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EMQQ The Emerging Markets Internet & Ecommerce ETF (EMQQ)



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Upturn Advisory Summary
07/30/2025: EMQQ (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type ETF | Historic Profit 5.4% | Avg. Invested days 53 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
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Key Highlights
Volume (30-day avg) - | Beta 1.24 | 52 Weeks Range 30.08 - 41.62 | Updated Date 06/30/2025 |
52 Weeks Range 30.08 - 41.62 | Updated Date 06/30/2025 |
Upturn AI SWOT
EMQQ The Emerging Markets Internet & Ecommerce ETF
ETF Overview
Overview
EMQQ The Emerging Markets Internet & Ecommerce ETF provides exposure to the internet and e-commerce sectors within emerging markets. It aims to capitalize on the growth potential of these rapidly developing economies by focusing on companies involved in online retail, internet services, and related technologies.
Reputation and Reliability
EMQQ is issued by Emerging Global Shares, a firm with a track record in developing market ETFs. They are generally considered a reliable issuer with expertise in the emerging markets space.
Management Expertise
The management team has experience in emerging market investing and ETF management, focusing on identifying and tracking companies poised to benefit from the growth of internet and e-commerce in these regions.
Investment Objective
Goal
The primary investment goal of EMQQ is to provide investment results that, before fees and expenses, correspond generally to the price and yield performance of the Emerging Markets Internet & Ecommerce Index.
Investment Approach and Strategy
Strategy: EMQQ aims to track the Emerging Markets Internet & Ecommerce Index, a benchmark designed to capture the performance of leading internet and e-commerce companies in emerging markets.
Composition The ETF holds stocks of companies primarily involved in internet and e-commerce activities within emerging markets. The specific holdings can vary based on index methodology.
Market Position
Market Share: EMQQ holds a moderate market share within the emerging markets internet ETF space.
Total Net Assets (AUM): 497000000
Competitors
Key Competitors
- KWEB
- CHIQ
- FXI
Competitive Landscape
The competitive landscape includes larger ETFs like KWEB that focus on Chinese internet companies, and other emerging market ETFs. EMQQ benefits from its broader emerging market exposure, but is smaller and may have higher tracking error than more focused ETFs. KWEB, while concentrated, may be favored due to China's dominance in the sector.
Financial Performance
Historical Performance: Historical performance varies with the performance of emerging market internet stocks; past performance is not indicative of future returns.
Benchmark Comparison: The ETF's performance should be compared to the Emerging Markets Internet & Ecommerce Index to gauge its tracking efficiency.
Expense Ratio: 0.86
Liquidity
Average Trading Volume
EMQQ's average trading volume indicates moderate liquidity, typically sufficient for most investors.
Bid-Ask Spread
The bid-ask spread is typically moderate, reflecting its trading volume and liquidity.
Market Dynamics
Market Environment Factors
Economic growth in emerging markets, increasing internet penetration, e-commerce adoption rates, and regulatory environments significantly impact EMQQ.
Growth Trajectory
EMQQ's growth trajectory is tied to the expansion of the internet and e-commerce sectors in emerging markets, with potential for increased holdings in fast-growing companies.
Moat and Competitive Advantages
Competitive Edge
EMQQ's competitive edge lies in its targeted focus on internet and e-commerce within emerging markets, providing specific exposure to these high-growth sectors. It avoids over-concentration in any single country by diversifying across multiple emerging economies, thus potentially mitigating geopolitical risks. The ETF's methodology provides for relatively balanced exposure within the chosen sector. Its focus differentiates it from broad-based emerging market ETFs.
Risk Analysis
Volatility
EMQQ exhibits volatility typical of emerging market equities, which can be higher than developed markets.
Market Risk
Market risk includes fluctuations in emerging market currencies, geopolitical instability, regulatory changes, and economic downturns affecting the underlying companies.
Investor Profile
Ideal Investor Profile
The ideal investor is someone with a high risk tolerance seeking long-term growth potential in emerging market internet and e-commerce sectors. Investors looking to capitalize on the increasing internet adoption and e-commerce growth in emerging economies will also be interested.
Market Risk
EMQQ is suitable for long-term investors seeking growth, and those comfortable with higher levels of volatility inherent in emerging markets.
Summary
EMQQ offers targeted exposure to the fast-growing internet and e-commerce sectors within emerging markets, making it suitable for investors seeking long-term growth. Its performance is closely tied to the economic conditions and regulatory environments of these developing nations. While offering potential high returns, EMQQ also carries inherent risks, including currency fluctuations and political instability. Investors should carefully consider their risk tolerance and investment objectives before investing. Its moderate expense ratio should also be considered relative to potential returns.
Peer Comparison
Sources and Disclaimers
Data Sources:
- ETF issuer website
- Bloomberg
- Morningstar
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered investment advice. Investing in ETFs involves risk, including the potential loss of principal.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About EMQQ The Emerging Markets Internet & Ecommerce ETF
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
The fund invests in securities comprising the index or in depositary receipts representing securities of the index. The index was designed by EMQQ Global LLC (the "index provider") to measure the performance of an investable universe of publicly-traded, emerging market internet and ecommerce companies. The fund is non-diversified.

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