ADV official logo ADV
ADV 1-star rating from Upturn Advisory
Advantage Solutions Inc (ADV) company logo

Advantage Solutions Inc (ADV)

Advantage Solutions Inc (ADV) 1-star rating from Upturn Advisory
$1.23
Last Close (24-hour delay)
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PASS
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  • SELL Advisory (Loss)
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Upturn Stock price based on last close icon Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
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Upturn Advisory Summary

11/04/2025: ADV (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

Upturn 1 star rating for performance

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

1 star rating from financial analysts

3 Analysts rated it

Very few follow this stock; limited insights, higher-risk early investing.

1 Year Target Price $2.83

1 Year Target Price $2.83

Analysts Price Target For last 52 week
$2.83 Target price
52w Low $1.04
Current$1.23
52w High $4.04

Analysis of Past Performance

Type Stock
Historic Profit -7.4%
Avg. Invested days 34
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 2.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 11/04/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 413.95M USD
Price to earnings Ratio -
1Y Target Price 2.83
Price to earnings Ratio -
1Y Target Price 2.83
Volume (30-day avg) 3
Beta 2.2
52 Weeks Range 1.04 - 4.04
Updated Date 11/3/2025
52 Weeks Range 1.04 - 4.04
Updated Date 11/3/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.94

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date 2025-11-11
When -
Estimate 0.2362
Actual -

Profitability

Profit Margin -8.72%
Operating Margin (TTM) 0.85%

Management Effectiveness

Return on Assets (TTM) 2.11%
Return on Equity (TTM) -36.42%

Valuation

Trailing PE -
Forward PE -
Enterprise Value 2049963431
Price to Sales(TTM) 0.12
Enterprise Value 2049963431
Price to Sales(TTM) 0.12
Enterprise Value to Revenue 0.58
Enterprise Value to EBITDA 77.88
Shares Outstanding 325946871
Shares Floating 124026044
Shares Outstanding 325946871
Shares Floating 124026044
Percent Insiders 60.82
Percent Institutions 31.57

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Advantage Solutions Inc

Advantage Solutions Inc(ADV) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Advantage Solutions Inc. was founded in 1987. It evolved from a sales and marketing agency to a provider of integrated sales, marketing, and technology solutions for consumer goods manufacturers and retailers.

Company business area logo Core Business Areas

  • Sales: Provides outsourced sales services to consumer goods manufacturers, including retail merchandising, in-store selling, and category management.
  • Marketing: Offers marketing services such as shopper marketing, experiential marketing, and digital marketing solutions to brands and retailers.
  • Digital Commerce: Helps brands and retailers optimize their online presence and drive e-commerce sales through content creation, digital shelf management, and data analytics.

leadership logo Leadership and Structure

The leadership team includes the CEO, CFO, and other key executives. The organizational structure is typically divided by business segment and function, with regional teams supporting clients across various geographies.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • In-Store Services: Provides retail merchandising and in-store selling. Competitors include Acosta, CROSSMARK, and Smollan. Market share data varies by specific service and region and is difficult to precisely quantify. Some estimate in-store services market share is fragmented among many providers.
  • Shopper Marketing: Develops and executes shopper marketing campaigns for brands and retailers. Competitors include Integer Group, Catapult, and Geometry. Specific market share data unavailable, but the market is competitive with many agencies.
  • Digital Commerce Solutions: Helps brands manage their online presence and drive e-commerce sales. Competitors include CommerceHub, Salsify, and Profitero. The digital commerce solutions market is rapidly growing and fragmented.

Market Dynamics

industry overview logo Industry Overview

The retail and consumer goods industry is highly competitive, with manufacturers and retailers constantly seeking ways to optimize sales, marketing, and supply chain operations. Digital commerce is a key growth area.

Positioning

Advantage Solutions Inc. positions itself as a leading provider of integrated sales, marketing, and technology solutions, offering a comprehensive suite of services to help clients drive sales and improve efficiency. Their competitive advantage lies in their scale, breadth of services, and relationships with major retailers.

Total Addressable Market (TAM)

The total addressable market for outsourced sales and marketing services in the consumer goods industry is estimated to be several hundred billion dollars globally. Advantage Solutions Inc. captures a portion of this TAM through its various service offerings. Specific estimates of TAM are complex due to overlapping service areas.

Upturn SWOT Analysis

Strengths

  • Large scale and market presence
  • Comprehensive suite of services
  • Strong relationships with major retailers
  • Experienced management team

Weaknesses

  • High debt levels
  • Dependence on key clients
  • Exposure to economic downturns
  • Integration risks from acquisitions

Opportunities

  • Growth in e-commerce and digital marketing
  • Expansion into new geographies
  • Increased outsourcing by consumer goods manufacturers
  • Strategic acquisitions to expand service offerings

Threats

  • Increased competition from other service providers
  • Changes in consumer preferences
  • Economic slowdowns
  • Disruptive technologies

Competitors and Market Share

Key competitor logo Key Competitors

  • ACN
  • IBM
  • Infosys

Competitive Landscape

Advantage Solutions Inc. faces competition from other sales and marketing agencies, as well as technology and consulting firms. Their competitive advantage lies in their industry expertise and strong relationships with retailers.

Major Acquisitions

The Marketing Arm

  • Year: 2014
  • Acquisition Price (USD millions): 150
  • Strategic Rationale: Expanded marketing service offerings.

Growth Trajectory and Initiatives

Historical Growth: Advantage Solutions Inc's historical growth has been driven by organic growth and acquisitions.

Future Projections: Future growth projections vary depending on analyst estimates. Refer to financial websites for analyst consensus estimates.

Recent Initiatives: Recent strategic initiatives may include acquisitions, partnerships, and investments in new technologies.

Summary

Advantage Solutions Inc. is a sizable player in outsourced sales and marketing with established retailer relationships. High debt and competition pose significant challenges. Future success depends on adapting to e-commerce trends and managing client concentration. Digital expansion and strategic acquisitions could strengthen their position, while careful financial management is critical.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • SEC Filings
  • Company Website
  • Analyst Reports
  • Industry Research

Disclaimers:

This analysis is based on publicly available information and is not financial advice. Market share data are estimates and may vary.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

Information icon warning about potential inaccuracies or hallucinations in Upturn AI-generated summaries AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Advantage Solutions Inc

Exchange NASDAQ
Headquaters Clayton, MO, United States
IPO Launch date 2016-09-15
CEO & Director Mr. David A. Peacock
Sector Communication Services
Industry Advertising Agencies
Full time employees 17000
Full time employees 17000

Advantage Solutions Inc. provides business solutions to consumer packaged goods companies and retailers in North America, Asia Pacific, and Europe. It operates in three segments: Branded Services, Experiential Services, and Retailer Services. The company offers brokerage services to branded consumer goods manufacturers and retailers; and analytical services, such as retailer point-of-sale, primary market, and shopper research, as well as services, including selling to retailers, retail merchandising, and omni-channel marketing. It also provides supply chain and logistics services; retailers end-to-end solutions that includes private brand strategy, merchandising, retail media, and aisle/shelf optimization; in-store merchandising or reset services; and advisory and agency services. The company was formerly known as Karman Holding Corp. and changed its name to Advantage Solutions Inc. in March 2016. The company was founded in 1987 and is headquartered in Clayton, Missouri.