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ProShares Trust (SETH)

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Upturn Advisory Summary
10/24/2025: SETH (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type ETF | Historic Profit -21.13% | Avg. Invested days 23 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | ETF Returns Performance |
Key Highlights
Volume (30-day avg) - | Beta - | 52 Weeks Range 12.28 - 30.03 | Updated Date 06/30/2025 |
52 Weeks Range 12.28 - 30.03 | Updated Date 06/30/2025 |
Upturn AI SWOT
ProShares Trust
ETF Overview
Overview
ProShares Trust offers a diverse range of ETFs, primarily focusing on leveraged, inverse, and strategic beta strategies. It targets various sectors and asset classes, aiming to provide sophisticated investment tools for active traders and investors seeking specific market exposure.
Reputation and Reliability
ProShares is a well-established issuer known for its innovative and often complex ETF offerings. Its reputation is built on providing tools for sophisticated investors, though the complexity requires careful understanding.
Management Expertise
ProShares' management team has extensive experience in structuring and managing ETFs, particularly those employing leveraged and inverse strategies. Their expertise is crucial given the complexity and risks involved.
Investment Objective
Goal
The primary investment goal varies by individual ProShares ETF. It typically includes generating specific returns based on market movements or tracking specific indexes with leverage or inverse exposure.
Investment Approach and Strategy
Strategy: ProShares employs various strategies, including tracking specific indexes, providing leveraged exposure (e.g., 2x or 3x), and offering inverse exposure (betting against an index or sector).
Composition The asset composition varies widely depending on the specific ProShares ETF. It can include stocks, derivatives (like swaps and futures contracts), and other financial instruments.
Market Position
Market Share: Dependent on the specific fund within the ProShares Trust.
Total Net Assets (AUM): Varies significantly across individual funds.
Competitors
Key Competitors
- Direxion Shares ETF Trust (BNKU)
- GraniteShares (CONL)
- MicroSectors (FNGS)
Competitive Landscape
The ETF industry is highly competitive, with numerous providers offering similar products. ProShares differentiates itself through its focus on leveraged, inverse, and strategic beta ETFs. Advantages include innovative product offerings, but disadvantages include higher risk and complexity compared to traditional ETFs.
Financial Performance
Historical Performance: Historical performance varies significantly based on the specific fund and its investment strategy. Leveraged and inverse ETFs can experience high volatility and may not be suitable for long-term holding.
Benchmark Comparison: Performance should be compared to the specific benchmark index targeted by each fund, taking into account the leverage or inverse factor. Significant deviations may occur due to compounding effects and market volatility.
Expense Ratio: Expense ratios vary across ProShares ETFs, generally ranging from 0.75% to 1.65%, reflecting the complexity of their strategies.
Liquidity
Average Trading Volume
Average trading volume varies significantly across ProShares ETFs, with some being highly liquid and others less so; therefore, it must be assessed on a fund-by-fund basis.
Bid-Ask Spread
Bid-ask spreads also vary widely, but are generally wider than traditional ETFs due to the use of derivatives and the complexity of the strategies.
Market Dynamics
Market Environment Factors
Economic indicators, sector growth prospects, and overall market sentiment significantly affect ProShares ETFs, particularly leveraged and inverse funds that amplify market movements.
Growth Trajectory
Growth trends depend on investor demand for specific investment strategies, such as leveraged exposure or hedging tools. Changes in market volatility and interest rates can also impact the demand for these products.
Moat and Competitive Advantages
Competitive Edge
ProShares distinguishes itself through its focus on providing sophisticated investment tools, particularly leveraged and inverse ETFs. These offerings cater to active traders and investors seeking to express specific market views. This specialized approach and innovative strategies give ProShares an edge in the ETF market. However, the fund must be careful as the strategies are often not for beginners.
Risk Analysis
Volatility
ProShares ETFs, especially leveraged and inverse funds, exhibit high volatility due to the use of derivatives and the amplification of market movements.
Market Risk
Market risk is significant, as these ETFs are highly sensitive to changes in the underlying assets or indexes they track. Leveraged and inverse ETFs can experience substantial losses if market movements are not aligned with the fund's investment strategy.
Investor Profile
Ideal Investor Profile
The ideal investor for ProShares ETFs is an experienced and active trader who understands the risks and complexities of leveraged, inverse, and strategic beta strategies. A deep understanding of financial markets and risk management is essential.
Market Risk
ProShares ETFs are best suited for active traders or sophisticated investors seeking short-term tactical exposure. They are generally not appropriate for long-term investors or those with a low risk tolerance due to the potential for significant losses.
Summary
ProShares Trust offers a wide array of ETFs designed for sophisticated investors seeking leveraged, inverse, or strategic beta exposure. These funds are not for beginners, as the strategies are complex and can be very risky. Investors should fully understand the risks before investing in any ProShares ETF. The funds historical performance is highly dependent on market conditions and investor's ability to time the market correctly.
Peer Comparison
Sources and Disclaimers
Data Sources:
- ProShares Official Website
- SEC Filings
- Bloomberg
- Yahoo Finance
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Investment decisions should be made based on individual circumstances and after consulting with a qualified financial advisor. Past performance is not indicative of future results. Investing in ETFs involves risks, including the potential loss of principal.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About ProShares Trust
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The index is designed to measure the performance of a single ether traded in USD and seeks to provide a proxy for the ether market. The digital asset trading platforms included in the index are reevaluated quarterly. The fund is non-diversified.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
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