IBUY
Upturn stock rating

Amplify Online Retail ETF (IBUY)

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$73.4
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PASS
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Upturn Advisory Summary

11/03/2025: IBUY (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type ETF
Historic Profit 14.79%
Avg. Invested days 46
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance 3.0
ETF Returns Performance Upturn Returns Performance 3.0
Upturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulation Last Close 11/03/2025

Key Highlights

Volume (30-day avg) -
Beta 1.83
52 Weeks Range 49.08 - 74.38
Updated Date 06/29/2025
52 Weeks Range 49.08 - 74.38
Updated Date 06/29/2025

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Amplify Online Retail ETF

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ETF Overview

overview logo Overview

The Amplify Online Retail ETF (IBUY) seeks to provide investment results that correspond to the EQM Online Retail Index. It focuses on global companies that derive a significant portion of their revenue from online and virtual retail.

reliability logo Reputation and Reliability

Amplify ETFs is known for its thematic ETFs and structured product expertise. They have a solid track record of launching and managing innovative ETFs.

reliability logo Management Expertise

Amplify ETFs has a team of experienced professionals specializing in ETF portfolio management and investment strategies.

Investment Objective

overview logo Goal

The ETF aims to provide investors with exposure to companies engaged in online retail activities.

Investment Approach and Strategy

Strategy: The ETF tracks the EQM Online Retail Index, a rules-based index designed to represent companies deriving significant revenue from online retail.

Composition The ETF primarily holds stocks of companies operating in the online retail sector. The holdings are diversified across various sub-sectors within online retail.

Market Position

Market Share: IBUY has a moderate market share within the online retail ETF segment.

Total Net Assets (AUM): 231300000

Competitors

overview logo Key Competitors

  • ProShares Online Retail ETF (ONLN)
  • Global X E-commerce ETF (EBIZ)

Competitive Landscape

The online retail ETF market is relatively concentrated, with a few key players dominating the space. IBUY's advantage lies in its broader global focus, but ONLN focuses on US listed stocks, offering a concentrated exposure. EBIZ aims to capture a wide range of e-commerce activities globally.

Financial Performance

Historical Performance: Historical performance data is readily available from financial data providers. Analyze past returns over 1-year, 3-year, 5-year, and 10-year periods to understand its performance.

Benchmark Comparison: Compare IBUY's performance against the EQM Online Retail Index to assess tracking efficiency.

Expense Ratio: 0.65

Liquidity

Average Trading Volume

The ETF generally exhibits adequate trading volume for most investors, facilitating relatively easy entry and exit.

Bid-Ask Spread

The bid-ask spread is typically narrow, indicating relatively low transaction costs.

Market Dynamics

Market Environment Factors

Economic growth, consumer spending, technological advancements, and e-commerce adoption rates influence the ETF's performance.

Growth Trajectory

IBUY has shown considerable growth, mirroring the rise of online retail. Strategy remains focused on global online retail companies.

Moat and Competitive Advantages

Competitive Edge

IBUY's competitive edge lies in its pure-play focus on global online retail companies, offering a distinct investment opportunity. It provides a more targeted exposure compared to broader consumer discretionary or technology ETFs. The diversification across global markets also reduces concentration risk. Furthermore, it uses a robust index that captures the rapidly evolving online retail sector which gives IBUY a lead against competitors.

Risk Analysis

Volatility

The ETF experiences moderate volatility, consistent with the growth-oriented nature of the online retail sector.

Market Risk

The ETF is susceptible to market risk, economic downturns, and sector-specific risks such as changing consumer preferences and regulatory developments.

Investor Profile

Ideal Investor Profile

The ETF is suitable for investors seeking growth potential through exposure to the online retail sector. Investors who believe in the continued growth of e-commerce may find this ETF appealing.

Market Risk

The ETF may be appropriate for long-term investors seeking capital appreciation, but it's not suitable for risk-averse investors.

Summary

The Amplify Online Retail ETF (IBUY) offers targeted exposure to the global online retail sector through a rules-based index. The ETF is ideal for growth-oriented investors comfortable with moderate volatility and sector-specific risks. IBUY's market position and competitive advantages make it a solid choice for investors bullish on the future of e-commerce. Potential investors should consider its expense ratio and compare its performance against its benchmark and competitors to make an informed decision.

Similar ETFs

Sources and Disclaimers

Data Sources:

  • Amplify ETFs website
  • ETF.com
  • Bloomberg
  • Yahoo Finance

Disclaimers:

The data and analysis provided are for informational purposes only and do not constitute investment advice. Past performance is not indicative of future results. Investors should consult with a qualified financial advisor before making any investment decisions.

Upturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Amplify Online Retail ETF

Exchange NYSE ARCA
Headquaters -
IPO Launch date -
CEO -
Sector -
Industry -
Full time employees -
Website
Full time employees -
Website

The fund will invest at least 80% of its net assets in global equity securities that comprise the index, which will primarily include common stocks and/or depositary receipts, such as ADRs and GDRs. The index seeks to measure the performance of global equity securities of publicly traded companies with significant revenue from the online retail business. The index methodology is designed to result in a portfolio that has the potential for capital appreciation.