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Upturn AI SWOT - About
Advantage Solutions Inc (ADV)

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Upturn Advisory Summary
11/04/2025: ADV (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $2.83
1 Year Target Price $2.83
| 1 | Strong Buy |
| 0 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -7.4% | Avg. Invested days 34 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 413.95M USD | Price to earnings Ratio - | 1Y Target Price 2.83 |
Price to earnings Ratio - | 1Y Target Price 2.83 | ||
Volume (30-day avg) 3 | Beta 2.2 | 52 Weeks Range 1.04 - 4.04 | Updated Date 11/3/2025 |
52 Weeks Range 1.04 - 4.04 | Updated Date 11/3/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.94 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-11-11 | When - | Estimate 0.2362 | Actual - |
Profitability
Profit Margin -8.72% | Operating Margin (TTM) 0.85% |
Management Effectiveness
Return on Assets (TTM) 2.11% | Return on Equity (TTM) -36.42% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 2049963431 | Price to Sales(TTM) 0.12 |
Enterprise Value 2049963431 | Price to Sales(TTM) 0.12 | ||
Enterprise Value to Revenue 0.58 | Enterprise Value to EBITDA 77.88 | Shares Outstanding 325946871 | Shares Floating 124026044 |
Shares Outstanding 325946871 | Shares Floating 124026044 | ||
Percent Insiders 60.82 | Percent Institutions 31.57 |
Upturn AI SWOT
Advantage Solutions Inc

Company Overview
History and Background
Advantage Solutions Inc. was founded in 1987. It evolved from a sales and marketing agency to a provider of integrated sales, marketing, and technology solutions for consumer goods manufacturers and retailers.
Core Business Areas
- Sales: Provides outsourced sales services to consumer goods manufacturers, including retail merchandising, in-store selling, and category management.
- Marketing: Offers marketing services such as shopper marketing, experiential marketing, and digital marketing solutions to brands and retailers.
- Digital Commerce: Helps brands and retailers optimize their online presence and drive e-commerce sales through content creation, digital shelf management, and data analytics.
Leadership and Structure
The leadership team includes the CEO, CFO, and other key executives. The organizational structure is typically divided by business segment and function, with regional teams supporting clients across various geographies.
Top Products and Market Share
Key Offerings
- In-Store Services: Provides retail merchandising and in-store selling. Competitors include Acosta, CROSSMARK, and Smollan. Market share data varies by specific service and region and is difficult to precisely quantify. Some estimate in-store services market share is fragmented among many providers.
- Shopper Marketing: Develops and executes shopper marketing campaigns for brands and retailers. Competitors include Integer Group, Catapult, and Geometry. Specific market share data unavailable, but the market is competitive with many agencies.
- Digital Commerce Solutions: Helps brands manage their online presence and drive e-commerce sales. Competitors include CommerceHub, Salsify, and Profitero. The digital commerce solutions market is rapidly growing and fragmented.
Market Dynamics
Industry Overview
The retail and consumer goods industry is highly competitive, with manufacturers and retailers constantly seeking ways to optimize sales, marketing, and supply chain operations. Digital commerce is a key growth area.
Positioning
Advantage Solutions Inc. positions itself as a leading provider of integrated sales, marketing, and technology solutions, offering a comprehensive suite of services to help clients drive sales and improve efficiency. Their competitive advantage lies in their scale, breadth of services, and relationships with major retailers.
Total Addressable Market (TAM)
The total addressable market for outsourced sales and marketing services in the consumer goods industry is estimated to be several hundred billion dollars globally. Advantage Solutions Inc. captures a portion of this TAM through its various service offerings. Specific estimates of TAM are complex due to overlapping service areas.
Upturn SWOT Analysis
Strengths
- Large scale and market presence
- Comprehensive suite of services
- Strong relationships with major retailers
- Experienced management team
Weaknesses
- High debt levels
- Dependence on key clients
- Exposure to economic downturns
- Integration risks from acquisitions
Opportunities
- Growth in e-commerce and digital marketing
- Expansion into new geographies
- Increased outsourcing by consumer goods manufacturers
- Strategic acquisitions to expand service offerings
Threats
- Increased competition from other service providers
- Changes in consumer preferences
- Economic slowdowns
- Disruptive technologies
Competitors and Market Share
Key Competitors
- ACN
- IBM
- Infosys
Competitive Landscape
Advantage Solutions Inc. faces competition from other sales and marketing agencies, as well as technology and consulting firms. Their competitive advantage lies in their industry expertise and strong relationships with retailers.
Major Acquisitions
The Marketing Arm
- Year: 2014
- Acquisition Price (USD millions): 150
- Strategic Rationale: Expanded marketing service offerings.
Growth Trajectory and Initiatives
Historical Growth: Advantage Solutions Inc's historical growth has been driven by organic growth and acquisitions.
Future Projections: Future growth projections vary depending on analyst estimates. Refer to financial websites for analyst consensus estimates.
Recent Initiatives: Recent strategic initiatives may include acquisitions, partnerships, and investments in new technologies.
Summary
Advantage Solutions Inc. is a sizable player in outsourced sales and marketing with established retailer relationships. High debt and competition pose significant challenges. Future success depends on adapting to e-commerce trends and managing client concentration. Digital expansion and strategic acquisitions could strengthen their position, while careful financial management is critical.
Similar Stocks
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- Analyst Reports
- Industry Research
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market share data are estimates and may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Advantage Solutions Inc
Exchange NASDAQ | Headquaters Clayton, MO, United States | ||
IPO Launch date 2016-09-15 | CEO & Director Mr. David A. Peacock | ||
Sector Communication Services | Industry Advertising Agencies | Full time employees 17000 | Website https://www.youradv.com |
Full time employees 17000 | Website https://www.youradv.com | ||
Advantage Solutions Inc. provides business solutions to consumer packaged goods companies and retailers in North America, Asia Pacific, and Europe. It operates in three segments: Branded Services, Experiential Services, and Retailer Services. The company offers brokerage services to branded consumer goods manufacturers and retailers; and analytical services, such as retailer point-of-sale, primary market, and shopper research, as well as services, including selling to retailers, retail merchandising, and omni-channel marketing. It also provides supply chain and logistics services; retailers end-to-end solutions that includes private brand strategy, merchandising, retail media, and aisle/shelf optimization; in-store merchandising or reset services; and advisory and agency services. The company was formerly known as Karman Holding Corp. and changed its name to Advantage Solutions Inc. in March 2016. The company was founded in 1987 and is headquartered in Clayton, Missouri.

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