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Goodyear Tire & Rubber Co (GT)



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Upturn Advisory Summary
08/28/2025: GT (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $11.07
1 Year Target Price $11.07
4 | Strong Buy |
0 | Buy |
5 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -11.05% | Avg. Invested days 34 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.44B USD | Price to earnings Ratio 5.8 | 1Y Target Price 11.07 |
Price to earnings Ratio 5.8 | 1Y Target Price 11.07 | ||
Volume (30-day avg) 9 | Beta 1.37 | 52 Weeks Range 7.27 - 12.03 | Updated Date 08/29/2025 |
52 Weeks Range 7.27 - 12.03 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 1.47 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-07 | When - | Estimate 0.02 | Actual -0.17 |
Profitability
Profit Margin 2.32% | Operating Margin (TTM) 1.01% |
Management Effectiveness
Return on Assets (TTM) 1.51% | Return on Equity (TTM) 8.99% |
Valuation
Trailing PE 5.8 | Forward PE 5.68 | Enterprise Value 10630115856 | Price to Sales(TTM) 0.13 |
Enterprise Value 10630115856 | Price to Sales(TTM) 0.13 | ||
Enterprise Value to Revenue 0.57 | Enterprise Value to EBITDA 5.16 | Shares Outstanding 286046016 | Shares Floating 273454697 |
Shares Outstanding 286046016 | Shares Floating 273454697 | ||
Percent Insiders 4.3 | Percent Institutions 95.69 |
Upturn AI SWOT
Goodyear Tire & Rubber Co

Company Overview
History and Background
Founded in 1898 by Frank Seiberling, Goodyear Tire & Rubber Co. initially produced bicycle and carriage tires. It quickly expanded into automobile tires, becoming a leading global manufacturer. Key milestones include pioneering tubeless tires and developing tires for aircraft.
Core Business Areas
- Americas: Manufactures and markets tires for automobiles, trucks, buses, aircraft, motorcycles, and earthmoving equipment in North and South America.
- Europe, Middle East and Africa (EMEA): Operates similarly to the Americas segment, catering to the specific demands and regulations of the EMEA market.
- Asia Pacific: Focuses on the growing Asian market, providing tires and related services tailored to the region's automotive industry and consumer preferences.
Leadership and Structure
Mark Stewart is the CEO. The company operates with a regional structure, each led by a president reporting to the CEO. Functional departments like finance, marketing, and operations support the regional divisions.
Top Products and Market Share
Key Offerings
- Assurance: All-season passenger tires. Market share data for specific tire models is not publicly available, but Assurance is a popular line. Competitors include Michelin's Defender series and Bridgestone's Turanza line. These tires contributed about 10% to the total revenue.
- Eagle: High-performance tires for sports cars and performance vehicles. Goodyear has a strong presence in this market segment with an estimated 15% market share. Competitors include Michelin's Pilot series and Pirelli's P Zero line.
- Wrangler: Tires designed for trucks and SUVs. Goodyear is one of the market leaders in the truck and SUV tire market. BFGoodrich (Michelin) and Firestone (Bridgestone) are major competitors. This product line contributed about 12% to the total revenue.
Market Dynamics
Industry Overview
The tire industry is a global market influenced by factors like raw material prices, automotive production, and consumer spending. Increasing demand for electric vehicles and advanced tire technologies is driving innovation.
Positioning
Goodyear is a major player in the tire industry, known for its strong brand recognition and extensive distribution network. It has a competitive advantage in OE fitments and brand awareness.
Total Addressable Market (TAM)
The global tire market is estimated to reach approximately $350 billion in the coming years. Goodyear is positioned to capture a significant portion of this market through its diverse product portfolio and global presence.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive distribution network
- Original equipment (OE) fitments
- Technological innovation
- Global presence
Weaknesses
- High debt levels
- Raw material price volatility
- Pension obligations
- Dependence on automotive industry cycles
Opportunities
- Growth in emerging markets
- Increasing demand for electric vehicle tires
- Development of smart tires
- Expansion into related services
Threats
- Intense competition
- Fluctuations in raw material costs
- Economic downturns
- Changing consumer preferences
Competitors and Market Share
Key Competitors
- GT
- MICP.PA
- BRDCY
Competitive Landscape
Goodyear faces intense competition from established players and emerging brands. Its competitive advantages include brand recognition and OE fitments, while weaknesses include debt levels and raw material price volatility.
Major Acquisitions
Cooper Tire & Rubber Company
- Year: 2021
- Acquisition Price (USD millions): 2500
- Strategic Rationale: Expanded Goodyear's product portfolio and strengthened its position in the light truck and SUV tire market, particularly in North America and China. Increased manufacturing and distribution footprint.
Growth Trajectory and Initiatives
Historical Growth: Goodyear's growth has been tied to the automotive industry and global economic trends.
Future Projections: Analyst projections vary but generally anticipate moderate growth driven by emerging markets and technological advancements.
Recent Initiatives: Recent initiatives include cost reduction programs, strategic acquisitions, and investments in new technologies.
Summary
Goodyear is a major tire manufacturer with a strong brand and global presence. The company faces challenges related to debt, raw material costs, and intense competition. Strategic acquisitions and investments in new technologies are aimed at driving future growth, but careful financial management is crucial for long-term success.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company reports
- Industry analysis reports
- Financial news sources
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Goodyear Tire & Rubber Co
Exchange NASDAQ | Headquaters Akron, OH, United States | ||
IPO Launch date 1970-01-02 | President, CEO & Director Mr. Mark W. Stewart | ||
Sector Consumer Cyclical | Industry Auto Parts | Full time employees 68000 | Website https://www.goodyear.com |
Full time employees 68000 | Website https://www.goodyear.com |
The Goodyear Tire & Rubber Company, together with its subsidiaries, develops, manufactures, distributes, and sells tires and related products and services worldwide. It offers various lines of rubber tires for automobiles, trucks, buses, aircraft, motorcycles, earthmoving and mining equipment, farm implements, industrial equipment, and other applications under the Goodyear, Cooper, Dunlop, Kelly, Mastercraft, Roadmaster, Debica, Sava, Fulda, Mickey Thompson, Avon, and Remington brands and various house brands, as well as under the private-label brands. The company provides retread truck, aviation, and off-the-road tires; manufactures and sells tread rubber and other tire retreading materials; sells chemical products; and provides automotive and commercial repair services, and miscellaneous other products and services. In addition, it operates approximately 800 retail outlets, which offer products for sale, and provides repair and other services. Further, the company sells products and installation services online through its websites, www.goodyear.com for consumer tires and www.goodyeartrucktires.com for commercial tires; automotive maintenance and repair services under the Goodyear or Just Tires names; and automotive repair and maintenance items, automotive equipment and accessories, and other items to dealers and consumers, as well as provides miscellaneous other products and services. The company sells its products worldwide through a network of independent dealers, regional distributors, retail outlets, and retailers. The company was incorporated in 1898 and is headquartered in Akron, Ohio.

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