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Upturn AI SWOT - About
Banzai International Inc (BNZIW)
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Upturn Advisory Summary
08/28/2025: BNZIW (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -83.84% | Avg. Invested days 12 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size ETF | Market Capitalization 0 USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta -0.47 | 52 Weeks Range 0.00 - 0.03 | Updated Date 06/28/2025 |
52 Weeks Range 0.00 - 0.03 | Updated Date 06/28/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) - |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -145.21% |
Management Effectiveness
Return on Assets (TTM) -49.1% | Return on Equity (TTM) - |
Valuation
Trailing PE - | Forward PE - | Enterprise Value - | Price to Sales(TTM) - |
Enterprise Value - | Price to Sales(TTM) - | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating 15834582 |
Shares Outstanding - | Shares Floating 15834582 | ||
Percent Insiders - | Percent Institutions - |
Upturn AI SWOT
Banzai International Inc
Company Overview
History and Background
Banzai International Inc was founded in 2015, focusing initially on providing engagement marketing software. It grew through strategic acquisitions and expanded into broader customer experience solutions.
Core Business Areas
- Events & Engagement: Provides software for planning, managing, and executing events, webinars, and other engagement activities.
- Sales Acceleration: Offers tools to help sales teams improve prospecting, accelerate deal cycles, and increase win rates.
Leadership and Structure
The company is led by a CEO and senior management team overseeing key functional areas like Sales, Marketing, Product Development, and Finance. It operates with a functional organizational structure.
Top Products and Market Share
Key Offerings
- Reach: Webinar and virtual event platform. Competitors include ON24 (ONTF), Zoom Webinar, and GoToWebinar. Banzai does not publicly break out revenue for this product, but it is a significant contributor. Market data is difficult to pinpoint without financial disclosures, but it competes in the $3B+ market.
- Demio: Banzai acquired Demio in 2021, a simpler webinar platform focused on marketing. Competitors include WebinarJam. Revenue contribution not publicly available.
- Gage: Sales engagement platform (acquired in 2022). Helps sales teams find, engage, and convert more prospects. The sales engagement platform market includes names like Outreach, Salesloft, and Apollo.io. Exact Banzai revenue not public.
Market Dynamics
Industry Overview
The engagement marketing and sales acceleration software markets are competitive and rapidly evolving, driven by the increasing need for businesses to connect with customers digitally.
Positioning
Banzai aims to provide a comprehensive platform for engagement and sales acceleration, differentiating itself through integrated solutions. The ability to tie engagement to sales conversion is a key differentiator.
Total Addressable Market (TAM)
The estimated TAM for sales engagement and marketing automation software is $20 billion. Banzai's is trying to be positioned for companies that want marketing engagement that turns into sales qualified leads and eventually sales opportunities. Banzai's market share in the current TAM is 1-5%.
Upturn SWOT Analysis
Strengths
- Integrated platform
- Strong brand recognition
- Experienced leadership team
- Customer relationships
Weaknesses
- Limited financial resources compared to larger competitors
- Relatively small market share
- Integration challenges from acquisitions
Opportunities
- Expansion into new markets
- Further product innovation
- Strategic partnerships
- Increase market share by 1-5%
Threats
- Intense competition
- Rapid technological changes
- Economic downturn
- Data security breaches
Competitors and Market Share
Key Competitors
- ON24 (ONTF)
- Zoom (ZM)
- Salesforce (CRM)
- HubSpot (HUBS)
- GoTo (GOT) (Previously LogMeIn)
Competitive Landscape
Banzai faces stiff competition from larger, well-established players like Salesforce and Zoom. Its strength lies in providing integrated solutions, but it needs to differentiate further.
Major Acquisitions
Demio
- Year: 2021
- Acquisition Price (USD millions): 25
- Strategic Rationale: Expanded webinar capabilities and broadened customer base.
Gage
- Year: 2022
- Acquisition Price (USD millions): 34
- Strategic Rationale: Expanded sales engagement offerings.
Growth Trajectory and Initiatives
Historical Growth: Not publicly available
Future Projections: Based on the above analysis, a projected 10-15% growth rate seems feasible assuming successful integration and market expansion.
Recent Initiatives: Recent initiatives include the acquisition of Gage and Demio to broaden its product portfolio and expand its market reach.
Summary
Banzai International Inc is a smaller player in a competitive market, focusing on integrated engagement and sales acceleration solutions. Its strength lies in integrated solution, but its financial transparency and smaller market share are weaknesses. Strategic acquisitions have broadened its product portfolio. Competition is intense and the company must continue to innovate.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company website
- Industry reports
- Press releases
Disclaimers:
This analysis is based on limited publicly available information. Market share estimates are approximate. Financial data is not independently verified. Investment decisions should be made based on thorough research and consultation with a financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Banzai International Inc
Exchange NASDAQ | Headquaters Bainbridge Island, WA, United States | ||
IPO Launch date 2021-02-12 | Co-Founder, Chairman & CEO Mr. Joseph P. Davy | ||
Sector Technology | Industry Software - Application | Full time employees 28 | Website https://www.banzai.io |
Full time employees 28 | Website https://www.banzai.io | ||
Banzai International, Inc., a marketing technology company, provides data-driven marketing and sales solutions for various businesses in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. It operates through two segments, Banzai Operating Co., Inc and Banzai Reel Acquisition Inc. (OpenReel). Its products include OpenReel, an AI-powered video creation platform to remotely record, edit, host, and share videos from any location; CreateStudio, a video animation and editing software for an intuitive drag-and-drop interface; and Vidello, a video hosting and marketing platform designed to help businesses manage, customize, and optimize their video content. The company also offers Demio, a browser-based webinar platform for businesses to businesses create, host, and manage both live and automated webinars; Boost, a software-as-a-service (SaaS) solution for social sharing by event registrants; Reach, a SaaS and managed service to increase registration and attendance of marketing events; and Curate by Banzai is an AI-driven newsletter platform designed to help brands to grow their audience through automated targeted newsletters. The company serves healthcare, financial services, e-commerce, technology, media, and other industries. Banzai International, Inc. was founded in 2015 and is based in Bainbridge Island, Washington.
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