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Amplify Small-Mid Cap Equity ETF (SMAP)



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Upturn Advisory Summary
08/14/2025: SMAP (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type ETF | Historic Profit -0.12% | Avg. Invested days 60 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | ETF Returns Performance ![]() |
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Key Highlights
Volume (30-day avg) - | Beta - | 52 Weeks Range 20.25 - 26.89 | Updated Date 06/28/2025 |
52 Weeks Range 20.25 - 26.89 | Updated Date 06/28/2025 |
Upturn AI SWOT
Amplify ETF Trust
ETF Overview
Overview
Amplify ETFs offer innovative and unique ETF strategies covering various sectors and asset classes. They aim to provide investors with exposure to specific market segments or investment themes.
Reputation and Reliability
Amplify ETFs is known for its thematic and specialized ETF offerings, striving for innovation in the ETF space.
Management Expertise
Amplify's management team brings expertise in ETF product development and distribution, focusing on identifying and capturing unique market opportunities.
Investment Objective
Goal
The investment goals of Amplify ETFs vary depending on the specific fund, but generally aim to provide targeted exposure to particular investment themes or sectors.
Investment Approach and Strategy
Strategy: Amplify ETFs employ various strategies, from tracking indices to active management, depending on the fund's mandate.
Composition The assets held by Amplify ETFs can include stocks, bonds, commodities, or a mix, depending on the fund's specific focus.
Market Position
Market Share: Market share varies significantly by the specific Amplify ETF, as each targets niche markets.
Total Net Assets (AUM):
Competitors
Key Competitors
Competitive Landscape
The competitive landscape varies for each Amplify ETF. Advantages may include unique strategies or niche market focus, while disadvantages might include lower liquidity or higher expense ratios compared to broader market ETFs.
Financial Performance
Historical Performance: Historical performance varies depending on the specific Amplify ETF. Performance should be reviewed over different time periods.
Benchmark Comparison: Benchmark comparison is relevant depending on the specific strategy of the Amplify ETF.
Expense Ratio:
Liquidity
Average Trading Volume
Average trading volume varies significantly by the specific Amplify ETF.
Bid-Ask Spread
Bid-ask spread is ETF-specific and depends on trading volume and market demand.
Market Dynamics
Market Environment Factors
Market environment factors depend on the specific sector or theme targeted by each Amplify ETF.
Growth Trajectory
Growth trajectory depends on the specific Amplify ETF, considering factors like sector growth and investor demand.
Moat and Competitive Advantages
Competitive Edge
Amplify ETFs often seek to establish a competitive edge through innovative investment strategies, focusing on niche market segments, or offering unique exposure that is not readily available through other ETFs. This allows them to differentiate themselves in a crowded ETF market. By identifying and capturing specific investment themes, Amplify aims to provide investors with access to potentially high-growth opportunities. A strong distribution network and effective marketing can also contribute to their competitive advantage.
Risk Analysis
Volatility
Volatility varies by the specific Amplify ETF. Review the ETF's prospectus for information.
Market Risk
Market risk is inherent in the underlying assets held by each Amplify ETF and is dependent on the fund's investments.
Investor Profile
Ideal Investor Profile
The ideal investor profile varies by the specific Amplify ETF. Consider risk tolerance and investment objectives.
Market Risk
Suitability depends on the specific Amplify ETF and the investor's goals. Some may be suited for long-term investors while others are better for active traders.
Summary
Amplify ETFs offer a range of specialized and thematic investment strategies. Individual ETFs vary considerably, so research is critical. Investors should carefully evaluate the specific fund's objectives, risks, and expenses before investing. These ETFs are often designed for investors seeking targeted exposure to particular sectors or investment themes, so they may not be suitable for all investors. Always review the prospectus and consider consulting a financial advisor.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Amplify ETFs website
- ETF.com
- Bloomberg
- Morningstar
Disclaimers:
The data provided is for informational purposes only and should not be considered investment advice. Past performance is not indicative of future results. Consult with a financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Amplify ETF Trust
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
Under normal circumstances,the fund invests at least 80% of its net assets (plus borrowings for investment purposes) in high quality U.S.-listed equity securities of companies with small- to mid- market capitalizations. The fund will primarily invest in common stocks,but may invest in other types of equity securities and/or in real estate investment trusts ("REITs").

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.