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Upturn AI SWOT - About
Direxion Daily GOOGL Bull 1.5X Shares (GGLL)
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Upturn Advisory Summary
07/10/2025: GGLL (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type ETF | Historic Profit -15.11% | Avg. Invested days 34 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | ETF Returns Performance  1.0 |
| Profits based on simulation | Last Close 07/10/2025 |
Key Highlights
Volume (30-day avg) - | Beta - | 52 Weeks Range 23.40 - 52.93 | Updated Date 06/29/2025 |
52 Weeks Range 23.40 - 52.93 | Updated Date 06/29/2025 |
Upturn AI SWOT
Direxion Daily GOOGL Bull 1.5X Shares
ETF Overview
Overview
The Direxion Daily GOOGL Bull 1.5X Shares (GOOGL) seeks daily investment results, before fees and expenses, of 150% of the daily performance of Alphabet Inc. Class C shares (GOOGL). It provides leveraged exposure to a single stock, suitable for short-term tactical trading.
Reputation and Reliability
Direxion is a well-known issuer of leveraged and inverse ETFs, with a proven track record of providing these types of products.
Management Expertise
Direxion has a team of experienced professionals managing their ETF products, specializing in complex investment strategies.
Investment Objective
Goal
To seek daily investment results, before fees and expenses, of 150% of the daily performance of Alphabet Inc. Class C shares (GOOGL).
Investment Approach and Strategy
Strategy: The ETF employs a leveraged strategy to amplify the daily returns of GOOGL stock.
Composition Primarily holds financial instruments such as swap agreements, futures contracts, and cash, designed to deliver 1.5x the daily return of GOOGL.
Market Position
Market Share: The ETF's market share is small as it is a niche product focused on leveraged exposure to a single stock.
Total Net Assets (AUM): 22.28
Competitors
Key Competitors
- UPRO
- SPXL
- TQQQ
Competitive Landscape
The competitive landscape is dominated by broad-market leveraged ETFs. GOOGL offers concentrated, short-term exposure to a single stock. Competitors provide leveraged exposure to broader indices, offering diversification but less direct exposure to GOOGL's performance. GOOGL is advantageous for short-term tactical plays but riskier than diversified leveraged ETFs.
Financial Performance
Historical Performance: Historical performance is highly dependent on the daily price movements of GOOGL and the 1.5x leverage factor; past performance is not indicative of future results.
Benchmark Comparison: The ETF aims to deliver 150% of GOOGL's daily performance, so its performance should be compared to 1.5 times the daily return of GOOGL.
Expense Ratio: 1.15
Liquidity
Average Trading Volume
The average trading volume is moderate, which may impact the ease of entering and exiting positions.
Bid-Ask Spread
The bid-ask spread can vary depending on market conditions and trading volume, and can impact trading costs.
Market Dynamics
Market Environment Factors
Economic indicators, technology sector performance, and overall market sentiment significantly impact GOOGL and, therefore, the ETF. Factors affecting Alphabet Inc.'s stock price will directly influence the ETF's performance.
Growth Trajectory
The ETF's growth trajectory depends entirely on the performance and volatility of Alphabet Inc. Class C shares (GOOGL), with no real changes to strategy or holdings other than those required to maintain the 1.5x leverage.
Moat and Competitive Advantages
Competitive Edge
The ETF's competitive advantage lies in its focused, leveraged exposure to GOOGL. It's a niche product that offers higher potential returns (and higher risk) compared to broad market ETFs. This concentration allows investors to express a specific short-term view on GOOGL's performance. The ETF also saves investors from using margin in a brokerage account. This concentrated approach differentiates it from diversified leveraged ETFs.
Risk Analysis
Volatility
The ETF experiences amplified volatility due to its 1.5x leverage factor, resulting in higher highs and lower lows compared to GOOGL stock.
Market Risk
The ETF is subject to the market risk associated with Alphabet Inc. Class C shares (GOOGL), meaning that any negative news or events affecting GOOGL could negatively impact the ETF's performance. Compounding also introduces risk.
Investor Profile
Ideal Investor Profile
The ideal investor is a sophisticated, short-term trader with a high-risk tolerance who understands the intricacies of leveraged ETFs and seeks to capitalize on short-term movements in GOOGL's stock price.
Market Risk
The ETF is best suited for active traders with a short-term investment horizon and a strong understanding of leveraged products; it's not appropriate for long-term investors.
Summary
The Direxion Daily GOOGL Bull 1.5X Shares (GOOGL) provides leveraged exposure to the daily performance of Alphabet Inc. Class C shares, making it a high-risk, high-reward investment vehicle. Designed for short-term tactical trading, this ETF amplifies both gains and losses. It is not appropriate for long-term investors, given its volatility and the effects of compounding. Potential investors should carefully consider their risk tolerance and investment goals before investing.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Direxion Funds Website
- Financial News Outlets
- ETF Database
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered financial advice. Investment decisions should be based on individual circumstances and after consulting with a qualified financial advisor. Leveraged ETFs are not suitable for all investors and carry a high degree of risk.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Direxion Daily GOOGL Bull 1.5X Shares
Exchange NASDAQ | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The fund will enter into one or more swap agreements with major global financial institutions whereby the fund and the global financial institution will agree to exchange the return earned on an investment by The fund invests in GOOGL that is equal, on a daily basis, to 200% of the value of the fund's net assets. It is non-diversified.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
