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Upturn AI SWOT - About
Amplify BlackSwan Growth & Treasury Core ETF (SWAN)

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Upturn Advisory Summary
10/24/2025: SWAN (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type ETF | Historic Profit 8.24% | Avg. Invested days 53 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | ETF Returns Performance |
Key Highlights
Volume (30-day avg) - | Beta 0.74 | 52 Weeks Range 26.95 - 30.56 | Updated Date 06/30/2025 |
52 Weeks Range 26.95 - 30.56 | Updated Date 06/30/2025 |
Upturn AI SWOT
Amplify BlackSwan Growth & Treasury Core ETF
ETF Overview
Overview
The Amplify BlackSwan Growth & Treasury Core ETF (SWAN) aims to provide capital appreciation while mitigating downside risk by investing primarily in U.S. Treasury securities and S&P 500 call options. The ETF uses a 'defined outcome' strategy, seeking to participate in market upside while limiting potential losses.
Reputation and Reliability
Amplify ETFs is a known issuer, offering a range of thematic and strategic ETFs. They are generally considered reputable and reliable.
Management Expertise
The management team consists of experienced professionals with expertise in options strategies and fixed income management.
Investment Objective
Goal
The primary investment goal is to provide capital appreciation while protecting against significant market downturns.
Investment Approach and Strategy
Strategy: SWAN utilizes a covered call options strategy, investing primarily in U.S. Treasury securities (around 90%) and a small portion in S&P 500 call options (around 10%).
Composition The ETF holds U.S. Treasury securities for safety and S&P 500 call options to capture potential market upside.
Market Position
Market Share: SWAN's market share in the defined-outcome ETF category is notable, though smaller than broad market ETFs.
Total Net Assets (AUM): 859713299
Competitors
Key Competitors
- FT Cboe Vest U.S. Equity Deep Buffer ETF - January (DJAN)
- Innovator U.S. Equity Power Buffer ETF - January (PJAN)
- AGFiQ U.S. Market Neutral Anti-Beta ETF (BTAL)
Competitive Landscape
The defined-outcome ETF space is competitive, with various funds offering different downside protection strategies. SWAN's advantage lies in its simplicity and focus on U.S. Treasuries. Disadvantages include potential underperformance during strong bull markets compared to unhedged equity ETFs and the cost of the option strategy.
Financial Performance
Historical Performance: Historical performance data varies depending on the market environment. SWAN tends to outperform during flat or down markets and underperform during strong bull markets. The five-year return is 3.48% as of 2024-05-22.
Benchmark Comparison: The ETF's performance is best compared to a blend of U.S. Treasury bonds and the S&P 500 index. It should outperform bonds during moderate equity market gains and underperform the S&P 500 during strong rallies.
Expense Ratio: 0.49
Liquidity
Average Trading Volume
SWAN exhibits moderate liquidity with its average daily trading volume.
Bid-Ask Spread
The bid-ask spread is generally tight, reflecting adequate liquidity.
Market Dynamics
Market Environment Factors
Economic uncertainty, interest rate movements, and equity market volatility significantly impact SWAN's performance. Flight-to-safety trades benefit Treasury holdings, while equity market gains boost option value.
Growth Trajectory
The ETF's growth is tied to increasing investor demand for downside protection and alternative investment strategies. Strategy and holdings remain consistent.
Moat and Competitive Advantages
Competitive Edge
SWAN's competitive edge is its simple approach to downside protection using U.S. Treasuries and S&P 500 options. This approach provides a relatively transparent and easy-to-understand strategy. The combination of a high allocation to Treasuries offers inherent safety, while the options strategy offers the potential for participation in market upside. Its defined-outcome nature makes it appealing to risk-averse investors seeking equity exposure.
Risk Analysis
Volatility
SWAN exhibits lower volatility compared to the S&P 500 due to its large allocation to U.S. Treasuries and downside protection strategy.
Market Risk
The primary market risk is the potential for underperformance during strong bull markets when the S&P 500 rallies significantly. Options strategies can also be complex, and their value can be affected by various factors.
Investor Profile
Ideal Investor Profile
The ideal investor is risk-averse and seeks capital appreciation with downside protection. Investors concerned about market volatility or nearing retirement may find SWAN suitable.
Market Risk
SWAN is best suited for long-term investors seeking to mitigate risk while participating in market gains. It can also be used as a tactical allocation to reduce portfolio volatility.
Summary
The Amplify BlackSwan Growth & Treasury Core ETF offers a unique investment strategy that combines the safety of U.S. Treasury securities with the potential upside of S&P 500 call options. This strategy allows investors to participate in market gains while protecting against substantial losses, making it an attractive option for risk-averse investors. However, it's important to recognize that SWAN may underperform during strong bull markets. Overall, SWAN provides a distinct approach to balancing risk and reward in a portfolio.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Amplify ETFs website
- ETF.com
- Morningstar
- Yahoo Finance
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Past performance is not indicative of future results. Consult with a financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Amplify BlackSwan Growth & Treasury Core ETF
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The fund will invest at least 80% of its net assets in the securities that comprise the index, which will primarily include U.S. Treasury securities and long-dated call options (LEAP Options) on the SPDR S&P 500 ETF Trust (SPY). The index is a rules-based, quantitative index that seeks to provide capital protection against the unpredictable, rare and highly disruptive events that have come to be referred to as Black Swans.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
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