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Upturn AI SWOT - About
ProShares Decline of the Retail Store ETF (EMTY)
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Upturn Advisory Summary
08/14/2025: EMTY (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type ETF | Historic Profit -8.76% | Avg. Invested days 33 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | ETF Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Volume (30-day avg) - | Beta -1.11 | 52 Weeks Range 11.98 - 15.25 | Updated Date 06/29/2025 |
52 Weeks Range 11.98 - 15.25 | Updated Date 06/29/2025 |
Upturn AI SWOT
ProShares Decline of the Retail Store ETF
ETF Overview
Overview
The ProShares Decline of the Retail Store ETF (EMTY) seeks investment results that correspond to the inverse (-1x) of the daily performance of the Solactive-ProShares Bricks and Mortar Retail Store Index. It provides a way for investors to potentially profit from a decline in the value of brick-and-mortar retail stores.
Reputation and Reliability
ProShares is a well-known issuer of leveraged and inverse ETFs, with a history of providing innovative investment solutions.
Management Expertise
ProShares has a dedicated team of investment professionals experienced in managing complex ETF strategies.
Investment Objective
Goal
To deliver daily investment results (before fees and expenses) that correspond to the inverse (-1x) of the daily performance of the Solactive-ProShares Bricks and Mortar Retail Store Index.
Investment Approach and Strategy
Strategy: The ETF employs a daily inverse strategy, seeking to deliver the opposite of the daily performance of its underlying index.
Composition The ETF primarily uses financial instruments such as swap agreements to achieve its investment objective. The underlying index tracks companies primarily engaged in retail in physical locations.
Market Position
Market Share: EMTY's market share is small because it's a niche, inverse ETF.
Total Net Assets (AUM): 14300000
Competitors
Key Competitors
Competitive Landscape
Due to its inverse and niche nature, EMTY has few direct competitors. Its purpose is to serve investors who are looking to hedge against or profit from declining retail markets rather than compete with broader retail ETFs. Advantages are its targeted inverse exposure. Disadvantages are the risks associated with inverse ETFs.
Financial Performance
Historical Performance: Historical performance is significantly influenced by the performance of brick-and-mortar retail stores, making it highly variable.
Benchmark Comparison: Performance is measured against the Solactive-ProShares Bricks and Mortar Retail Store Index. The ETF will generally move in the opposite direction.
Expense Ratio: 0.95
Liquidity
Average Trading Volume
The ETF's average trading volume varies based on market sentiment, but generally has relatively lower trading volume compared to other ETFs.
Bid-Ask Spread
The bid-ask spread can be wider than more liquid ETFs, impacting trading costs.
Market Dynamics
Market Environment Factors
Economic conditions, e-commerce trends, consumer confidence, and overall retail industry health affect the ETF's performance.
Growth Trajectory
Growth is dependent on negative trends in the physical retail sector. Changes to strategy are unlikely, as it aims to track the inverse of the index.
Moat and Competitive Advantages
Competitive Edge
EMTY provides a focused, inverse exposure to brick-and-mortar retail, offering a unique way to express negative views on the sector. It caters to investors seeking a specific bearish investment tool. The fund leverages the expertise of ProShares in managing inverse ETFs. The narrow investment scope allows more precision when hedging an existing portfolio against specific retail risks.
Risk Analysis
Volatility
The ETF experiences high volatility due to its inverse nature and sector focus.
Market Risk
The ETF is exposed to market risk, particularly related to the retail industry, changing consumer behavior, and the overall economic environment.
Investor Profile
Ideal Investor Profile
Suitable for sophisticated investors with a negative outlook on brick-and-mortar retail and understanding of inverse ETFs.
Market Risk
Best for active traders seeking short-term hedging or speculative opportunities rather than long-term investors.
Summary
The ProShares Decline of the Retail Store ETF (EMTY) offers inverse exposure to the brick-and-mortar retail sector, using financial instruments like swaps. It is designed for investors with a bearish view who understand the risks associated with inverse ETFs. Performance heavily relies on the performance of the Solactive-ProShares Bricks and Mortar Retail Store Index. Due to its volatility and niche focus, it is most appropriate for active traders seeking short-term strategies rather than long-term investments. The ETF's liquidity and bid-ask spreads may affect trading costs.
Peer Comparison
Sources and Disclaimers
Data Sources:
- ProShares Website
- ETF.com
- Morningstar
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Investment decisions should be based on individual research and consultation with a qualified financial advisor. Past performance is not indicative of future results. Inverse ETFs are not suitable for all investors and should be used with caution.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About ProShares Decline of the Retail Store ETF
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The fund invests in financial instruments that the Advisor believes, in combination, should produce daily returns consistent with the fund's investment objective. The Iindex is designed to measure the performance of publicly traded U.S. "bricks and mortar" retail companies whose retail revenue is derived principally from in-store sales. The fund is non-diversified.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.