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Advantage Solutions Inc (ADVWW)



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Upturn Advisory Summary
09/12/2025: ADVWW (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -69.32% | Avg. Invested days 11 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 3.69B USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 2.08 | 52 Weeks Range 0.01 - 0.07 | Updated Date 06/14/2025 |
52 Weeks Range 0.01 - 0.07 | Updated Date 06/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) - |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -10.71% | Operating Margin (TTM) -1.97% |
Management Effectiveness
Return on Assets (TTM) 2.08% | Return on Equity (TTM) -43.2% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value - | Price to Sales(TTM) - |
Enterprise Value - | Price to Sales(TTM) - | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating 106941882 |
Shares Outstanding - | Shares Floating 106941882 | ||
Percent Insiders - | Percent Institutions - |
Upturn AI SWOT
Advantage Solutions Inc

Company Overview
History and Background
Advantage Solutions Inc. was founded in 1987. It has grown through acquisitions and organic growth to become a leading provider of outsourced sales and marketing solutions to consumer goods manufacturers and retailers.
Core Business Areas
- Sales: Provides headquarter sales teams and in-store sales services, including merchandising and marketing services.
- Marketing: Offers brand-centric and retailer-centric marketing solutions, including digital, social, and shopper marketing.
Leadership and Structure
The leadership team is headed by the CEO, and the company is structured around its two main business segments: Sales and Marketing. It operates with a matrix organization.
Top Products and Market Share
Key Offerings
- In-Store Solutions: Merchandising, shelf stocking, and retail execution services. Competitors include Acosta Sales & Marketing and Daymon Worldwide. Market share is not easily definable due to the fragmented nature of the industry, but Advantage Solutions is a leading player.
- Brand Marketing: Developing and executing marketing campaigns for consumer packaged goods companies. Competitors include WPP, Omnicom, and Publicis Groupe. Revenue attributable specifically is not disclosed. The company has numerous CPG clients including Unilever, P&G, and Kraft Heinz.
Market Dynamics
Industry Overview
The outsourced sales and marketing industry is driven by consumer goods manufacturers' needs to increase sales and improve marketing effectiveness. Retailer consolidation and increasing complexity of the retail environment are driving demand.
Positioning
Advantage Solutions is a leading player due to its scale, scope of services, and long-standing relationships with both manufacturers and retailers.
Total Addressable Market (TAM)
The TAM for outsourced sales and marketing services is estimated to be in the tens of billions of dollars. Advantage Solutions is well-positioned to capture a significant portion of this TAM due to its established market presence and diverse service offerings.
Upturn SWOT Analysis
Strengths
- Scale and scope of services
- Long-standing relationships with manufacturers and retailers
- Strong brand recognition
- Broad geographic reach
- Technology platform for data analytics and insights
Weaknesses
- High debt levels
- Dependence on key clients
- Exposure to cyclical trends in the consumer goods industry
- High employee turnover
Opportunities
- Expansion into new geographies
- Growth in digital marketing services
- Acquisitions of smaller competitors
- Increasing demand for data-driven marketing solutions
Threats
- Competition from other outsourced sales and marketing providers
- Reduced spending by consumer goods manufacturers
- Economic downturn
- Changes in retail landscape
Competitors and Market Share
Key Competitors
- ACN
- DAY
Competitive Landscape
Advantage Solutions has a strong market position due to its scale and breadth of services. However, it faces competition from other large players and smaller niche providers. Advantage Solutions advantages are its long-standing relationships with clients and its broad service offerings. Its disadvantages include high debt and dependence on key clients.
Major Acquisitions
Bizible
- Year: 2018
- Acquisition Price (USD millions): 13
- Strategic Rationale: Bizible acquisition was done to increase digital and data analytics services for brand marketing.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been driven by acquisitions and organic growth in its core business segments.
Future Projections: Future growth is projected to be driven by expansion into new markets and continued growth in digital marketing services.
Recent Initiatives: Recent initiatives include investments in technology and data analytics, expansion of its digital marketing capabilities, and acquisitions of complementary businesses.
Summary
Advantage Solutions is a major player in the outsourced sales and marketing sector, benefitting from its size and established client relationships. A potential weakness is its high debt. Growth opportunities lie in digital marketing and expanding into new markets. To maintain it's positioning, Advantage Solutions must manage competition and client spending changes, while the high debt remains a risk.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Market share estimates are approximate and may vary depending on the source.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Advantage Solutions Inc
Exchange NASDAQ | Headquaters Clayton, MO, United States | ||
IPO Launch date 2016-09-15 | CEO & Director Mr. David A. Peacock | ||
Sector Communication Services | Industry Advertising Agencies | Full time employees 17000 | Website https://www.youradv.com |
Full time employees 17000 | Website https://www.youradv.com |
Advantage Solutions Inc. provides business solutions to consumer packaged goods companies and retailers in North America, Asia Pacific, and Europe. It operates in three segments: Branded Services, Experiential Services, and Retailer Services. The company offers brokerage services to branded consumer goods manufacturers and retailers; and analytical services, such as retailer point-of-sale, primary market, and shopper research, as well as services, including selling to retailers, retail merchandising, and omni-channel marketing. It also provides supply chain and logistics services; retailers end-to-end solutions that includes private brand strategy, merchandising, retail media, and aisle/shelf optimization; in-store merchandising or reset services; and advisory and agency services. The company was formerly known as Karman Holding Corp. and changed its name to Advantage Solutions Inc. in March 2016. The company was founded in 1987 and is headquartered in Clayton, Missouri.

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