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Upturn AI Summary - About
Imax Corp(IMAX)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for IMAX
10/02/2026: IMAX (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Imax Corp operates as a premium cinema technology provider, known for its high-quality projection systems and digital remastering services. The stock is a play on the resurgence of large-format theatrical experiences, with its primary strength being a unique, brand-driven consumer experience that major studios prioritize for blockbuster releases. The primary growth opportunity involves global network expansion and upgrading existing screens with newer laser technology. However, the company faces significant risks, including the compression of theatrical-to-streaming windows and intense competition from home entertainment. Imax generally suits investors comfortable with cyclical media volatility, as it lacks dividend income and relies heavily on the health of the broader film exhibition industry.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | The company offers growth potential tied to cinema technology adoption but faces challenges from shifting distribution models. |
| Momentum investor | Strong fit while signal remains positive | Momentum investors may favor the stock during strong box-office cycles when sentiment turns positive toward theatrical releases. |
| Value investor | Mixed fit | Valuation fluctuates significantly based on industry health and is not always aligned with traditional value metrics. |
| Dividend investor | Weak fit | The company does not pay a consistent dividend, making it unsuitable for income-focused portfolios. |
| Low-risk investor | Weak fit | High sensitivity to global film release schedules and economic cycles makes the stock volatile. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock is susceptible to sharp price swings based on box-office performance reports. |
| Valuation risk | Medium | Market pricing often reflects high future expectations for global film attendance. |
| Competition risk (Studio and PLF competition) | Medium / high | The growth of rival premium large formats and shrinking release windows threaten its competitive edge. |
| Business quality | Medium | While the brand is strong, the business remains heavily tied to the cyclical film industry. |
| Dividend income | Low / none | The lack of dividend payments provides no cushion for income-oriented investors. |
| Execution risk | Medium | Successfully installing systems and maintaining studio partnerships requires consistent operational excellence. |
Price Behavior
Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit -4.79% | Avg. Invested days 35 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Advisory Rating  | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/02/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.88B USD | Price to earnings Ratio 71.95 | 1Y Target Price 56.68 |
Price to earnings Ratio 71.95 | 1Y Target Price 56.68 | ||
Volume (30-day avg) 985.4K shares | Beta 0.4 | 52 Weeks Range 30.74 - 57.73 | Updated Date 10/02/2026 |
52 Weeks Range 30.74 - 57.73 | Updated Date 10/02/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.73 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Technology Sales/Leasing | Revenue from the sale or rental of Imax projection systems to exhibitors. | This is the 'hardware' side that provides recurring maintenance revenue and upfront system sales. |
| Content Enhancement | Fees earned from the DMR (Digital Re-Mastering) process for blockbuster films. | This is a high-margin service segment tied to the popularity of major theatrical releases. |
| Geography | Global operations with significant exposure to North America and China. | Investors should monitor international box-office health as a key driver for long-term growth. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 71.95 | Forward PE 28.99 | Enterprise Value 3.06B | Price to Sales(TTM) 6.92 |
Enterprise Value 3.06B | Price to Sales(TTM) 6.92 | ||
Enterprise Value to Revenue 7.36 | Enterprise Value to EBITDA 23.13 | Shares Outstanding 54.84M | Shares Floating 41.89M |
Shares Outstanding 54.84M | Shares Floating 41.89M | ||
Percent Insiders 17.93 | Percent Institutions 99.04 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
About Imax Corp
Exchange NYSE | Headquarters Mississauga, ON, Canada | ||
IPO Launch date 1994-06-09 | CEO & Director Mr. Richard Lewis Gelfond J.D. | ||
Sector Communication Services | Industry Entertainment | Full time employees 679 | Website https://www.imax.com |
Full time employees 679 | Website https://www.imax.com | ||
IMAX Corporation, together with its subsidiaries, operates as a technology platform for entertainment and events in the United States, Canada, Greater China, rest of Asia, Western Europe, Latin America, and internationally. It operates through Content Solutions; and Technology Products and Services segments. The company offers IMAX film remastering, a proprietary technology that digitally remasters films and other content into IMAX formats for distribution to the IMAX network; IMAX Enhanced, which provides end-to-end technology across streaming content and entertainment devices at home; AI-driven video quality solutions for media and entertainment companies; and streaming technology software products. It also provides preventative and emergency maintenance services, and quality monitoring to the IMAX network; film post-production services; and IMAX film and digital cameras for content creators. In addition, the company engages in the distribution of format documentary films to institutional theaters, as well as live performances and interactive events with artists and creators; after-market sales of IMAX System parts and 3D glasses; sale or lease of IMAX theater systems; provision of management services to theaters; and rental of company's proprietary 2D and 3D large-format film cameras. The company markets its theater systems through a direct sales force and marketing staff to science and natural history museums, zoos, aquariums, and other educational and cultural centers, as well as theme parks, private home theaters, tourist destination sites, fairs, and expositions. It offers its services under the IMAX, IMAX 3D, Experience It In IMAX, The IMAX Experience, DMR, Filmed For IMAX, IMAX Live, IMAX Enhanced, and IMAX StreamSmart. IMAX Corporation was founded in 1967 and is headquartered in Mississauga, Canada.
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