Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Valuation
Upturn AI SWOT - About
KPLT 
Katapult Holdings Inc (KPLT)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
08/28/2025: KPLT (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $11
1 Year Target Price $11
| 0 | Strong Buy |
| 0 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -5.71% | Avg. Invested days 33 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 62.33M USD | Price to earnings Ratio - | 1Y Target Price 11 |
Price to earnings Ratio - | 1Y Target Price 11 | ||
Volume (30-day avg) 2 | Beta 1.53 | 52 Weeks Range 5.08 - 16.27 | Updated Date 08/29/2025 |
52 Weeks Range 5.08 - 16.27 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -7.08 |
Earnings Date
Report Date 2025-08-13 | When - | Estimate -1.14 | Actual -1.63 |
Profitability
Profit Margin -11.97% | Operating Margin (TTM) 9.74% |
Management Effectiveness
Return on Assets (TTM) 13.87% | Return on Equity (TTM) -340.75% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 170516607 | Price to Sales(TTM) 0.23 |
Enterprise Value 170516607 | Price to Sales(TTM) 0.23 | ||
Enterprise Value to Revenue 0.64 | Enterprise Value to EBITDA 1.2 | Shares Outstanding 4569550 | Shares Floating 3849386 |
Shares Outstanding 4569550 | Shares Floating 3849386 | ||
Percent Insiders 32.75 | Percent Institutions 35.83 |
Upturn AI SWOT
Katapult Holdings Inc
Company Overview
History and Background
Katapult Holdings, Inc. was founded in 2014. It provides lease-to-own purchase options for retailers. The company went public through a SPAC merger in 2021.
Core Business Areas
- Lease-to-Own Services: Offers lease-to-own solutions enabling consumers with limited access to traditional credit to acquire durable goods from retailers.
Leadership and Structure
The leadership team consists of the CEO, CFO, and other key executives. The organizational structure is typical of a publicly traded company, with a board of directors overseeing management.
Top Products and Market Share
Key Offerings
- Lease-to-Own Financing: Provides consumers with lease-to-own financing for furniture, electronics, appliances, and other durable goods. Market share data is difficult to pinpoint but estimates are in the 20-30% range for pure-play online LTO. Competitors include Acima (acquired by Rent-A-Center), Progressive Leasing (PRG), and other smaller players.
Market Dynamics
Industry Overview
The lease-to-own industry caters to consumers who lack traditional credit options. It is a fragmented market with both online and brick-and-mortar players.
Positioning
Katapult focuses on the e-commerce segment of the lease-to-own market, partnering with online retailers. They aim to offer a seamless and integrated financing solution.
Total Addressable Market (TAM)
The TAM is estimated to be in the tens of billions of dollars annually. Katapult is positioned to capture a portion of this market by focusing on the online retail sector, which has a substantial unserved population.
Upturn SWOT Analysis
Strengths
- Focus on e-commerce
- Proprietary technology platform
- Partnerships with retailers
- Strong growth in online LTO
Weaknesses
- High customer acquisition costs
- Dependence on retail partners
- Regulatory scrutiny
- Exposure to economic downturns
Opportunities
- Expansion into new product categories
- Increased partnerships with retailers
- Development of new technology solutions
- Growth in the e-commerce market
Threats
- Increased competition
- Changes in regulations
- Economic downturns
- Negative press or reputational damage
Competitors and Market Share
Key Competitors
- PRG
- RAC
Competitive Landscape
Katapult differentiates itself through its focus on the e-commerce channel, but it faces competition from larger, more established players with broader offerings.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been tied to the growth of e-commerce and the increasing adoption of lease-to-own services.
Future Projections: Future growth projections are dependent on factors such as economic conditions, competition, and the company's ability to execute its strategy.
Recent Initiatives: Recent initiatives may include new partnerships, technology upgrades, and marketing campaigns.
Summary
Katapult Holdings is a player in the lease-to-own e-commerce space. The market is competitive, and the company is dependent on its retail partnerships. The company's performance has been volatile. Future success hinges on expanding market share and improving profitability.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Industry Reports
- Market Research
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Market conditions and company performance can change rapidly. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Katapult Holdings Inc
Exchange NASDAQ | Headquaters Plano, TX, United States | ||
IPO Launch date 2019-12-30 | CEO & Director Mr. Orlando J. Zayas | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 94 | Website https://www.katapult.com |
Full time employees 94 | Website https://www.katapult.com | ||
Katapult Holdings, Inc. operates a lease-to-own platform for nonprime consumers in the United States. The company's platform integrates retailers and e-commerce platforms to enable nonprime customers to purchase everyday durable goods. It also offers Katapult Pay, a POS integrations and mobile app that allows consumers to leverage its virtual credit card technology to shop various durable goods merchants featured in its app marketplace. The company offers its platform through direct integration, waterfall integration, mobile app and text-to-checkout channels. The company was formerly known as Cognical Holdings, Inc. and changed its name to Katapult Holdings, Inc. in February 2020. The company is headquartered in Plano, Texas.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.