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GGLS
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Direxion Daily GOOGL Bear 1X Shares (GGLS)

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$10.78
Last Close (24-hour delay)
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PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
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Upturn Advisory Summary

08/14/2025: GGLS (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type ETF
Historic Profit -8.46%
Avg. Invested days 29
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
ETF Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/14/2025

Key Highlights

Volume (30-day avg) -
Beta -
52 Weeks Range 10.94 - 15.83
Updated Date 06/29/2025
52 Weeks Range 10.94 - 15.83
Updated Date 06/29/2025

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Direxion Daily GOOGL Bear 1X Shares

stock logo

ETF Overview

overview logo Overview

The Direxion Daily GOOGL Bear 1X Shares (GOOGL) aims to deliver daily investment results, before fees and expenses, of 100% of the inverse (or opposite) of the daily performance of GOOGL shares. It is a leveraged ETF focused on the Google sector, designed for short-term tactical positioning.

reliability logo Reputation and Reliability

Direxion is a well-known issuer of leveraged and inverse ETFs. While they are generally reliable, the complexity of their products requires careful consideration.

reliability logo Management Expertise

Direxion has a dedicated team of professionals specializing in managing leveraged and inverse ETFs. Their expertise lies in structuring and maintaining the intended daily leverage or inverse exposure.

Investment Objective

overview logo Goal

The primary investment goal is to provide daily investment results corresponding to the inverse (or opposite) of the daily performance of Google (GOOGL) shares.

Investment Approach and Strategy

Strategy: The ETF employs a strategy to deliver -1x the daily performance of GOOGL stock through swaps, futures contracts, and other derivative instruments.

Composition The ETF primarily holds financial instruments designed to provide the inverse exposure to GOOGL shares, rather than holding the shares directly.

Market Position

Market Share: Unable to provide accurate market share without real-time data access.

Total Net Assets (AUM): 21880000

Competitors

overview logo Key Competitors

  • ProShares Short QQQ (PSQ)
  • MicroSectors FANG+ Index -1.5X Inverse Leveraged ETN (MVIX)
  • Direxion Daily Technology Bear 3x Shares (TECS)

Competitive Landscape

The competitive landscape includes other inverse and leveraged ETFs, targeting the broader tech sector or specific FAANG stocks. GOOGL offers a focused exposure to Google but comes with risks associated with leveraged and inverse strategies. Competitors offer varied levels of leverage and diversification.

Financial Performance

Historical Performance: Historical performance data is complex due to the daily reset feature. It is unsuitable for long-term buy-and-hold investors. Consult financial resources for accurate data.

Benchmark Comparison: The ETF's performance should be compared to the inverse daily performance of GOOGL shares. It is not designed to track long-term benchmark indices.

Expense Ratio: 0.95

Liquidity

Average Trading Volume

The ETF exhibits relatively moderate liquidity, allowing for reasonable trading volumes during normal market conditions.

Bid-Ask Spread

The bid-ask spread can be wider than traditional ETFs due to the leveraged and inverse nature, impacting the cost of trading.

Market Dynamics

Market Environment Factors

Performance is heavily influenced by Google's stock price and overall market sentiment. Economic indicators, sector news, and earnings reports can impact GOOGL's movements.

Growth Trajectory

Growth depends on the investor demand for inverse exposure to Google. Changes in strategy are rare, but holdings are adjusted daily to maintain the inverse leverage.

Moat and Competitive Advantages

Competitive Edge

The ETF's competitive advantage lies in its specific focus on delivering -1x the daily performance of GOOGL. It offers a tool for investors who believe Google's stock will decline in the short term. Direxion's established reputation in leveraged and inverse ETFs provides credibility. However, its leveraged nature results in compounding effects, that are not meant for long term buy and hold strategies.

Risk Analysis

Volatility

The ETF experiences high volatility due to its leveraged and inverse nature. It is unsuitable for risk-averse investors.

Market Risk

The primary risk is the potential for significant losses if Google's stock price rises. The daily reset feature can also lead to erosion of value over time.

Investor Profile

Ideal Investor Profile

The ideal investor is a sophisticated trader with a strong understanding of leveraged and inverse ETFs, who can actively monitor their positions. They should have a bearish outlook on GOOGL's short-term performance.

Market Risk

This ETF is best suited for active traders with a short-term trading horizon and not for long-term investors or passive index followers.

Summary

The Direxion Daily GOOGL Bear 1X Shares is a specialized ETF designed to deliver the inverse of GOOGL's daily performance. Its leveraged and inverse nature makes it a high-risk, high-reward instrument suitable for active traders with a bearish outlook on Google. Due to its daily reset, it is unsuitable for long-term investment, as the compounding effect may lead to unexpected outcomes. Investors should be aware of the potential for rapid losses and closely monitor their positions, making it best for short-term tactical plays.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • DirexionShares.com
  • Yahoo Finance
  • Google Finance

Disclaimers:

This data is for informational purposes only and should not be considered financial advice. Consult with a qualified financial advisor before making any investment decisions. Leveraged and inverse ETFs are complex instruments and may not be suitable for all investors.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Direxion Daily GOOGL Bear 1X Shares

Exchange NASDAQ
Headquaters -
IPO Launch date -
CEO -
Sector -
Industry -
Full time employees -
Website
Full time employees -
Website

The fund, under normal circumstances, invests at least 80% of the it"s net assets (plus borrowings for investment purposes) in financial instruments, including swap agreements and options, that, in combination, provide 1X daily inverse (opposite) or short exposure to GOOGL, consistent with the fund"s investment objective. It is non-diversified.