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Upturn AI SWOT - About
Genius Sports Ltd (GENI)
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Upturn Advisory Summary
10/14/2025: GENI (3-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
Number of Analysts
15 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $15
1 Year Target Price $15
| 11 | Strong Buy |
| 3 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 52.83% | Avg. Invested days 44 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 10/14/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.76B USD | Price to earnings Ratio - | 1Y Target Price 15 |
Price to earnings Ratio - | 1Y Target Price 15 | ||
Volume (30-day avg) 15 | Beta 1.85 | 52 Weeks Range 6.72 - 13.73 | Updated Date 10/14/2025 |
52 Weeks Range 6.72 - 13.73 | Updated Date 10/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.31 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -13.94% | Operating Margin (TTM) -57.36% |
Management Effectiveness
Return on Assets (TTM) -7.59% | Return on Equity (TTM) -12.24% |
Valuation
Trailing PE - | Forward PE 149.25 | Enterprise Value 2656001166 | Price to Sales(TTM) 4.94 |
Enterprise Value 2656001166 | Price to Sales(TTM) 4.94 | ||
Enterprise Value to Revenue 4.76 | Enterprise Value to EBITDA 152.66 | Shares Outstanding 238441220 | Shares Floating 217968657 |
Shares Outstanding 238441220 | Shares Floating 217968657 | ||
Percent Insiders 8.59 | Percent Institutions 100.58 |
Upturn AI SWOT
Genius Sports Ltd
Company Overview
History and Background
Genius Sports Ltd. was founded in 2000. It initially focused on providing data solutions to sports leagues and has since expanded to offer a range of technology services for the sports, betting, and media industries.
Core Business Areas
- Sportstech: Provides technology solutions, including data collection, video capture, and tracking systems, for sports leagues and federations.
- Sports Betting Technology: Offers data and technology services to sports betting operators, including live odds, trading tools, and risk management solutions.
- Media Technology, Content & Services: Provides video and data content, as well as streaming and advertising solutions, to media companies.
Leadership and Structure
Mark Locke is the CEO. The company has a board of directors and operates with a functional organizational structure, dividing operations into technology, sales, and marketing divisions.
Top Products and Market Share
Key Offerings
- Official Data Collection: Provides official data collection services for sports leagues, including the NFL, PGA, and English Premier League. Competitors include Sportradar, Stats Perform. Market Share is estimated at 35% of all official league data.
- Live Streaming Solutions: Offers live streaming services for sports events, enabling sportsbooks and media companies to provide live video to their customers. Competitors include IMG ARENA, Deltatre. No definitive data available on marketshare or revenue from product but estimated at 20% of revenue.
- Betting Technology: Provides betting technology and trading services to sportsbooks. Competitors include OpenBet, SBTech. Estimated 30% of sports books use Genius Sports Ltd. technologies.
Market Dynamics
Industry Overview
The sports technology and betting data industry is experiencing rapid growth, driven by the increasing legalization of sports betting, the growing popularity of online gambling, and the increasing demand for real-time data and insights.
Positioning
Genius Sports Ltd. is a leading provider of sports data and technology solutions, with a strong position in the sports betting and media markets. It has a competitive advantage due to its official data partnerships with major sports leagues.
Total Addressable Market (TAM)
The TAM for sports data and technology is estimated to be worth over $10 billion. Genius Sports Ltd. is well-positioned to capture a significant share of this market through its data partnerships, technology offerings, and global reach.
Upturn SWOT Analysis
Strengths
- Official data partnerships with major sports leagues
- Comprehensive suite of technology solutions
- Global reach and established presence in key markets
- Strong relationships with sports betting operators and media companies
- Experienced management team
Weaknesses
- Reliance on official data partnerships
- Competition from established players
- Risk of technological disruption
- Dependence on the sports betting industry
- Relatively high operating expenses
Opportunities
- Further expansion into emerging markets
- Development of new technology solutions
- Acquisition of complementary businesses
- Increased legalization of sports betting
- Growth in demand for real-time data and insights
Threats
- Loss of official data partnerships
- Increased competition from new entrants
- Changes in regulations governing sports betting
- Economic downturns
- Cybersecurity risks
Competitors and Market Share
Key Competitors
- Sportradar (SRAD)
- Stats Perform
- IMG ARENA
Competitive Landscape
Genius Sports Ltd. competes with Sportradar, Stats Perform, and other companies in the sports data and technology market. Genius Sports Ltd. has an advantage due to its official data partnerships, but faces challenges from established players with larger scale and broader product portfolios.
Major Acquisitions
Second Spectrum
- Year: 2021
- Acquisition Price (USD millions): 200
- Strategic Rationale: Enhanced Genius Sports Ltd.'s capabilities in data tracking and analytics, particularly in basketball.
Growth Trajectory and Initiatives
Historical Growth: Genius Sports Ltd. has experienced significant growth in recent years, driven by the increasing adoption of its technology solutions and the growth of the sports betting market.
Future Projections: Analysts project continued growth for Genius Sports Ltd., driven by the expansion of sports betting, the development of new technology solutions, and the acquisition of complementary businesses. Revenue growth is expected to be around 20-30% per year.
Recent Initiatives: Recent initiatives include the expansion of data partnerships with sports leagues, the launch of new technology solutions for sports betting operators, and strategic acquisitions.
Summary
Genius Sports Ltd. is a key player in the sports data and technology sector, benefiting from official data partnerships and a growing sports betting market. While revenue growth is strong, profitability remains a challenge. The company must continue to innovate and manage costs effectively to maintain its competitive edge and achieve sustainable profitability in the face of strong competition.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Analyst Reports
- Industry Publications
- Yahoo Finance
- Google Finance
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market share estimates are based on industry reports and expert opinions, and are subject to change. Financial data is based on publicly available information and may not be exhaustive. All investments involve risk, including the risk of loss of principal.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Genius Sports Ltd
Exchange NYSE | Headquaters - | ||
IPO Launch date 2021-04-21 | Co-Founder, CEO & Director Mr. Mark Locke | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 1850 | Website https://www.geniussports.com |
Full time employees 1850 | Website https://www.geniussports.com | ||
Genius Sports Limited engages in the development and sale of technology-led products and services to the sports, sports betting, and sports media industries. It offers technology infrastructure for the collection, integration, and distribution of live data of sports leagues; streaming solutions comprising technology, automatic production, and distribution for sports to commercialize video footage of their games; and end-to-end integrity services to sports leagues, such as full-time active monitoring technology, which uses mathematical algorithms to identify and flag suspicious betting activity in global betting markets, as well as a full suite of online and offline educational and consultancy services. The company also provides live sports data collection; pre-game and in-game odds feeds; risk management services, including customer profiling, monitoring of incoming bets, automated acceptance and rejection of bets, and limit setting; live streaming services; creation, delivery, and optimization of digital marketing campaigns. The company was formerly known as Genius Sports Group Limited and changed its name to Genius Sports Limited in April 2021. Genius Sports Limited was founded in 2001 and is based in London, the United Kingdom.
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