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Bright Horizons Family Solutions Inc (BFAM)



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Upturn Advisory Summary
08/28/2025: BFAM (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $138.45
1 Year Target Price $138.45
2 | Strong Buy |
4 | Buy |
3 | Hold |
0 | Sell |
1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 10.29% | Avg. Invested days 49 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 6.90B USD | Price to earnings Ratio 43.53 | 1Y Target Price 138.45 |
Price to earnings Ratio 43.53 | 1Y Target Price 138.45 | ||
Volume (30-day avg) 10 | Beta 1.33 | 52 Weeks Range 103.75 - 141.90 | Updated Date 07/7/2025 |
52 Weeks Range 103.75 - 141.90 | Updated Date 07/7/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 2.77 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 5.91% | Operating Margin (TTM) 9.36% |
Management Effectiveness
Return on Assets (TTM) 4.91% | Return on Equity (TTM) 12.63% |
Valuation
Trailing PE 43.53 | Forward PE 29.85 | Enterprise Value 8539159674 | Price to Sales(TTM) 2.53 |
Enterprise Value 8539159674 | Price to Sales(TTM) 2.53 | ||
Enterprise Value to Revenue 3.13 | Enterprise Value to EBITDA 23.65 | Shares Outstanding 57253400 | Shares Floating 56805717 |
Shares Outstanding 57253400 | Shares Floating 56805717 | ||
Percent Insiders 1.09 | Percent Institutions 105.45 |
Upturn AI SWOT
Bright Horizons Family Solutions Inc

Company Overview
History and Background
Bright Horizons Family Solutions Inc. was founded in 1986. Initially, it focused on worksite childcare centers, expanding to include backup care, educational advising, and other employee benefits solutions over time. Its growth involved strategic acquisitions and partnerships.
Core Business Areas
- Full Service Center-Based Child Care: Provides center-based care and early education programs for children from infancy through kindergarten. Services are offered on-site at employer-sponsored centers, as well as through consumer-facing centers.
- Back-Up Care: Offers short-term care solutions for employees' children and elders, addressing disruptions in regular care arrangements.
- Educational Advisory and Other Services: Provides college admissions consulting, tuition program management, and other employee benefits related to education and family support.
Leadership and Structure
Stephen Kramer is the CEO. The company has a structured leadership team including a CFO, CTO, and various VPs overseeing different business units and functions. A Board of Directors provides governance and strategic oversight.
Top Products and Market Share
Key Offerings
- Full Service Child Care: Center-based care for children aged infancy to kindergarten. Includes early education. Competitors include KinderCare, Goddard School, and local daycare centers. Market share data is difficult to pinpoint precisely, but Bright Horizons is a leading player.
- Back-Up Care Solutions: Provides temporary care for employees' children or elderly dependents when regular care arrangements fall through. Competitors include Care.com and local agencies. The market is fragmented.
- Educational Advisory Services: College admissions consulting and tuition assistance programs for employees' families. Competitors include Collegewise and independent educational consultants. A niche market with increasing demand.
Market Dynamics
Industry Overview
The childcare industry is experiencing increasing demand due to rising dual-income households and a greater emphasis on early childhood education. The market is fragmented, with a mix of large chains, smaller centers, and in-home providers. Employee benefits programs are a growing segment.
Positioning
Bright Horizons is positioned as a premium provider of employer-sponsored childcare and family support solutions. Its competitive advantages include its strong brand reputation, extensive network of centers, and focus on quality care and education. They charge higher prices for quality care and they are mainly employer focused.
Total Addressable Market (TAM)
The global childcare market size is expected to reach hundreds of billions USD in the coming years. Bright Horizons is well-positioned to capture a significant share of the employer-sponsored segment, a rapidly expanding market.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Extensive network of centers
- Focus on quality care and education
- Long-standing relationships with corporate clients
- Diversified service offerings
Weaknesses
- Higher cost compared to other providers
- Dependence on employer-sponsored programs
- Vulnerability to economic downturns affecting corporate budgets
- Operational complexities of managing a large network
Opportunities
- Expanding into new geographic markets
- Increasing demand for employer-sponsored childcare
- Growing interest in early childhood education
- Technological innovation in care management and delivery
- Partnerships with healthcare providers
Threats
- Economic downturns affecting corporate budgets
- Increased competition from other providers
- Regulatory changes impacting the childcare industry
- Labor shortages and rising labor costs
- Changing parental preferences
Competitors and Market Share
Key Competitors
- KinderCare Education (KNDR)
- Learning Care Group
- Care.com (CRCM)
Competitive Landscape
Bright Horizons distinguishes itself through its focus on high-quality, employer-sponsored childcare and backup care solutions. KinderCare has a broader reach, while smaller providers offer more personalized care. Bright Horizons needs to compete on quality while maintaining cost-effectiveness.
Major Acquisitions
College Coach
- Year: 2006
- Acquisition Price (USD millions): 12.5
- Strategic Rationale: Enhanced their educational advisory services, providing college counseling expertise to employees and their families.
Growth Trajectory and Initiatives
Historical Growth: Historical growth data to be added.
Future Projections: Future projections to be added based on analyst estimates.
Recent Initiatives: Recent initiatives to be added.
Summary
Bright Horizons is a strong player in the employer-sponsored childcare market, characterized by its high-quality services and established brand. Its reliance on corporate partnerships makes it vulnerable to economic downturns, but the growing demand for childcare and increasing focus on employee benefits create opportunities for expansion. The company must manage its operational complexities and adapt to changing parental preferences to maintain its competitive edge. Strong fundamental but watch out for economic conditions.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Market research reports
- Industry publications
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market share figures are estimates based on available data.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Bright Horizons Family Solutions Inc
Exchange NYSE | Headquaters Newton, MA, United States | ||
IPO Launch date 1997-08-12 | CEO, President & Director Mr. Stephen Howard Kramer | ||
Sector Consumer Cyclical | Industry Personal Services | Full time employees 32050 | Website https://www.brighthorizons.com |
Full time employees 32050 | Website https://www.brighthorizons.com |
Bright Horizons Family Solutions Inc. provides early education and childcare, back-up care, educational advisory, and other workplace solutions services for employers and families in the United States, Puerto Rico, the United Kingdom, the Netherlands, Australia, and India. The company operates in three segments: Full Service Center-Based Child Care, Back-Up Care, and Educational Advisory services. The Full Service Center-Based Child Care segment offers traditional center-based early education and child care, preschool, and elementary education services. The Back-Up Care segment provides center-based back-up child care, in-home child and senior care, school-age programs, camps, tutoring, pet care, and self-sourced reimbursed care services, as well as sittercity, an online marketplace for families and caregivers through early education and child care centers, school-age programs and in-home care providers, the back-up care network, and other providers. The Educational Advisory services segment offers tuition assistance and student loan repayment program management, workforce education, and related educational consulting services, as well as college admissions and college financial advisory services. The company was formerly known as Bright Horizons Solutions Corp. and changed its name to Bright Horizons Family Solutions Inc. in July 2012. Bright Horizons Family Solutions Inc. was founded in 1986 and is headquartered in Newton, Massachusetts.

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