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Upturn AI SWOT - About
eHealth Inc (EHTH)

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Upturn Advisory Summary
11/05/2025: EHTH (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $9.25
1 Year Target Price $9.25
| 1 | Strong Buy |
| 0 | Buy |
| 4 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -14.77% | Avg. Invested days 21 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 150.95M USD | Price to earnings Ratio - | 1Y Target Price 9.25 |
Price to earnings Ratio - | 1Y Target Price 9.25 | ||
Volume (30-day avg) 5 | Beta 1.25 | 52 Weeks Range 3.18 - 11.36 | Updated Date 11/5/2025 |
52 Weeks Range 3.18 - 11.36 | Updated Date 11/5/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.22 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-11-10 | When - | Estimate -1.38 | Actual - |
Profitability
Profit Margin 7.23% | Operating Margin (TTM) -35.35% |
Management Effectiveness
Return on Assets (TTM) 3.12% | Return on Equity (TTM) 4.45% |
Valuation
Trailing PE - | Forward PE 3.44 | Enterprise Value 477337019 | Price to Sales(TTM) 0.28 |
Enterprise Value 477337019 | Price to Sales(TTM) 0.28 | ||
Enterprise Value to Revenue 0.87 | Enterprise Value to EBITDA 6.69 | Shares Outstanding 30557181 | Shares Floating 24758650 |
Shares Outstanding 30557181 | Shares Floating 24758650 | ||
Percent Insiders 6.87 | Percent Institutions 78.04 |
Upturn AI SWOT
eHealth Inc

Company Overview
History and Background
eHealth, Inc. was founded in 1997 and went public in 2006. It operates as a private online health insurance exchange, allowing individuals, families, and small businesses to compare and purchase health insurance policies.
Core Business Areas
- Individual & Family Plans: Offers a wide range of individual and family health insurance plans, including Medicare, short-term health insurance, and ACA plans.
- Small Business Plans: Provides health insurance solutions for small businesses and their employees.
- Medicare Plans: Facilitates the comparison and enrollment of Medicare Advantage, Medicare Supplement, and prescription drug plans.
Leadership and Structure
The leadership team includes Fran Soistman Jr., CEO. The company is structured with departments focusing on technology, sales, marketing, customer service, and finance.
Top Products and Market Share
Key Offerings
- Medicare Plans: eHealth's most significant revenue driver, offering various Medicare plans. Competitors include GoHealth, SelectQuote, and Humana. Market share is difficult to determine precisely, but eHealth is a key player in online Medicare plan enrollment. Specific revenue from Medicare is not publicly available at a granular level.
- Individual and Family Health Insurance: Provides access to various health insurance plans for individuals and families. Competitors include HealthSherpa, Stride Health, and direct insurance carriers. eHealth facilitates enrollment, however, doesn't directly provide the healthcare. Specific revenue from Individual and Family is not publicly available at a granular level.
Market Dynamics
Industry Overview
The health insurance industry is evolving, driven by technological advancements, regulatory changes, and consumer demand for online solutions. The increasing number of individuals eligible for Medicare is a key driver.
Positioning
eHealth positions itself as a leading online health insurance marketplace, offering a wide selection of plans and tools to help consumers make informed decisions. Competitive advantage lies in its established online presence and extensive plan portfolio.
Total Addressable Market (TAM)
The TAM for health insurance is vast, estimated in the trillions of dollars annually. eHealth primarily targets the individual, family, and Medicare markets. Its TAM can be estimated by looking at total spending in those sectors and calculating the revenue opportunity for brokers and marketplaces. eHealth is positioned to capture a portion of this TAM through its online platform.
Upturn SWOT Analysis
Strengths
- Established online presence
- Wide range of health insurance plans
- Strong technology platform
- Extensive customer service capabilities
Weaknesses
- Dependence on regulatory environment
- High customer acquisition costs
- Fluctuations in enrollment rates
- Negative Profitability
Opportunities
- Expanding Medicare market
- Growing demand for online health insurance solutions
- Strategic partnerships with insurance carriers
- Technological advancement to improve online portals
Threats
- Increased competition from other online brokers
- Changes in government regulations affecting health insurance
- Economic downturn impacting insurance affordability
- Data privacy and security concerns
Competitors and Market Share
Key Competitors
- GOCO
- SFNT
- BMY
Competitive Landscape
eHealth faces strong competition from other online brokers and direct insurance carriers. Its competitive advantage lies in its brand recognition, extensive plan portfolio, and established online presence. Competitors are more profitable and have captured a larger share.
Growth Trajectory and Initiatives
Historical Growth: eHealth's growth has been influenced by the expansion of the online health insurance market, particularly in Medicare plans. Volatility has been observed in revenues and earnings.
Future Projections: Analyst projections vary but generally anticipate growth in the Medicare segment, offset by challenges in the Individual and Family plan sector. Consult financial websites for specific projections.
Recent Initiatives: Recent initiatives include focusing on improving the customer experience, expanding partnerships with insurance carriers, and investing in technology to enhance its platform.
Summary
eHealth faces challenges, including competition, and dependence on the regulatory environment. Its established online presence and broad plan offerings provide opportunities. Declining revenue and cash flow along with debt pose a risk. Future success hinges on adaptation to market dynamics and strategic execution.
Similar Stocks
Sources and Disclaimers
Data Sources:
- eHealth Inc. Investor Relations
- SEC Filings
- Third-party financial analysis sites
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Market data is subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About eHealth Inc
Exchange NASDAQ | Headquaters Austin, TX, United States | ||
IPO Launch date 2006-10-13 | CEO & Director Mr. Derrick Anthony Duke C.F.A. | ||
Sector Financial Services | Industry Insurance Brokers | Full time employees 1773 | Website https://www.ehealthinsurance.com |
Full time employees 1773 | Website https://www.ehealthinsurance.com | ||
eHealth, Inc. operates a health insurance marketplace that provides consumer engagement, education, and health insurance enrollment solutions in the United States. The company operates in two segments, Medicare; and Employer and Individual. The Medicare segment offers sale of Medicare-related health insurance plans, which includes Medicare advantage, Medicare Supplement, and Medicare Part D prescription drug plans to Medicare-eligible customers including but not limited to, dental, and vision insurance, as well as advertising program for marketing and other services. The Employer and Individual segment engages in the sale of individual, family, and small business health insurance plans; and ancillary products to non-Medicare-eligible customers including but not limited to, dental, vision, and short-term insurance. In addition, the company provides ecommerce platforms and consumer engagement solutions, which includes market leading information, decision support, customer engagement, and transactional services to group of health insurance consumers; and organize and present the insurance information in objective format to individuals, families, and small businesses to research, analyze, compare and purchase health insurance plans. Further, it markets health insurance plans through its websites, including eHealth.com, eHealthInsurance.com, eHealthMedicare.com, Medicare.com, and GoMedigap.com. The company offers online sponsorship and advertising, non-broker of record, lead referral, technology licensing, as well as performs various post-enrollment services for members in Medicare health insurance plans. eHealth, Inc. was incorporated in 1997 and is headquartered in Austin, Texas.

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