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CLAR
Upturn stock ratingUpturn stock rating

Clarus Corp (CLAR)

Upturn stock ratingUpturn stock rating
$3.39
Last Close (24-hour delay)
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PASS
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  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
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Upturn Stock infoUpturn Stock info Stock price based on last close
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Upturn Advisory Summary

08/14/2025: CLAR (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

7 Analysts rated it

Limited analyst coverage, niche firm, research info may be scarce.

1 Year Target Price $4.25

1 Year Target Price $4.25

Analysts Price Target For last 52 week
$4.25 Target price
52w Low $3
Current$3.39
52w High $5.18

Analysis of Past Performance

Type Stock
Historic Profit -37.75%
Avg. Invested days 28
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/14/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 130.18M USD
Price to earnings Ratio -
1Y Target Price 4.25
Price to earnings Ratio -
1Y Target Price 4.25
Volume (30-day avg) 7
Beta 0.86
52 Weeks Range 3.00 - 5.18
Updated Date 08/15/2025
52 Weeks Range 3.00 - 5.18
Updated Date 08/15/2025
Dividends yield (FY) 2.85%
Basic EPS (TTM) -2.36

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date 2025-07-31
When -
Estimate -0.11
Actual -0.03

Profitability

Profit Margin -32.4%
Operating Margin (TTM) -13.09%

Management Effectiveness

Return on Assets (TTM) -4.06%
Return on Equity (TTM) -33.87%

Valuation

Trailing PE -
Forward PE 42.37
Enterprise Value 117596183
Price to Sales(TTM) 0.51
Enterprise Value 117596183
Price to Sales(TTM) 0.51
Enterprise Value to Revenue 0.46
Enterprise Value to EBITDA 14.7
Shares Outstanding 38401800
Shares Floating 25689284
Shares Outstanding 38401800
Shares Floating 25689284
Percent Insiders 8.7
Percent Institutions 76.22

ai summary icon Upturn AI SWOT

Clarus Corp

stock logo

Company Overview

overview logo History and Background

Clarus Corp was founded in 1991 and has evolved from a holding company investing in various businesses to focusing on outdoor and adventure sports brands. It initially operated under the name Black Diamond Equipment, Ltd.

business area logo Core Business Areas

  • Outdoor: Designs, develops, and distributes outdoor equipment and apparel, including climbing, skiing, and mountain activities gear under brands like Black Diamond and PIEPS.
  • Precision Sport: Focuses on performance hunting and shooting equipment, including optics, ammunition, and related accessories under brands such as Sierra Bullets, Barnes Bullets, and Nosler.
  • Adventure: Encompasses the adventure brand MAXTRAX, which provides vehicle recovery boards and accessories.

leadership logo Leadership and Structure

Warren Kanders serves as the Executive Chairman. John Walbrecht is the Chief Executive Officer. The company has a typical corporate structure with various functional departments reporting to the CEO.

Top Products and Market Share

overview logo Key Offerings

  • Black Diamond Climbing Gear: Includes climbing harnesses, ropes, carabiners, and other climbing hardware. Competitors include Petzl, Mammut, and CAMP. Market share data is unavailable. Revenue from this product is undisclosed but considered significant within the Outdoor segment.
  • Sierra Bullets: Produces bullets for handguns, rifles, and muzzleloaders. Competitors include Hornady, Nosler, and Barnes. Market share data is unavailable. Revenue from this product is undisclosed but considered significant within the Precision Sport segment.
  • MAXTRAX: Designs and manufactures vehicle recovery boards and accessories designed to get 4WD vehicles out of tough terrain. Competitors include TRED Pro. Market share data is unavailable. Revenue from this product is undisclosed but considered significant within the Adventure segment.

Market Dynamics

industry overview logo Industry Overview

The outdoor and adventure sports industry is driven by consumer interest in outdoor recreation, fitness, and adventure. The precision sports market is influenced by hunting, shooting sports, and self-defense trends.

Positioning

Clarus Corp positions itself as a premium provider of equipment and accessories for outdoor, precision sport, and adventure activities. Its competitive advantage lies in its strong brand portfolio and focus on innovation.

Total Addressable Market (TAM)

The global outdoor recreation market is estimated at hundreds of billions of dollars. The precision sports market is substantial, driven by firearm ownership and recreational shooting. The adventure market is smaller but growing due to increased overlanding and off-road activities. Clarus Corp targets specific niches within these markets.

Upturn SWOT Analysis

Strengths

  • Strong brand portfolio
  • Focus on innovation and quality
  • Established distribution channels
  • Experienced management team

Weaknesses

  • Exposure to economic cycles
  • Dependence on consumer discretionary spending
  • Potential for product liability claims
  • Impacted by commodity prices

Opportunities

  • Expanding into new geographic markets
  • Developing new products and technologies
  • Acquiring complementary businesses
  • Capitalizing on growing outdoor recreation trends

Threats

  • Increased competition
  • Changing consumer preferences
  • Economic downturns
  • Regulatory changes affecting firearms and ammunition

Competitors and Market Share

competitor logo Key Competitors

  • Petzl
  • Vista Outdoor (VSTO)
  • Smith & Wesson Brands, Inc. (SWBI)

Competitive Landscape

Clarus Corp competes with a mix of large and small companies in the outdoor, precision sport, and adventure markets. Its competitive advantage lies in its brand portfolio and focus on innovation.

Major Acquisitions

Sierra Bullets

  • Year: 2017
  • Acquisition Price (USD millions): 79
  • Strategic Rationale: Expanded Clarus Corp's presence in the precision sport market.

MAXTRAX

  • Year: 2023
  • Acquisition Price (USD millions): 24
  • Strategic Rationale: Expanded Clarus Corp's presence in the adventure market.

Growth Trajectory and Initiatives

Historical Growth: Clarus Corp's growth has been driven by organic growth and acquisitions.

Future Projections: Analyst estimates for future growth require access to up-to-date financial forecasts.

Recent Initiatives: Recent initiatives include product innovation, geographic expansion, and strategic acquisitions.

Summary

Clarus Corp demonstrates a diversified portfolio across outdoor, precision sport, and adventure markets, leveraging a brand-centric approach. A strong acquisition history and innovative product development contribute to its competitive edge. The company is exposed to risks from consumer spending and external competition but can benefit from growth in outdoor recreation. Further financial analysis will confirm profitability and stability.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Filings
  • Industry Reports
  • Financial News Outlets

Disclaimers:

This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change. No guarantees are made regarding accuracy or completeness.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Clarus Corp

Exchange NASDAQ
Headquaters Salt Lake City, UT, United States
IPO Launch date 1998-05-27
CEO -
Sector Consumer Cyclical
Industry Leisure
Full time employees 470
Full time employees 470

Clarus Corporation designs, develops, manufactures, and distributes outdoor equipment and lifestyle products in the United States, Australia, China, Austria, and internationally. It operates in two segments, Outdoor and Adventure. The Outdoor segment offers apparels, such as shells, insulation, midlayers, pants, and logowear; rock-climbing footwear and equipment, including carabiners, protection devices, harnesses, belay devices, helmets, and ice-climbing gears; technical backpacks and day packs; trekking poles; headlamps and lanterns; gloves and mittens; and skis, ski poles, ski skins, avalanche airbag systems and transceivers, shovels, and probes. This segment provides its products for climbing, mountaineering, trail running, backpacking, skiing, and other outdoor recreation activities under the Black Diamond Equipment and PIEPS brands. The Adventure segment offers engineered automotive roof racks, trays, mounting systems, luggage boxes, carriers, recovery boards, bicycle racks, and accessories under the Rhino-Rack brand name; and overlanding and off-road vehicle recovery and extraction tracks for the overland and the off-road market under the MAXTRAX brand, as well as distributes and retails overlanding and off-road vehicle under the TRED brand name. The company markets and distributes its products through independent specialty stores and specialty chains, sporting goods and outdoor recreation stores, distributors, and original equipment manufacturers; and independent distributors, as well as through its websites. The company was formerly known as Black Diamond, Inc. and changed its name to Clarus Corporation in August 2017. The company was founded in 1957 and is headquartered in Salt Lake City, Utah.