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ProShares UltraShort Consumer Goods (SZK)

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Upturn Advisory Summary
01/09/2026: SZK (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type ETF | Historic Profit -18.48% | Avg. Invested days 28 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | ETF Returns Performance |
Key Highlights
Volume (30-day avg) - | Beta -1.42 | 52 Weeks Range 10.91 - 13.82 | Updated Date 06/29/2025 |
52 Weeks Range 10.91 - 13.82 | Updated Date 06/29/2025 |
Upturn AI SWOT
ProShares UltraShort Consumer Goods
ETF Overview
Overview
ProShares UltraShort Consumer Goods ETF seeks to deliver twice the inverse daily performance of the Dow Jones U.S. Consumer Goods Index. It is designed for sophisticated investors who seek to profit from a decline in the consumer goods sector, or to hedge existing long positions in consumer goods stocks.
Reputation and Reliability
ProShares is a well-established ETF issuer known for its range of leveraged and inverse ETFs, with a strong reputation for product development and operational integrity in the specialized ETF space.
Management Expertise
ProShares leverages a team of experienced financial professionals with expertise in structured products, quantitative analysis, and risk management to design and manage its complex ETF offerings.
Investment Objective
Goal
To provide twice the inverse daily return of the Dow Jones U.S. Consumer Goods Index.
Investment Approach and Strategy
Strategy: The ETF aims to achieve its investment objective by investing in financial instruments that, over a single day, provide two times the inverse performance of the Dow Jones U.S. Consumer Goods Index.
Composition The ETF primarily uses derivatives, such as swaps and futures contracts, to gain exposure to the inverse performance of the underlying index. It does not typically hold the actual stocks of consumer goods companies.
Market Position
Market Share: Market share data for niche leveraged and inverse ETFs like this is typically not as prominently tracked as broad market ETFs, but it operates within the specialized inverse leveraged ETF segment.
Total Net Assets (AUM): 20500000
Competitors
Key Competitors
- ProShares Ultra Consumer Goods (Consumer Discretionary - inverse leveraged)
- Direxion Daily Consumer Discretionary Bear 2X Shares (UKXSY)
Competitive Landscape
The competitive landscape for inverse leveraged ETFs is characterized by a few specialized issuers offering products with similar objectives. ProShares UltraShort Consumer Goods ETF competes by offering a direct inverse leveraged play on the consumer goods sector. Its primary disadvantage is the inherent complexity and risks associated with leveraged products, which can lead to tracking error and significant losses over longer periods, while its advantage lies in its specific sector focus and 2x inverse leverage.
Financial Performance
Historical Performance: [object Object],[object Object],[object Object]
Benchmark Comparison: The ETF's performance is measured against the inverse of the Dow Jones U.S. Consumer Goods Index. Due to its leveraged nature, its daily performance is targeted at 2x the inverse, and over longer periods, it can deviate significantly from the benchmark's cumulative inverse performance due to compounding effects.
Expense Ratio: 0.95
Liquidity
Average Trading Volume
The average trading volume for ProShares UltraShort Consumer Goods ETF is sufficient for active traders seeking short-term exposure, though it may be lower than that of broader market ETFs.
Bid-Ask Spread
The bid-ask spread for ProShares UltraShort Consumer Goods ETF is generally tight enough for active trading, reflecting reasonable liquidity in the market for this specialized product.
Market Dynamics
Market Environment Factors
Factors influencing ProShares UltraShort Consumer Goods ETF include consumer spending trends, inflation, interest rate changes, supply chain disruptions, and regulatory policies affecting the consumer goods sector. Economic downturns or periods of heightened inflation can increase demand for inverse ETFs.
Growth Trajectory
The growth trajectory of ProShares UltraShort Consumer Goods ETF is closely tied to market volatility and investor sentiment towards the consumer goods sector. Its strategy is designed for short-term tactical plays rather than long-term accumulation, meaning its AUM can fluctuate significantly based on market conditions and investor demand for inverse exposure.
Moat and Competitive Advantages
Competitive Edge
ProShares UltraShort Consumer Goods ETF's competitive edge lies in its specialized focus on providing 2x inverse daily exposure to the consumer goods sector, a niche within the broader inverse ETF market. It caters to a specific investor need for tactical plays on this sector's downturn. Its ability to deliver this targeted exposure through derivatives is a key operational advantage, though it comes with inherent complexities for investors.
Risk Analysis
Volatility
ProShares UltraShort Consumer Goods ETF exhibits high historical volatility due to its leveraged nature. Its daily returns are amplified, leading to significant price swings.
Market Risk
The primary market risk associated with this ETF is the potential for the consumer goods sector to outperform the index, leading to substantial losses for investors. Compounding effects mean that the ETF's long-term performance can diverge significantly from its stated daily objective, making it unsuitable for buy-and-hold strategies.
Investor Profile
Ideal Investor Profile
The ideal investor for ProShares UltraShort Consumer Goods ETF is an experienced trader with a high-risk tolerance who understands the mechanics of leveraged and inverse ETFs and has a short-term bearish outlook on the consumer goods sector.
Market Risk
This ETF is best suited for active traders and sophisticated investors seeking to make short-term tactical bets against the consumer goods sector. It is highly unsuitable for long-term investors or those who prefer passive index investing due to its structure and potential for significant losses.
Summary
ProShares UltraShort Consumer Goods ETF is a highly specialized financial instrument designed for experienced traders seeking to profit from a daily inverse leveraged movement in the consumer goods sector. It utilizes derivatives to achieve its objective of two times the inverse daily performance of the Dow Jones U.S. Consumer Goods Index. Due to its leveraged nature, it carries significant risks, including high volatility and potential for substantial long-term losses, making it unsuitable for most investors and long-term holding periods.
Similar ETFs
Sources and Disclaimers
Data Sources:
- ProShares website
- Financial data aggregators (e.g., Yahoo Finance, Bloomberg - for illustrative purposes as actual real-time data is not accessible in this context)
- ETF industry analysis reports
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It does not constitute investment advice. Leveraged and inverse ETFs are complex financial instruments and carry a high degree of risk. Investors should consult with a qualified financial advisor before making any investment decisions. Past performance is not indicative of future results. The data provided, especially for market share and real-time financial performance, is illustrative and may not reflect current market conditions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About ProShares UltraShort Consumer Goods
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The index is designed to measure the performance of consumer staples companies included in the S&P 500 Index. Under normal circumstances, the fund will obtain inverse leveraged exposure to at least 80% of its total assets in components of the index or in instruments with similar economic characteristics. The fund is non-diversified.

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