Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Valuation
Upturn AI SWOT - About
Color Star Technology Co. Ltd. (ADD)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
08/14/2025: ADD (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
0 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
Analysis of Past Performance
Type Stock | Historic Profit -79.42% | Avg. Invested days 22 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 26.83M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 2.85 | 52 Weeks Range 0.56 - 185.00 | Updated Date 06/29/2025 |
52 Weeks Range 0.56 - 185.00 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 6092 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -676.96% |
Management Effectiveness
Return on Assets (TTM) -32.9% | Return on Equity (TTM) -202.34% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 28199522 | Price to Sales(TTM) 15.16 |
Enterprise Value 28199522 | Price to Sales(TTM) 15.16 | ||
Enterprise Value to Revenue 15.93 | Enterprise Value to EBITDA -0.24 | Shares Outstanding 29472600 | Shares Floating 1819092 |
Shares Outstanding 29472600 | Shares Floating 1819092 | ||
Percent Insiders 55.23 | Percent Institutions 1.45 |
Upturn AI SWOT
Color Star Technology Co. Ltd.
Company Overview
History and Background
Color Star Technology Co., Ltd. (CSCW) was founded in 2011. Initially focused on education and training, it has evolved into a technology company focusing on online entertainment and education, particularly in the metaverse space. Significant milestones include entering the metaverse with its Color World platform.
Core Business Areas
- Online Entertainment and Education: Color Star's core business revolves around providing online entertainment content, including celebrity concerts and virtual performances, and online education programs delivered through its metaverse platform, Color World.
- Metaverse Platform (Color World): Color Star operates the 'Color World' metaverse platform, offering users a virtual environment for entertainment, education, social interaction, and e-commerce. They also have added NFT services.
- NFT's and Crypto: NFT and crypto services are also offered.
Leadership and Structure
The leadership team consists of key executives responsible for driving the company's strategic direction and managing its operations. The organizational structure is not publicly well defined, which is a potential problem.
Top Products and Market Share
Key Offerings
- Color World Metaverse Platform: A virtual platform offering entertainment content, online education, and social interaction. Market share data is unavailable due to the nascent nature of the metaverse market. User numbers are not publicly available. Competitors are other metaverse platforms like Roblox, Meta (Horizon Worlds), and Decentraland. Revenue is not publicly available.
- Online Entertainment Content: Celebrity concerts, virtual performances, and online events. Market share data is limited. Major competitors in online entertainment include established streaming platforms like YouTube, Bilibili, and other Chinese streaming services. Revenue is not publicly available.
- Online Education Programs: Courses and educational content delivered through the Color World platform. Market share data is unavailable. Competitors include Coursera, edX, and other online education platforms. Revenue is not publicly available.
Market Dynamics
Industry Overview
The online entertainment and education industries are rapidly growing, driven by increasing internet penetration and the demand for digital content. The metaverse is an emerging market with high potential, but also significant uncertainty.
Positioning
Color Star is positioning itself as a player in the metaverse by focusing on integrating entertainment and education into a virtual environment. Its competitive advantage is somewhat unclear given the large established players with much larger resources. The value prop is uncertain due to the lack of users and revenue.
Total Addressable Market (TAM)
The TAM for the metaverse is projected to be in the trillions of dollars over the next decade. Color Star is attempting to capture a portion of this market by offering a unique blend of entertainment and education. The current TAM is not clearly defined.
Upturn SWOT Analysis
Strengths
- Early mover advantage in integrating entertainment and education in the metaverse
- Partnerships with celebrities and influencers to create content
- Potential for scalability through digital content delivery
Weaknesses
- Limited financial resources compared to larger competitors
- Unproven business model in the metaverse space
- Lack of brand recognition and market share
Opportunities
- Growing demand for metaverse experiences
- Expansion into new markets and demographics
- Strategic partnerships with other technology companies
Threats
- Intense competition from established technology companies
- Regulatory uncertainty surrounding the metaverse
- Rapid technological advancements that could render its platform obsolete
Competitors and Market Share
Key Competitors
- ROBLOX (RBLX)
- META (META)
- NTES (NTES)
Competitive Landscape
Color Star faces intense competition from larger, well-established technology companies with significantly more resources and brand recognition. Color Star's success depends on its ability to differentiate its platform and attract users.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been erratic, with periods of rapid expansion followed by significant setbacks.
Future Projections: Future growth projections are highly uncertain and depend on the company's ability to successfully execute its metaverse strategy.
Recent Initiatives: Recent initiatives include launching new features on the Color World platform, partnering with celebrities, and expanding into new geographical markets.
Summary
Color Star Technology Co. Ltd. is a struggling company with a high-risk profile. The company is operating in a competitive market with larger, more established players. Its success depends on its ability to innovate and execute its metaverse strategy, but it lacks the financial resources and brand recognition of its competitors. Investors should be extremely cautious when considering this stock.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Financial News Outlets
- Market Research Reports
- Company website
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. The information provided is based on available data and is subject to change without notice. The stock is highly speculative and volatile.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Color Star Technology Co. Ltd.
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2008-09-11 | CEO - | ||
Sector Communication Services | Industry Entertainment | Full time employees 47 | |
Full time employees 47 | |||
Color Star Technology Co., Ltd., an entertainment and education company, provides online entertainment performances and music education services. The company operates Color World, an online platform of curriculum that includes music, sports, animation, painting and calligraphy, film and television, life skills, etc. Its Color World platform provides celebrity lectures, celebrity concert videos, celebrity peripheral products, and artist interactive communication services. It offers construction management consulting services. The company was formerly known as Huitao Technology Co., Ltd. and changed its name to Color Star Technology Co., Ltd. in May 2020. Color Star Technology Co., Ltd. was founded in 2002 and is based in New York, New York.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.