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Upturn AI SWOT - About
Amplify Digital Payments ETF (IPAY)
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Upturn Advisory Summary
10/30/2025: IPAY (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type ETF | Historic Profit 15.36% | Avg. Invested days 44 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | ETF Returns Performance  3.0 |
| Profits based on simulation | Last Close 10/30/2025 |
Key Highlights
Volume (30-day avg) - | Beta 1.5 | 52 Weeks Range 43.78 - 62.24 | Updated Date 06/29/2025 |
52 Weeks Range 43.78 - 62.24 | Updated Date 06/29/2025 |
Upturn AI SWOT
Amplify ETF Trust
ETF Overview
Overview
The Amplify Digital Payments ETF (IPAY) seeks to provide investment results that correspond to the EQM Global Payment Index. It focuses on companies involved in digital payment processing, payment solutions, and related technologies.
Reputation and Reliability
Amplify ETFs is known for its thematic ETFs, with a focus on innovation and growth sectors. They have a generally positive reputation.
Management Expertise
Amplify ETFs has a team of experienced investment professionals who specialize in thematic investing and ETF management.
Investment Objective
Goal
To provide investment results that correspond generally to the performance of the EQM Global Payment Index.
Investment Approach and Strategy
Strategy: The ETF aims to track the EQM Global Payment Index, which focuses on companies involved in digital payments.
Composition The ETF primarily holds stocks of companies involved in digital payment processing, payment solutions, and related technologies.
Market Position
Market Share: Data not available to calculate exact market share.
Total Net Assets (AUM): 141800000
Competitors
Key Competitors
- FINQ
- TPAY
- FTCS
Competitive Landscape
The digital payments ETF industry is moderately competitive with FINQ, TPAY and FTCS representing the larger overall market. IPAY's advantage lies in its specific focus on digital payments, offering a more targeted exposure. Disadvantages include smaller AUM compared to some competitors which could impact liquidity and potentially lead to higher trading costs.
Financial Performance
Historical Performance: Historical performance data is not easily presented in JSON format. Please consult financial data providers for specific year-over-year returns.
Benchmark Comparison: Benchmark comparison requires detailed performance data analysis against the EQM Global Payment Index; consult financial resources for this data.
Expense Ratio: 0.65
Liquidity
Average Trading Volume
The average trading volume for IPAY is moderate, typically varying based on market conditions but is usually adequate for most investors.
Bid-Ask Spread
The bid-ask spread for IPAY is generally tight, which facilitates relatively efficient trading.
Market Dynamics
Market Environment Factors
Economic indicators such as consumer spending, technological adoption rates, and regulatory changes significantly impact IPAY. Growth prospects in e-commerce and mobile payments are positive drivers.
Growth Trajectory
IPAY's growth trajectory is tied to the increasing adoption of digital payment technologies and the expansion of the digital economy. Changes to holdings reflect adjustments based on index rebalancing.
Moat and Competitive Advantages
Competitive Edge
IPAY provides targeted exposure to the digital payments ecosystem, which is benefiting from the secular trend towards cashless transactions. Its competitive advantage is its well-defined focus on the payments sector, which allows investors to gain direct exposure to this growing industry. The ETF's investment strategy emphasizes firms that are at the forefront of payment technology and digital transformation. Furthermore, the fund's transparent and rules-based approach offers investors a clear understanding of its holdings and investment methodology.
Risk Analysis
Volatility
IPAY exhibits moderate volatility, reflecting the growth-oriented nature of the digital payments sector.
Market Risk
Specific risks include regulatory changes affecting digital payments, competition from new technologies, and general market downturns impacting technology stocks.
Investor Profile
Ideal Investor Profile
The ideal investor for IPAY is someone seeking growth exposure to the digital payments sector, comfortable with moderate volatility, and believing in the long-term trend towards cashless societies.
Market Risk
IPAY is best suited for long-term investors seeking targeted exposure to the digital payments theme rather than active traders needing high liquidity or passive index followers seeking broad market exposure.
Summary
Amplify Digital Payments ETF (IPAY) offers targeted exposure to the rapidly growing digital payments industry. The ETF tracks the EQM Global Payment Index and invests in companies involved in payment processing, solutions, and technologies. It suits growth-oriented investors who believe in the long-term trend toward digital payments, and are comfortable with moderate volatility. It is less suitable for risk-averse investors or those seeking high liquidity.
Similar ETFs
Sources and Disclaimers
Data Sources:
- Amplify ETFs website
- ETF.com
- Morningstar
Disclaimers:
The data and analysis provided are for informational purposes only and do not constitute investment advice. Investment decisions should be made based on your own research and consultation with a financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Amplify ETF Trust
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The index tracks the performance of common stocks (or corresponding American Depositary Receipts ("ADRs") or Global Depositary Receipts ("GDRs")) of Mobile Payments Companies. Under normal circumstances, the fund invests at least 80% of its net assets (plus borrowings for investment purposes) in Mobile Payments Companies. The fund is non-diversified.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.