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Upturn AI SWOT - About
Genius Sports Ltd (GENI)
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Upturn Advisory Summary
08/29/2025: GENI (4-star) is a STRONG-BUY. BUY since 38 days. Profits (17.56%). Updated daily EoD!
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Number of Analysts
15 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $14.65
1 Year Target Price $14.65
| 11 | Strong Buy |
| 3 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 63.71% | Avg. Invested days 41 | Today’s Advisory Regular Buy |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 08/29/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 3.06B USD | Price to earnings Ratio - | 1Y Target Price 14.65 |
Price to earnings Ratio - | 1Y Target Price 14.65 | ||
Volume (30-day avg) 15 | Beta 1.87 | 52 Weeks Range 6.72 - 13.24 | Updated Date 08/30/2025 |
52 Weeks Range 6.72 - 13.24 | Updated Date 08/30/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.31 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-06 | When - | Estimate -0.01 | Actual -0.21 |
Profitability
Profit Margin -13.94% | Operating Margin (TTM) -57.36% |
Management Effectiveness
Return on Assets (TTM) -7.59% | Return on Equity (TTM) -12.24% |
Valuation
Trailing PE - | Forward PE 208.33 | Enterprise Value 2858676203 | Price to Sales(TTM) 5.48 |
Enterprise Value 2858676203 | Price to Sales(TTM) 5.48 | ||
Enterprise Value to Revenue 5.12 | Enterprise Value to EBITDA 152.66 | Shares Outstanding 238440992 | Shares Floating 217968657 |
Shares Outstanding 238440992 | Shares Floating 217968657 | ||
Percent Insiders 8.59 | Percent Institutions 95.05 |
Upturn AI SWOT
Genius Sports Ltd
Company Overview
History and Background
Genius Sports was founded in 2000. It initially focused on providing data and technology solutions for sports leagues and federations. Over time, it expanded its offerings to include sports betting, media, and integrity services.
Core Business Areas
- Sports Technology & Services: Provides data collection, video capture, and distribution technology to sports leagues and federations, including the NFL, EPL, and NCAA. This includes capturing live game data, creating and distributing video highlights, and powering streaming services. The services include end to end technology solutions for data capture and distribution and rights management
- Sports Betting Technology & Services: Offers betting solutions to sportsbooks, including pre-match and in-play odds feeds, risk management tools, and trading services. The products in this segment provide solutions to sportsbook operators with pricing and content to enhance revenue.
- Media Technology & Services: Delivers digital advertising solutions to brands and agencies, leveraging sports data and insights to target audiences effectively. This includes programmatic advertising, content creation, and social media management. It's a newer but growing segment that delivers ad placements on the web.
Leadership and Structure
The company is led by CEO Mark Locke. The organizational structure includes divisions for Sports Technology & Services, Sports Betting Technology & Services, and Media Technology & Services, with supporting functions such as finance, legal, and marketing.
Top Products and Market Share
Key Offerings
- LiveData & LiveTrading: Real-time sports data feeds and trading solutions for sportsbooks. Genius Sports is a major provider of official data for leagues like the NFL, providing a significant competitive advantage. Key competitors include Sportradar, Stats Perform and IMG Arena. No exact market share can be provided for each of these top products.
- Betting Solutions: Products that offer betting solutions to sportsbook operators, including pre-match and in-play odds feeds, risk management tools, and trading services. Key competitors include Sportradar, OpenBet, and SBTech. No exact market share can be provided for each of these top products.
- Advertising Solutions: Advertising Solutions is a programmatic platform for connecting brands with sports fans through personalized advertising. No exact market share can be provided for each of these top products.
Market Dynamics
Industry Overview
The sports data and technology market is experiencing rapid growth, driven by the increasing popularity of online sports betting and the demand for real-time data and analytics. The market is competitive, with several established players and emerging startups.
Positioning
Genius Sports is positioned as a leading provider of data and technology solutions for the sports, betting, and media industries. Its competitive advantages include its exclusive partnerships with major sports leagues and its comprehensive suite of products and services.
Total Addressable Market (TAM)
The total addressable market is estimated to be in the tens of billions of dollars. Genius Sports is well-positioned to capture a significant share of this market, leveraging its data assets, technology platform, and established relationships with sports leagues and sportsbooks.
Upturn SWOT Analysis
Strengths
- Exclusive data rights with major sports leagues
- Comprehensive suite of products and services
- Established relationships with sportsbooks
- Strong technology platform
- Global presence
Weaknesses
- Reliance on partnerships with sports leagues
- Customer concentration
- Intense competition
- Dependence on regulated sports betting markets
Opportunities
- Expansion into new sports and geographies
- Development of new products and services
- Growth of the online sports betting market
- Increased demand for data and analytics
- Leveraging AI and machine learning technologies
Threats
- Loss of exclusive data rights
- Increased competition
- Changes in regulations
- Economic downturn
- Technological disruptions
Competitors and Market Share
Key Competitors
- SPRT
- PDYPF
- GENI.MI
Competitive Landscape
Genius Sports competes with Sportradar and other data and technology providers. Genius Sports' advantages include its exclusive data rights, comprehensive suite of products, and established relationships with sportsbooks. Its disadvantages include reliance on partnerships and intense competition.
Major Acquisitions
Second Spectrum
- Year: 2021
- Acquisition Price (USD millions): 80
- Strategic Rationale: Acquisition of Second Spectrum, a leading provider of data tracking and analytics solutions, to enhance Genius Sports' data capabilities and expand its product offerings.
Growth Trajectory and Initiatives
Historical Growth: Genius Sports has experienced rapid revenue growth in recent years, driven by the increasing popularity of online sports betting and the company's strategic acquisitions.
Future Projections: Analyst estimates suggest continued revenue growth for Genius Sports, driven by the expansion of the online sports betting market and the company's ability to capitalize on new opportunities.
Recent Initiatives: Recent initiatives include securing new data rights agreements with sports leagues, launching new products and services, and expanding into new geographies.
Summary
Genius Sports is a leading sports data and technology company with exclusive data rights and a comprehensive suite of products. The company is experiencing rapid growth, driven by the increasing popularity of online sports betting. However, Genius Sports faces challenges such as reliance on partnerships, intense competition, and changes in regulations. The Second Spectrum Acquisition should allow Genius Sports to increase its presence in the market and provide an overall enhanced end-user experience.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market share data is estimated and may not be precise. Financial data requires updated live calls from sources like Bloomberg or Refinitiv.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Genius Sports Ltd
Exchange NYSE | Headquaters - | ||
IPO Launch date 2021-04-21 | Co-Founder, CEO & Director Mr. Mark Locke | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 1850 | Website https://www.geniussports.com |
Full time employees 1850 | Website https://www.geniussports.com | ||
Genius Sports Limited engages in the development and sale of technology-led products and services to the sports, sports betting, and sports media industries. It offers technology infrastructure for the collection, integration, and distribution of live data of sports leagues; streaming solutions comprising technology, automatic production, and distribution for sports to commercialize video footage of their games; and end-to-end integrity services to sports leagues, such as full-time active monitoring technology, which uses mathematical algorithms to identify and flag suspicious betting activity in global betting markets, as well as a full suite of online and offline educational and consultancy services. The company also provides live sports data collection; pre-game and in-game odds feeds; risk management services, including customer profiling, monitoring of incoming bets, automated acceptance and rejection of bets, and limit setting; live streaming services; creation, delivery, and optimization of digital marketing campaigns. The company was formerly known as Genius Sports Group Limited and changed its name to Genius Sports Limited in April 2021. Genius Sports Limited was founded in 2001 and is based in London, the United Kingdom.
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