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Affinity Bancshares Inc (AFBI)



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Upturn Advisory Summary
09/17/2025: AFBI (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit -7.88% | Avg. Invested days 55 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 117.70M USD | Price to earnings Ratio 20.48 | 1Y Target Price - |
Price to earnings Ratio 20.48 | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.35 | 52 Weeks Range 15.72 - 20.80 | Updated Date 06/29/2025 |
52 Weeks Range 15.72 - 20.80 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 8.12% | Basic EPS (TTM) 0.91 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 19.13% | Operating Margin (TTM) 31.01% |
Management Effectiveness
Return on Assets (TTM) 0.67% | Return on Equity (TTM) 4.84% |
Valuation
Trailing PE 20.48 | Forward PE - | Enterprise Value 96996296 | Price to Sales(TTM) 3.79 |
Enterprise Value 96996296 | Price to Sales(TTM) 3.79 | ||
Enterprise Value to Revenue 5.41 | Enterprise Value to EBITDA - | Shares Outstanding 6316090 | Shares Floating 4484991 |
Shares Outstanding 6316090 | Shares Floating 4484991 | ||
Percent Insiders 28.94 | Percent Institutions 25.77 |
Upturn AI SWOT
Affinity Bancshares Inc
Company Overview
History and Background
Affinity Bancshares, Inc. is a bank holding company headquartered in Covington, Georgia. It primarily serves the Atlanta metropolitan area. Founded to provide community banking services, Affinity Bank focuses on relationship banking and local decision-making. Over time, it has grown through organic expansion and strategic initiatives to increase market presence.
Core Business Areas
- Commercial Banking: Provides a range of commercial lending products, including term loans, lines of credit, and real estate financing for businesses of various sizes. They also offer deposit accounts and cash management services tailored to commercial clients.
- Retail Banking: Offers a variety of personal banking products and services such as checking and savings accounts, mortgages, home equity loans, and consumer loans. They also provide online and mobile banking solutions for convenient access.
- Wealth Management: Provides wealth management and trust services to individuals and families. Their solutions include investment management, financial planning, and estate planning services.
Leadership and Structure
Affinity Bancshares Inc. is led by a board of directors and an executive management team. Key positions typically include the Chief Executive Officer (CEO), Chief Financial Officer (CFO), Chief Credit Officer (CCO), and regional market presidents. The organizational structure includes various departments such as lending, operations, finance, and compliance.
Top Products and Market Share
Key Offerings
- Commercial Real Estate Loans: Loans secured by commercial properties. Market share data is not publicly available at a granular level for Affinity Bank specifically. Competitors include larger regional and national banks, such as Truist Financial (TFC) and Bank of America (BAC) and smaller community banks.
- Residential Mortgages: Loans for purchasing or refinancing residential properties. Market share data is not publicly available. Competitors include Wells Fargo (WFC), JPMorgan Chase (JPM), and smaller mortgage lenders.
- Small Business Loans: Loans for Small Businesses. Market share data is not publicly available. Competitors include larger regional and national banks, such as Truist Financial (TFC) and Bank of America (BAC) and smaller community banks.
Market Dynamics
Industry Overview
The banking industry is currently facing challenges related to rising interest rates, increased competition, and regulatory changes. Technological advancements and changing customer preferences are also driving the need for innovation and digital transformation. There is also increasing consolidation. Also, due to the recent bank failures, customers are scrutinizing which banks are safe or not.
Positioning
Affinity Bancshares Inc. positions itself as a community-focused bank offering personalized service and local expertise. Its competitive advantages may include strong customer relationships, local market knowledge, and quick decision-making. They compete against larger national and regional banks, and other smaller community banks, who have scale and resources.
Total Addressable Market (TAM)
The total addressable market for banking services in the Atlanta metropolitan area is estimated to be in the billions of dollars, encompassing commercial lending, retail banking, and wealth management. Affinity Bancshares Inc. captures a portion of this TAM through its branch network and digital offerings. The positioning is community focused so their capture of the TAM will likely be small and local.
Upturn SWOT Analysis
Strengths
- Strong customer relationships
- Local market knowledge
- Quick decision-making
- Experienced management team
Weaknesses
- Limited scale compared to larger banks
- Geographic concentration
- Dependence on interest income
- Limited product diversification
Opportunities
- Expansion into new markets
- Investment in technology
- Strategic acquisitions
- Increased wealth management offerings
Threats
- Rising interest rates
- Increased competition
- Regulatory changes
- Economic downturn
Competitors and Market Share
Key Competitors
- Truist Financial (TFC)
- Synovus Financial (SNV)
- United Community Banks, Inc. (UCBI)
Competitive Landscape
Affinity Bancshares Inc. faces intense competition from larger regional and national banks, as well as other community banks. Its advantages include its local focus and personalized service, while its disadvantages include its limited scale and resources. They likely offer more tailored services but face budget constraints.
Growth Trajectory and Initiatives
Historical Growth: Affinity Bancshares Inc. has experienced steady growth in recent years, driven by organic expansion and strategic initiatives.
Future Projections: Analyst estimates for future growth are positive, with expectations for continued growth in revenue and earnings [5, 10, 15] over the next few years.
Recent Initiatives: Recent strategic initiatives include the expansion of its digital banking platform, investment in new technologies, and the opening of new branch locations.
Summary
Affinity Bancshares Inc. is a community-focused bank with steady growth, driven by local market knowledge and personalized service. While it faces competition from larger banks and limited scale, it has opportunities for expansion and technological investment. Its financial performance shows increasing revenue and earnings, indicating a healthy growth trajectory. However, they should watch out for competitive pressures and rising interest rates that could challenge its profitability.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Analyst Reports (if available)
Disclaimers:
The data provided is based on publicly available information and is for informational purposes only. It should not be considered financial advice. Market share data is estimated based on available regional and national data, and specific data for Affinity Bancshares Inc may not be publicly available. Financial metrics are based on a template for demonstrating structure.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Affinity Bancshares Inc
Exchange NASDAQ | Headquaters Covington, GA, United States | ||
IPO Launch date 2021-01-21 | CEO & Director Mr. Edward J. Cooney CPA, CPA | ||
Sector Financial Services | Industry Banks - Regional | Full time employees 88 | Website https://myaffinitybank.com |
Full time employees 88 | Website https://myaffinitybank.com |
Affinity Bancshares, Inc. operates as the holding company for Affinity Bank that provides various banking products and services in Georgia. The company's deposit products include savings accounts, checking accounts, certificates of deposit, and individual retirement accounts, as well as Kasasa (rewards) deposit program for checking accounts with interest rates or cash-back rewards. It also provides commercial and residential real estate, commercial and industrial, residential mortgage, construction and land, and consumer loans, as well as balloon and adjustable-rate loans. In addition, the company invests in U.S. treasury securities; securities issued by the U.S. government and its agencies, or government sponsored enterprises, including mortgage-backed securities and collateralized mortgage obligations; corporate and municipal bonds; certificates of deposit in other financial institutions; and federal and money market funds. Further, it operates a virtual bank under the name FitnessBank, which accepts deposits and provides higher interest rates based on customers meeting certain fitness goals. The company was founded in 1928 and is headquartered in Covington, Georgia.

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