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QFLR
Upturn stock rating

Innovator ETFs Trust (QFLR)

Upturn stock rating
$33.93
Last Close (24-hour delay)
Profit since last BUY20.7%
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BUY since 116 days
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Upturn Advisory Summary

10/24/2025: QFLR (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type ETF
Historic Profit 25.97%
Avg. Invested days 61
Today’s Advisory Consider higher Upturn Star rating
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Upturn Advisory Performance Upturn Advisory Performance 4.0
ETF Returns Performance Upturn Returns Performance 4.0
Upturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulation Last Close 10/24/2025

Key Highlights

Volume (30-day avg) -
Beta -
52 Weeks Range 25.42 - 30.99
Updated Date 06/30/2025
52 Weeks Range 25.42 - 30.99
Updated Date 06/30/2025

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Innovator ETFs Trust

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ETF Overview

overview logo Overview

Innovator ETFs Trust offers defined outcome ETFs, primarily focusing on providing specific buffered or accelerated returns over a defined period, typically tied to an underlying index like the S&P 500. They employ options strategies to achieve their objectives, making them distinct from traditional index tracking ETFs. The strategy allocates assets based on these pre-defined outcomes.

reliability logo Reputation and Reliability

Innovator Capital Management is known for pioneering defined outcome ETFs. They have built a reputation for innovation in structured investment products, but are considered a smaller issuer. Their reliability is generally good within the scope of defined outcome strategies.

reliability logo Management Expertise

The management team specializes in derivatives and options strategies. They possess in-depth knowledge of market mechanics and quantitative analysis necessary for managing these complex ETF structures.

Investment Objective

overview logo Goal

The primary goal is to provide investors with defined downside protection, upside participation, or both, linked to the performance of an underlying asset within a specified time horizon.

Investment Approach and Strategy

Strategy: Innovator ETFs Trust does not simply track an index. They use flexible exchange (FLEX) options to create pre-defined return profiles. The strategy involves buying and selling options contracts to achieve specific risk/reward parameters.

Composition The ETFs mainly hold FLEX options contracts, cash, and occasionally, short-term U.S. Treasury securities to meet margin requirements and collateralize option positions.

Market Position

Market Share: Data not available.

Total Net Assets (AUM): Data not available.

Competitors

overview logo Key Competitors

  • FTCS
  • BUZZ
  • IVOL

Competitive Landscape

The defined outcome ETF space is still relatively new but growing. Innovator ETFs Trust has an early mover advantage in this space. However, other issuers are launching similar products. Competitors offering different strategic factors may pull market share.

Financial Performance

Historical Performance: Historical performance varies widely depending on the specific defined outcome strategy and the underlying index performance during the defined period. Data is specific to individual funds within the trust.

Benchmark Comparison: Performance comparison against traditional benchmarks is not directly applicable due to the defined outcome nature of the ETFs. Benchmarking is against the underlying index within the defined period, considering the buffer or cap.

Expense Ratio: Varies by fund within the trust but typically ranges from 0.79% to 0.99%.

Liquidity

Average Trading Volume

Average trading volume varies significantly based on the specific fund and its popularity, but most funds exhibit adequate liquidity for retail investors.

Bid-Ask Spread

Bid-ask spreads can vary, but they are generally reasonable, especially for the more popular funds within the trust.

Market Dynamics

Market Environment Factors

Market volatility, interest rates, and the performance of the underlying indexes significantly impact the price and effectiveness of these ETFs. Increased volatility can impact options pricing and strategy execution.

Growth Trajectory

Growth trends are tied to investor demand for downside protection and defined risk/reward parameters. Changes to strategy involve launching new ETFs with different buffers, caps, and underlying indexes.

Moat and Competitive Advantages

Competitive Edge

Innovator ETFs Trust possesses a first-mover advantage and a recognized brand in the defined outcome ETF space. Their specialization in options-based strategies creates a degree of differentiation. The defined outcome approach resonates with investors seeking to manage risk and achieve specific investment objectives. The flexibility offered through defined parameters and underlying indexes allows investors to customize their portfolios. The complexity of the underlying strategies may deter some competitors.

Risk Analysis

Volatility

Volatility depends on the specific fund and its defined outcome strategy. Buffered ETFs will generally have lower volatility than unbuffered investments in the underlying index, while accelerated ETFs may exhibit higher volatility.

Market Risk

Market risk is tied to the performance of the underlying index. The options strategy mitigates downside risk (for buffered ETFs) but may also limit upside potential.

Investor Profile

Ideal Investor Profile

The ideal investor is one seeking defined risk/reward parameters, especially those concerned about downside risk and seeking to limit potential losses within a specified time frame.

Market Risk

These ETFs are suitable for investors with a moderate risk tolerance, and seeking defined levels of downside protection or upside participation. Not suited for passive index followers seeking broad market exposure.

Summary

Innovator ETFs Trust offers a range of defined outcome ETFs employing options strategies to provide buffered or accelerated returns. These ETFs are designed for investors seeking to manage risk and achieve specific investment objectives within a defined time horizon. They provide alternatives to traditional index tracking, but demand investors have a strong understanding of the financial markets. The performance of the ETFs is closely linked to the underlying index, but their defined risk/reward parameters offer a level of customization appealing to risk-aware investors.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Innovator ETFs Trust website
  • SEC filings
  • Various financial data providers

Disclaimers:

This analysis is for informational purposes only and does not constitute investment advice. Investors should conduct their own due diligence before making any investment decisions. Performance data is not indicative of future results.

Upturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Innovator ETFs Trust

Exchange NYSE ARCA
Headquaters -
IPO Launch date -
CEO -
Sector -
Industry -
Full time employees -
Website
Full time employees -
Website

The fund is an actively managed exchange-traded fund ("ETF") that, under normal market circumstances, seeks to provide capital appreciation through participation in the large-capitalization U.S. equity securities of the Nasdaq-100® Index (the "Nasdaq-100") while limiting the potential for maximum losses. The fund is non-diversified.