
Cancel anytime
- Chart
- Upturn Summary
- Highlights
Upturn AI SWOT
- About
American Century ETF Trust (FLV)



- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)


(see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
07/17/2025: FLV (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type ETF | Historic Profit -1.23% | Avg. Invested days 52 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
![]() ![]() | ![]() ![]() |
Key Highlights
Volume (30-day avg) - | Beta 0.67 | 52 Weeks Range 61.05 - 72.34 | Updated Date 06/30/2025 |
52 Weeks Range 61.05 - 72.34 | Updated Date 06/30/2025 |
Upturn AI SWOT
American Century ETF Trust
ETF Overview
Overview
American Century ETF Trust offers a range of actively managed ETFs focusing on growth, income, and thematic investing strategies. They aim to outperform benchmarks through proprietary research and disciplined portfolio construction.
Reputation and Reliability
American Century Investments has a long history and is generally regarded as a reputable asset manager. Their reliability stems from consistent application of their investment process.
Management Expertise
American Century's management team consists of experienced investment professionals with specialized knowledge in various asset classes and investment styles.
Investment Objective
Goal
To provide investors with a diversified portfolio and long-term capital appreciation through active management.
Investment Approach and Strategy
Strategy: The strategy varies across the different ETFs within the Trust, focusing on active security selection and tactical asset allocation to achieve specific investment goals.
Composition The ETFs hold a mix of assets, primarily stocks, bonds, and potentially other instruments, depending on the specific ETF's strategy and focus.
Market Position
Market Share: American Century ETFs have a modest market share relative to larger, established ETF providers.
Total Net Assets (AUM): The AUM varies significantly across individual ETFs within the American Century ETF Trust.
Competitors
Key Competitors
- IVV
- SPY
- VOO
- QQQ
- IWM
Competitive Landscape
The ETF industry is highly competitive, dominated by large issuers like BlackRock, Vanguard, and State Street. American Century's competitive advantage lies in its active management approach and specific niche strategies, but it faces challenges in gaining market share against established index-tracking ETFs due to higher expense ratios and the difficulty of consistently outperforming the market.
Financial Performance
Historical Performance: Historical performance varies significantly across individual ETFs within the Trust; depends on the specific ETF. Data is not specific to the Trust overall.
Benchmark Comparison: The ETFs' performance is compared to relevant benchmark indices to assess their effectiveness, varies across individual ETFs.
Expense Ratio: Expense ratios vary across the different ETFs within the Trust, generally higher than passive ETFs due to active management.
Liquidity
Average Trading Volume
The average trading volume varies across ETFs within the Trust, influencing ease of trading, but is generally lower than the highly popular ETFs.
Bid-Ask Spread
The bid-ask spread varies among the ETFs, indicating the cost of trading and reflecting liquidity conditions.
Market Dynamics
Market Environment Factors
Economic indicators, sector growth prospects, and current market conditions affect the performance of American Century ETFs, depending on their specific investment focus.
Growth Trajectory
The growth trajectory depends on investor demand for actively managed strategies and specific ETF performance; depends on the specific ETF's strategy and holdings.
Moat and Competitive Advantages
Competitive Edge
American Century ETF Trust's competitive advantage lies in its actively managed investment strategies, differentiated through proprietary research and disciplined portfolio construction. They focus on generating alpha by identifying undervalued securities and capitalizing on market inefficiencies. Their specific thematic and factor-based approaches offer investors niche exposures not readily available through passive ETFs. While active management poses performance risks, it provides the potential for outperformance in specific market conditions and offers a more tailored investment solution.
Risk Analysis
Volatility
Volatility varies among the ETFs, reflecting the risk profiles of their underlying assets; varies across individual ETFs.
Market Risk
Market risk stems from fluctuations in the value of the underlying securities held by the ETFs, which could be stocks or bonds.
Investor Profile
Ideal Investor Profile
The ideal investor is one who seeks active management and is willing to pay a higher expense ratio for the potential of outperforming passive benchmarks. They should understand the risks associated with active strategies and the potential for underperformance.
Market Risk
These ETFs are suitable for long-term investors seeking actively managed exposure to specific sectors or investment themes, but may not be ideal for passive index followers.
Summary
American Century ETF Trust provides investors access to actively managed strategies across a variety of sectors and asset classes. While offering the potential for outperformance through active security selection, these ETFs typically carry higher expense ratios compared to passive index funds. Their performance is contingent on the expertise and success of the management team in navigating market conditions. Investors should carefully assess their risk tolerance and investment goals before considering these ETFs. The Trustu2019s niche thematic and factor-based strategies provide differentiated exposure but also require a deeper understanding of their investment rationale.
Peer Comparison
Sources and Disclaimers
Data Sources:
- American Century Investments Website
- ETF.com
- Morningstar
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered investment advice. Investment decisions should be made after consulting with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About American Century ETF Trust
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
Under normal market conditions, the portfolio managers will invest at least 80% of the fund's assets in securities of large capitalization companies. The portfolio managers may sell stocks from the fund's portfolio if they believe a stock no longer meets their valuation criteria, a stock's risk parameters outweigh its return opportunity, more attractive alternatives are identified or specific events alter a stock's prospects.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.