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Accel Entertainment Inc (ACEL)



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Upturn Advisory Summary
09/15/2025: ACEL (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $16
1 Year Target Price $16
3 | Strong Buy |
0 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -12.52% | Avg. Invested days 44 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 938.19M USD | Price to earnings Ratio 27.82 | 1Y Target Price 16 |
Price to earnings Ratio 27.82 | 1Y Target Price 16 | ||
Volume (30-day avg) 3 | Beta 1.13 | 52 Weeks Range 9.02 - 13.28 | Updated Date 09/15/2025 |
52 Weeks Range 9.02 - 13.28 | Updated Date 09/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.4 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.75% | Operating Margin (TTM) 8% |
Management Effectiveness
Return on Assets (TTM) 6.38% | Return on Equity (TTM) 14.84% |
Valuation
Trailing PE 27.82 | Forward PE 16.05 | Enterprise Value 1269043016 | Price to Sales(TTM) 0.73 |
Enterprise Value 1269043016 | Price to Sales(TTM) 0.73 | ||
Enterprise Value to Revenue 0.99 | Enterprise Value to EBITDA 7.78 | Shares Outstanding 84293800 | Shares Floating 45421715 |
Shares Outstanding 84293800 | Shares Floating 45421715 | ||
Percent Insiders 16.93 | Percent Institutions 73.33 |
Upturn AI SWOT
Accel Entertainment Inc

Company Overview
History and Background
Accel Entertainment Inc. was founded in 2009. It is a leading distributed gaming operator in the United States, focused on acquiring, installing, and operating video gaming terminals (VGTs) and amusement devices in licensed non-casino locations.
Core Business Areas
- Distributed Gaming: Accel's core business involves providing VGTs (video gaming terminals) and amusement devices to licensed establishments like bars, restaurants, convenience stores, and truck stops.
- Amusement Devices: In addition to VGTs, Accel provides amusement devices such as jukeboxes, dart boards, and ATMs to locations.
- Digital Media: Accel is starting to create a digital platform to connect customers and gaming locations.
Leadership and Structure
Accel Entertainment is led by CEO Andy Rubenstein. The company has a board of directors overseeing its operations. The organizational structure is centered around its distributed gaming operations and sales teams managing relationships with licensed establishments.
Top Products and Market Share
Key Offerings
- Video Gaming Terminals (VGTs): VGTs are the primary revenue driver. Accel installs and operates these machines in licensed establishments. The competitors are primarily regional distributed gaming operators. Market share data is difficult to precisely determine, but they hold the largest market share of distributed gaming licenses in illinois. Key competitors: J&J Ventures Gaming, Illinois Gaming Systems. Revenue is primarily generated from a percentage of winnings from these machines.
- Amusement Devices: These include ATMs, jukeboxes, and dartboards offered to location partners. While not as significant as VGTs, these devices contribute to overall revenue and attractiveness for location partners. Competitors are various amusement equipment suppliers and regional operators.
Market Dynamics
Industry Overview
The distributed gaming industry is highly regulated and fragmented. It involves placing gaming terminals in licensed establishments outside of casinos. The industry is growing, driven by the increasing acceptance of gaming and the convenience of distributed locations.
Positioning
Accel is a leading player in the US distributed gaming market, with a strong presence in Illinois and expansion into other states. Its competitive advantages include its scale, established relationships with location partners, and efficient operations.
Total Addressable Market (TAM)
The TAM for distributed gaming is estimated to be in the billions of dollars and is expanding as more states legalize or expand gaming options. Accel is positioned well to capture a significant portion of this TAM through organic growth and acquisitions.
Upturn SWOT Analysis
Strengths
- Leading Market Position
- Strong Location Partner Network
- Scalable Business Model
- Experienced Management Team
- Regulatory Expertise
Weaknesses
- Regulatory Risks
- Geographic Concentration (Illinois)
- Reliance on VGT Revenue
- Limited Brand Recognition with End Consumers
Opportunities
- Expansion into New States
- Acquisitions of Smaller Operators
- Introduction of New Gaming Technologies
- Growth in Amusement Device Offerings
- Partnerships with Retail Chains
Threats
- Increased Competition
- Changes in Gaming Regulations
- Economic Downturn
- Technological Disruption
- Responsible Gaming Concerns
Competitors and Market Share
Key Competitors
- J&J Ventures Gaming
- Illinois Gaming Systems
- Gold Rush Amusements
Competitive Landscape
Accel benefits from its scale and established relationships. Competitors are primarily smaller regional operators. Regulatory expertise and technology investments are key factors in the competitive landscape.
Major Acquisitions
Century Gaming
- Year: 2021
- Acquisition Price (USD millions): 164
- Strategic Rationale: Expanded Accel's presence in Montana and further diversified its geographic footprint.
Growth Trajectory and Initiatives
Historical Growth: Accel has grown significantly through organic expansion and acquisitions. Its historical growth is driven by increasing its footprint of VGTs and expanding into new geographies.
Future Projections: Future growth projections depend on analyst estimates and company guidance. Generally, the estimates would involve continued expansion in the current market plus expansion into new regulated states. Factors impacting growth involve regulatory changes and consumer demand.
Recent Initiatives: Recent initiatives include acquisitions of other distributed gaming operators, partnerships with retail chains to install VGTs, and investments in technology to enhance its gaming platform.
Summary
Accel Entertainment is a leading player in the distributed gaming market, boasting a substantial footprint and consistent growth trajectory. The company's strategic acquisitions and expansion efforts have positioned it well within the industry. Regulatory risks and geographic concentration represent potential challenges, but its established market position and scalable business model offer solid foundations. Looking ahead, it needs to monitor increased competition.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (SEC), Investor Presentations, Press Releases, Industry Reports
- Analyst Reports
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Market conditions and company performance are subject to change. Market share percentages are estimated and based on publicly available information and industry analysis. Private Competitor stock tickers are not listed as they are private companies.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Accel Entertainment Inc
Exchange NYSE | Headquaters Burr Ridge, IL, United States | ||
IPO Launch date 2019-11-21 | Co-Founder, President, CEO & Director Mr. Andrew Harry Rubenstein | ||
Sector Consumer Cyclical | Industry Gambling | Full time employees 1500 | |
Full time employees 1500 |
Accel Entertainment, Inc., together with its subsidiaries, operates as a distributed gaming and local entertainment operator in the United States. It engages in the installation, maintenance, and operation of gaming terminals; redemption devices that disburse winnings and contain automated teller machine (ATM) functionality; and other amusement devices in authorized non-casino locations, such as restaurants, bars, taverns, convenience stores, liquor stores, truck stops, and grocery stores. The company also designs and manufactures gaming terminals and related equipment, as well as offers turnkey and full-service gaming solutions to bars, restaurants, convenience stores, truck stops, and fraternal and veteran establishments. In addition, it operates casionos; and stand-alone ATMs in gaming and non-gaming locations, as well as amusement devices, including jukeboxes, dartboards, pool tables, and other entertainment related equipment. The company is headquartered in Burr Ridge, Illinois.

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