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Upturn AI SWOT - About
Bragg Gaming Group Inc (BRAG)
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Upturn Advisory Summary
07/08/2025: BRAG (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
6 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $8.41
1 Year Target Price $8.41
| 2 | Strong Buy |
| 4 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -8.44% | Avg. Invested days 23 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 07/08/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 109.26M USD | Price to earnings Ratio - | 1Y Target Price 8.41 |
Price to earnings Ratio - | 1Y Target Price 8.41 | ||
Volume (30-day avg) 6 | Beta 0.28 | 52 Weeks Range 2.86 - 6.12 | Updated Date 07/8/2025 |
52 Weeks Range 2.86 - 6.12 | Updated Date 07/8/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.28 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -5.67% | Operating Margin (TTM) -5.97% |
Management Effectiveness
Return on Assets (TTM) -2.77% | Return on Equity (TTM) -8.46% |
Valuation
Trailing PE - | Forward PE 476.19 | Enterprise Value 107890706 | Price to Sales(TTM) 1.05 |
Enterprise Value 107890706 | Price to Sales(TTM) 1.05 | ||
Enterprise Value to Revenue 0.88 | Enterprise Value to EBITDA 6.85 | Shares Outstanding 25068000 | Shares Floating 18727788 |
Shares Outstanding 25068000 | Shares Floating 18727788 | ||
Percent Insiders 29.07 | Percent Institutions 6.62 |
Upturn AI SWOT
Bragg Gaming Group Inc
Company Overview
History and Background
Bragg Gaming Group Inc. was founded in 2018. It has grown through acquisitions and organic growth to become a prominent player in the iGaming technology and content space, expanding its presence in North America and Europe.
Core Business Areas
- Platform and Technology: Provides a comprehensive iGaming platform that includes player account management (PAM), content management, and marketing tools.
- Content and Games: Develops and distributes proprietary casino games, as well as aggregates third-party content.
- Managed Services: Offers managed services to iGaming operators, including marketing, customer support, and regulatory compliance.
Leadership and Structure
The company is led by a management team with experience in the iGaming industry. Organizational structure includes departments for technology, content development, sales, marketing, and operations.
Top Products and Market Share
Key Offerings
- Oryx Gaming Platform: A full turnkey solution for iGaming operators, including PAM, CRM, and payment processing. Market share data is not readily available publicly. Competitors include Playtech, EveryMatrix, and Aspire Global. Revenue from platform sales accounts for a significant portion of the company's revenues.
- Proprietary Casino Games: Bragg develops and distributes its own casino games and integrates third-party games into its platform. Market share for specific games is difficult to ascertain. Competitors include NetEnt, Microgaming, and Play'n GO. Contribution to revenue is significant.
- Wild Pickle Games: Games studio founded in 2023 that designs, develops, and licenses real money casino games. Competitors include Nolimit City, Push Gaming, Big Time Gaming, Relax Gaming, and ELK Studios.
Market Dynamics
Industry Overview
The iGaming industry is experiencing rapid growth, driven by increasing internet penetration, favorable regulatory developments, and the popularity of online gaming. North America is a key growth market.
Positioning
Bragg Gaming Group Inc. is positioned as a technology and content provider for the iGaming industry, focusing on regulated markets. Its competitive advantages include its comprehensive platform, proprietary content, and focus on emerging markets.
Total Addressable Market (TAM)
The global iGaming market is projected to reach hundreds of billions of dollars. Bragg is positioned to capture a portion of this TAM by expanding its presence in key markets and developing innovative products. The TAM could be estimated above 90 billion USD.
Upturn SWOT Analysis
Strengths
- Comprehensive iGaming platform
- Proprietary content development capabilities
- Focus on regulated markets
- Experienced management team
- Strong relationships with iGaming operators
Weaknesses
- Relatively small market share compared to larger competitors
- Dependence on regulatory approvals in new markets
- Limited brand recognition compared to established players
- Potential integration challenges following acquisitions
Opportunities
- Expansion into new regulated markets (North America, Europe)
- Growth in mobile gaming
- Increasing demand for live dealer games
- Partnerships with land-based casinos
- Acquisitions of complementary businesses
Threats
- Intense competition from established players
- Changing regulatory landscape
- Technological advancements requiring significant investment
- Economic downturn affecting consumer spending
- Cybersecurity risks
Competitors and Market Share
Key Competitors
- PLAY (Playtika Holding Corp)
- SGMS (Scientific Games Corp)
- ENT (Entain PLC)
Competitive Landscape
Bragg Gaming Group Inc. faces competition from larger, more established players in the iGaming industry. The company's advantages include its comprehensive platform, proprietary content, and focus on emerging markets.
Major Acquisitions
Spin Games LLC
- Year: 2021
- Acquisition Price (USD millions): 30
- Strategic Rationale: Acquisition of Spin Games provided Bragg with a U.S. gaming license and expanded its content portfolio.
Growth Trajectory and Initiatives
Historical Growth: Bragg Gaming Group Inc. has experienced growth through acquisitions and organic expansion.
Future Projections: Analyst estimates suggest continued growth for Bragg Gaming Group Inc., driven by expansion into new markets and the increasing popularity of iGaming. Estimates are varied. Some project faster growth than others.
Recent Initiatives: Recent strategic initiatives include expansion into new regulated markets, development of new games and platform features, and acquisitions of complementary businesses.
Summary
Bragg Gaming Group Inc. is a developing player in the iGaming market, showing potential with its platform and content. Key strengths lie in targeting regulated markets and building its technology. Growth hinges on successful market entry, navigating regulation, and competitive dynamics. The company should focus on expanding brand awareness and increasing its market share to compete more effectively.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Financial News Outlets
- Industry Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data and financial information are estimates based on publicly available information. Actual results may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Bragg Gaming Group Inc
Exchange NASDAQ | Headquaters Toronto, ON, Canada | ||
IPO Launch date 2021-08-27 | CEO & Director Mr. Matevz Mazij | ||
Sector Consumer Cyclical | Industry Gambling | Full time employees 514 | Website https://bragg.group |
Full time employees 514 | Website https://bragg.group | ||
Bragg Gaming Group Inc. operates as an iGaming content and technology solutions provider serving online and land-based gaming operators with its proprietary and exclusive content. The company offers various games, including slot games, table games, card games, video bingo, scratch card games, virtual sports, and live dealer games. Its studios also provide crafted casino game titles using the data-driven insights from in-house brands, including Wild Streak Gaming, Atomic Slot Lab, and Indigo Magic; and its proprietary content portfolio is complemented by a cross section of exclusive titles from selected studio partners under the Powered By Bragg program. The company builds games on its own remote games server (RGS) technology that are distributed via the Bragg Hub content delivery platform and are available to the customers. Its proprietary player account management (PAM) technology powers various iCasino and sportsbook brands and is supported by in-house managed, operational, and marketing services. In addition, the company offers turnkey solutions; Fuze brand marketing toolset with Kingsbet.cz; and sportsbook technology through Altenar. It provides services to gaming operators in North America, including in the United States and Canada; in LatAM, Brazil, Mexico and Peru; and in Europe, such as Belgium, Croatia, Czech Republic, Germany, Greece, Italy, Portugal, Romania, Serbia, Spain, Sweden, Switzerland, and the United Kingdom. The company was formerly known as Rockies Financial Corporation and changed its name to Bragg Gaming Group Inc. in 2018. Bragg Gaming Group Inc. is headquartered in Toronto, Canada.
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