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Upturn AI SWOT - About
Color Star Technology Co. Ltd. (ADD)
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Stock price based on last close (see disclosures)
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Upturn Advisory Summary
04/22/2025: ADD (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
0 Analysts rated it
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Year Target Price $0
Year Target Price $0
| 0 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Under performing |
| 0 | Sell |
Analysis of Past Performance
Type Stock | Historic Profit -63.56% | Avg. Invested days 24 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 04/22/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 26.83M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 2.85 | 52 Weeks Range 0.56 - 185.00 | Updated Date 06/29/2025 |
52 Weeks Range 0.56 - 185.00 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 6092 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -676.96% |
Management Effectiveness
Return on Assets (TTM) -32.9% | Return on Equity (TTM) -202.34% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 28199522 | Price to Sales(TTM) 15.16 |
Enterprise Value 28199522 | Price to Sales(TTM) 15.16 | ||
Enterprise Value to Revenue 15.93 | Enterprise Value to EBITDA -0.24 | Shares Outstanding 29472600 | Shares Floating 1819092 |
Shares Outstanding 29472600 | Shares Floating 1819092 | ||
Percent Insiders 55.23 | Percent Institutions 1.45 |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Color Star Technology Co. Ltd.
Company Overview
History and Background
Color Star Technology Co., Ltd. (formerly known as Wugu Fenglian Network Technology Co., Ltd.) was founded in 2011. It initially focused on advertising and branding services. It has since pivoted towards online education and entertainment through its Color Star app.
Core Business Areas
- Online Education: Provides online courses and educational content focused on arts, entertainment, and skills-based training.
- Entertainment Platform: Operates a platform for virtual performances, celebrity interactions, and fan engagement.
- Metaverse Development: Involves developing metaverse related products and services. This included virtual events and interaction with idols in the metaverse
Leadership and Structure
The leadership team includes executives focused on technology, marketing, and finance. The organizational structure is hierarchical, with departments dedicated to each core business area.
Top Products and Market Share
Key Offerings
- Color Star APP: An entertainment and education app where users can access videos, attend virtual events and interact with celebrities. Revenue generation is through subscription, advertisement and sale of virtual goods. There is not sufficient data for market share estimates. Competitors include Skillshare, Coursera, Masterclass, YouTube, Instagram, TikTok and other social media platform and learning platform.
- NFTs: Non-fungible Tokens featuring celebrities and digital assets. Generate revenue through sales of exclusive digital collectibles. No definitive market share data is available for Color Star NFTs. Competitors include OpenSea, Magic Eden, and other NFT marketplaces, as well as companies like Yuga Labs (Bored Ape Yacht Club).
Market Dynamics
Industry Overview
The online education and entertainment industry is growing, driven by increasing internet penetration and demand for accessible learning and entertainment content. The rise of the metaverse and NFT markets also contributes to this growth.
Positioning
Color Star Technology Co. Ltd. is positioned as a platform offering celebrity-driven entertainment and education. Its competitive advantage lies in its celebrity partnerships and metaverse initiatives. They lack the infrastructure or the user-base to effectively compete with other larger competitors.
Total Addressable Market (TAM)
The total addressable market for online education and entertainment is estimated to be in the hundreds of billions of dollars globally. Color Star is positioned to potentially capture a small fraction of this TAM, if they are able to grow their user base and platform appeal.
Upturn SWOT Analysis
Strengths
- Celebrity partnerships
- Metaverse initiatives
- Platform diversification (education & entertainment)
Weaknesses
- Limited brand recognition
- Small market share
- Negative Earnings
- Uncertain Financial Performance
Opportunities
- Expand into new markets (e.g., Southeast Asia)
- Develop exclusive content
- Strategic alliances and partnerships
Threats
- Intense competition
- Changing consumer preferences
- Regulatory risks
- Dilution of Shareholder Value
Competitors and Market Share
Key Competitors
- NFLX
- EDU
- LYSM
- MCG
- SKLZ
Competitive Landscape
Color Star Technology Co. Ltd. faces intense competition from established players in the online education and entertainment industries. Its competitive advantage relies on strategic celebrity partnerships and differentiation through metaverse initiatives. However, they lack the size and capital of other competitors.
Growth Trajectory and Initiatives
Historical Growth: Color Star Technology Co. Ltd.'s historical growth has been erratic, with revenue fluctuations and limited profitability.
Future Projections: Future projections are highly speculative due to the company's inconsistent performance and volatile market. Analysts' estimates, if available, should be treated with caution.
Recent Initiatives: Recent initiatives include metaverse development, NFT launches, and expanded online course offerings.
Summary
Color Star Technology Co., Ltd. operates in the competitive online education and entertainment industry, primarily through the Color Star APP and metaverse initiatives. While celebrity partnerships offer a unique advantage, the company is challenged by low brand recognition, limited market share, and erratic financial performance. Future success depends on the companyu2019s ability to scale its user base, generate reliable revenue streams, and navigate an evolving marketplace. Dilution of shareholder value is a risk due to prior performance.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company press releases
- Third-party market reports
- SEC filings
- Various online sources
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered as financial advice. Investment decisions should be based on thorough research and consultation with a qualified financial advisor. Market conditions are constantly evolving, and information presented may not be current.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Color Star Technology Co. Ltd.
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2008-09-11 | CEO - | ||
Sector Communication Services | Industry Entertainment | Full time employees 47 | |
Full time employees 47 | |||
Color Star Technology Co., Ltd., an entertainment and education company, provides online entertainment performances and music education services. The company operates Color World, an online platform of curriculum that includes music, sports, animation, painting and calligraphy, film and television, life skills, etc. Its Color World platform provides celebrity lectures, celebrity concert videos, celebrity peripheral products, and artist interactive communication services. It offers construction management consulting services. The company was formerly known as Huitao Technology Co., Ltd. and changed its name to Color Star Technology Co., Ltd. in May 2020. Color Star Technology Co., Ltd. was founded in 2002 and is based in New York, New York.
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