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Amplify ETF Trust (IPAY)



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Upturn Advisory Summary
07/29/2025: IPAY (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type ETF | Historic Profit 18.52% | Avg. Invested days 43 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
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Key Highlights
Volume (30-day avg) - | Beta 1.5 | 52 Weeks Range 43.78 - 62.24 | Updated Date 06/29/2025 |
52 Weeks Range 43.78 - 62.24 | Updated Date 06/29/2025 |
Upturn AI SWOT
Amplify ETF Trust
ETF Overview
Overview
Amplify ETF Trust offers various thematic ETFs, often focused on innovative sectors, providing investors targeted exposure to specific market trends and growth opportunities through actively managed or index-tracking strategies.
Reputation and Reliability
Amplify ETFs is known for its innovative and thematic ETF offerings, seeking to provide investors with targeted exposure to specific sectors and investment strategies. Reputation is building, although they are a relatively newer player.
Management Expertise
Amplify ETFs' management team comprises experienced professionals specializing in ETF development, investment strategy, and distribution. Expertise varies depending on the specific ETF strategy.
Investment Objective
Goal
The primary investment goal varies by specific Amplify ETF, but generally aims to provide targeted exposure to specific market segments, investment themes, or alternative strategies.
Investment Approach and Strategy
Strategy: Amplify ETF Trust offers a variety of ETFs, some tracking specific indexes while others employ active management strategies to outperform benchmarks.
Composition The asset composition varies significantly depending on the specific Amplify ETF, including stocks, bonds, derivatives, or other assets.
Market Position
Market Share: Market share varies significantly depending on the specific Amplify ETF. Some occupy niche segments, while others compete in broader categories.
Total Net Assets (AUM): AUM varies greatly across the Amplify ETF Trust, ranging from tens of millions to several hundred million dollars for individual funds. This data point requires access to live feeds to be current.
Competitors
Key Competitors
- ARKK
- ICLN
- TAN
- BOTZ
- ROBO
- SMH
Competitive Landscape
The ETF industry is highly competitive, with many providers offering similar investment strategies. Amplify distinguishes itself through its thematic and innovative ETFs. Advantages include being nimble and focusing on niche markets, while disadvantages include potentially higher volatility and less brand recognition compared to larger competitors.
Financial Performance
Historical Performance: Historical performance varies widely depending on the specific Amplify ETF and the market conditions during the measurement period. Past performance is not indicative of future results.
Benchmark Comparison: Benchmark comparison depends on the specific ETF. Performance is evaluated relative to its stated benchmark, reflecting the effectiveness of its investment strategy.
Expense Ratio: Expense ratios vary depending on the fund, ranging from 0.49% to 0.95% based on the particular ETFu2019s focus and active vs. passive management. This is higher than broad market ETFs.
Liquidity
Average Trading Volume
Average trading volume varies across Amplify ETFs, with more popular funds demonstrating higher liquidity.
Bid-Ask Spread
Bid-ask spread also varies, typically tighter for ETFs with higher trading volume, reflecting lower trading costs.
Market Dynamics
Market Environment Factors
Amplify ETFs are affected by economic indicators, sector-specific growth prospects, and overall market conditions, particularly sentiment toward the ETF's underlying theme.
Growth Trajectory
Growth trajectories depend on the specific ETF's investment focus and its ability to capture market trends. Success relies on identifying and capitalizing on emerging investment themes.
Moat and Competitive Advantages
Competitive Edge
Amplify ETF Trustu2019s competitive edge stems from its thematic investment approach, targeting innovative and disruptive sectors. Its focus on niche markets allows it to differentiate from larger, broader ETFs. By identifying and capitalizing on emerging trends, Amplify seeks to deliver superior returns to investors. This approach allows the fund to attract investors seeking specific, targeted exposure. Amplify ETF Trust also benefits from its flexibility to adapt quickly to changing market conditions.
Risk Analysis
Volatility
Volatility varies depending on the underlying assets of the specific Amplify ETF, with thematic and sector-specific funds potentially exhibiting higher volatility.
Market Risk
Market risk stems from economic cycles, industry-specific downturns, and geopolitical events, all potentially impacting the performance of Amplify ETFs.
Investor Profile
Ideal Investor Profile
The ideal investor is one seeking targeted exposure to specific market sectors or investment themes, with a higher risk tolerance and a longer investment horizon.
Market Risk
Amplify ETF Trust is suitable for investors who are comfortable with thematic investing and are willing to accept potentially higher volatility in exchange for the opportunity for higher returns.
Summary
Amplify ETF Trust offers thematic ETFs, providing targeted exposure to specific sectors and investment strategies. The funds' performance and volatility vary, contingent on their underlying assets and market conditions. Investors should consider their risk tolerance and investment horizon before investing. Amplify distinguishes itself through its niche focus and potential for innovation, offering both opportunity and increased risk.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- ETF.com
- Morningstar
- Bloomberg
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Investment decisions should be based on individual circumstances and consultation with a qualified financial advisor. Market data is dynamic and may change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Amplify ETF Trust
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
The index tracks the performance of common stocks (or corresponding American Depositary Receipts ("ADRs") or Global Depositary Receipts ("GDRs")) of Mobile Payments Companies. Under normal circumstances, the fund invests at least 80% of its net assets (plus borrowings for investment purposes) in Mobile Payments Companies. The fund is non-diversified.

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