMAP is best suited for investors seeking to manage risk and limit potential losses, even if it means sacrificing some upside potential.
Summary
Innovator MSCI Emerging Markets Power Buffer ETF - April offers a buffered investment strategy designed to protect against the first 10% of losses within a year while capping potential gains. Its innovative approach caters to risk-averse investors seeking downside protection in the volatile emerging markets. Compared to traditional emerging market ETFs, EMAP provides a distinct risk-return profile. The fund's effectiveness depends on market conditions and its ability to deliver the defined outcome. While the expense ratio is higher than typical ETFs, the potential buffer is its key selling point.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Innovator Capital Management Website
- ETF.com
- Morningstar
- Bloomberg
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered investment advice. Past performance is not indicative of future results. Investment decisions should be made in consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Innovator MSCI Emerging Markets Power Buffer ETF - April
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
The fund invests under normal circumstances, at least 80% of its net assets (plus any borrowings for investment purposes) in investments that provide exposure to the iShares MSCI Emerging Markets ETF (the "Underlying ETF").FLEX Options are exchange-traded option contracts with uniquely customizable terms. It is non-diversified.

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