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Daktronics Inc (DAKT)


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Upturn Advisory Summary
10/17/2025: DAKT (3-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $27.5
1 Year Target Price $27.5
1 | Strong Buy |
0 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 99.32% | Avg. Invested days 37 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 948.77M USD | Price to earnings Ratio 85 | 1Y Target Price 27.5 |
Price to earnings Ratio 85 | 1Y Target Price 27.5 | ||
Volume (30-day avg) 1 | Beta 1.69 | 52 Weeks Range 10.24 - 24.38 | Updated Date 10/17/2025 |
52 Weeks Range 10.24 - 24.38 | Updated Date 10/17/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.23 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 1.51% | Operating Margin (TTM) 10.63% |
Management Effectiveness
Return on Assets (TTM) 5.7% | Return on Equity (TTM) 4.36% |
Valuation
Trailing PE 85 | Forward PE 11.96 | Enterprise Value 850668086 | Price to Sales(TTM) 1.27 |
Enterprise Value 850668086 | Price to Sales(TTM) 1.27 | ||
Enterprise Value to Revenue 1.14 | Enterprise Value to EBITDA 49.93 | Shares Outstanding 48530238 | Shares Floating 39174093 |
Shares Outstanding 48530238 | Shares Floating 39174093 | ||
Percent Insiders 10.72 | Percent Institutions 80.78 |
Upturn AI SWOT
Daktronics Inc

Company Overview
History and Background
Daktronics Inc. was founded in 1968 in Brookings, South Dakota, by two South Dakota State University professors. Initially focused on agricultural electronic equipment, it evolved to specialize in large-format LED video displays, scoreboards, and related control systems.
Core Business Areas
- Commercial: Provides a broad range of displays to a diverse range of applications for all types of markets, including digital out-of-home, retail, and sports and entertainment venues.
- Live Events: Offers large-format video displays and control systems used in live events, including concerts and entertainment shows.
- Transportation: Offers solutions for traffic, transit, and intelligent transportation systems with offerings that include full-color dynamic message signs.
- High School Park & Recreation: Specializes in offering systems for high school and park events, with an emphasis on smaller and more cost-effective solutions.
Leadership and Structure
Reece A. Kurtenbach serves as the Chairman, President, and CEO. The organizational structure includes various departments such as sales, marketing, engineering, operations, and finance.
Top Products and Market Share
Key Offerings
- Control Systems: Software and hardware solutions for managing and displaying content on LED displays. Competitors include Ross Video and Grass Valley. Market share data is fragmented but Daktronics is a major player.
- LED Video Displays: Daktronics' core product, used in sports venues, commercial advertising, and transportation. Competitors include Leyard, Barco, and Samsung. Market share data is fragmented but Daktronics is a major player.
- Scoreboards: Traditional and digital scoreboards for various sports. Competitors include Trans-Lux and Fair-Play. Market share data is fragmented but Daktronics is a major player.
- Services: Provides services for installation, maintenance and repair. Competitors include various local and regional companies. Market share data is fragmented but Daktronics is a major player.
Market Dynamics
Industry Overview
The LED display market is driven by increasing demand for digital advertising, growing sports and entertainment industries, and advancements in LED technology. The industry is fragmented with numerous regional and global players.
Positioning
Daktronics Inc. is positioned as a leading provider of LED displays and scoring systems, known for its high-quality products, customization options, and comprehensive service offerings. Daktronics has a competitive advantage in its history in the US and focus on service
Total Addressable Market (TAM)
The global LED display market is projected to reach hundreds of billions in the coming years. Daktronics Inc is well positioned to capture a portion of this market, particularly in the sports and transportation sectors.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Wide range of products and services
- Extensive experience in the industry
- Customization capabilities
- Strong service and support network
Weaknesses
- Dependence on cyclical industries (e.g., sports)
- Exposure to fluctuations in raw material costs
- Inventory Management
- Ability to keep up with market trends
Opportunities
- Expansion into emerging markets
- Development of new display technologies
- Partnerships with sports leagues and venues
- Increased demand for digital advertising
Threats
- Intense competition
- Economic downturns
- Technological obsolescence
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- LEYN
- BARC
- SSNLF
Competitive Landscape
Daktronics Inc competes with both large global players and smaller regional companies. It differentiates itself through its customization capabilities, strong service network, and focus on high-quality products.
Growth Trajectory and Initiatives
Historical Growth: Daktronics Inc's growth has been driven by the increasing adoption of LED displays in various sectors. Growth rates have varied depending on economic conditions and market trends.
Future Projections: Analysts project continued growth for Daktronics Inc, driven by demand for digital advertising and the expansion of sports and entertainment industries. Specific growth projections vary.
Recent Initiatives: Recent initiatives include expanding production capacity, developing new display technologies, and strengthening partnerships with key customers.
Summary
Daktronics Inc. is a solid company with a well-established brand in the LED display market. Its strengths lie in its diverse product offerings and strong service network. The company needs to be mindful of intense competition and the cyclical nature of some of its key markets such as sports and be prepared to invest to keep up with market trends.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Company SEC Filings
- Industry Reports
- Analyst Reports
- Company Press Releases
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Financial data is indicative only based on general knowledge of company and industry. Actual values are not available. Market share and similar data are estimated based on available resources, and may not be fully accurate. Please consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Daktronics Inc
Exchange NASDAQ | Headquaters Brookings, SD, United States | ||
IPO Launch date 1994-02-10 | Interim Pres., Interim CEO and Executive VP of Commercial, HS Park, Recreation & Transp. Bus. Units Mr. Bradley T. Wiemann | ||
Sector Technology | Industry Electronic Components | Full time employees 2422 | Website https://www.daktronics.com |
Full time employees 2422 | Website https://www.daktronics.com |
Daktronics, Inc. designs, manufactures, and sells electronic scoreboards, programmable display systems, and large screen video displays for sporting, commercial, and transportation applications in the United States and internationally. It operates through Commercial, Live Events, High School Park and Recreation, Transportation, and International segments. The company offers video display and walls; scoreboards and timing systems; LED message displays and sings; intelligent transportation systems dynamic message signs; mass transit display; sound systems; and digital billboards and street furniture, and digit and price displays. It also provides indoor dynamic messaging systems; and software and controllers, which includes Venus, a control suite software to control the creation of messages and graphic sequences for uploading to displays. The company serves out-of-home companies, retailers, quick-serve restaurants, casinos, shopping centers, cruise ships, commercial building owners, petroleum retailers, governmental transportation departments, transportation industry contractors, airlines, and sports and commercial business facilities. It sells its products through direct sales and resellers. Daktronics, Inc. was incorporated in 1968 and is headquartered in Brookings, South Dakota.

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