- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- About
36Kr Holdings Inc (KRKR)

- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- 1Y
- 1M
- 1W
Upturn Advisory Summary
12/09/2025: KRKR (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $1.25
1 Year Target Price $1.25
| 1 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -47.71% | Avg. Invested days 29 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 8.83M USD | Price to earnings Ratio - | 1Y Target Price 1.25 |
Price to earnings Ratio - | 1Y Target Price 1.25 | ||
Volume (30-day avg) 1 | Beta 0.58 | 52 Weeks Range 2.76 - 12.99 | Updated Date 12/2/2025 |
52 Weeks Range 2.76 - 12.99 | Updated Date 12/2/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -3.25 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-12-04 | When - | Estimate - | Actual - |
Profitability
Profit Margin -21.3% | Operating Margin (TTM) -5.54% |
Management Effectiveness
Return on Assets (TTM) -2.4% | Return on Equity (TTM) -35.57% |
Valuation
Trailing PE - | Forward PE 3.35 | Enterprise Value 2558598 | Price to Sales(TTM) 0.04 |
Enterprise Value 2558598 | Price to Sales(TTM) 0.04 | ||
Enterprise Value to Revenue 0.08 | Enterprise Value to EBITDA -4.02 | Shares Outstanding 1778607 | Shares Floating 756341693 |
Shares Outstanding 1778607 | Shares Floating 756341693 | ||
Percent Insiders 8.04 | Percent Institutions 0.44 |
Upturn AI SWOT
36Kr Holdings Inc

Company Overview
History and Background
36Kr Holdings Inc. was founded in 2010 in Beijing, China. It began as a tech news website and has since evolved into a comprehensive platform for enterprise services and information. Significant milestones include its transition to an enterprise service provider and its initial public offering (IPO) on the Nasdaq in 2019.
Core Business Areas
- Information Services: Provides enterprise information services, including industry news, data, and analysis, primarily targeting technology and innovation-focused companies.
- Enterprise Services: Offers a range of services to businesses, such as marketing, branding, and financing solutions, to support their growth and development.
- Blockchain Services: Explores and offers blockchain-related services and solutions for enterprises.
Leadership and Structure
Information on the current leadership team and detailed organizational structure is not readily available in public domain for detailed breakdown. However, the company is led by its executive management team and overseen by a board of directors.
Top Products and Market Share
Key Offerings
- 36Kr Platform: The core online platform offering industry insights, news, and data analytics. It serves as a hub for businesses seeking information and connections within the innovation ecosystem. Competitors include other financial news outlets and industry-specific information providers in China.
- Enterprise Service Solutions: Includes marketing, branding, and financial consulting services designed to help businesses scale. The market for these services is fragmented with numerous local and international agencies as competitors.
- Blockchain Solutions: Offers blockchain-related consulting and development services. This is a nascent market with rapidly evolving competitors.
Market Dynamics
Industry Overview
36Kr operates in the dynamic Chinese technology and enterprise services market, which is characterized by rapid innovation, strong government support for emerging technologies, and a growing demand for business intelligence and growth solutions. The information services sector is competitive, while the enterprise services segment is driven by the evolving needs of startups and established businesses.
Positioning
36Kr is positioned as a key information and service provider for China's innovation ecosystem, particularly for technology startups and growing enterprises. Its advantage lies in its established brand, extensive network, and ability to integrate information services with practical business solutions. However, it faces intense competition from established media groups and specialized service providers.
Total Addressable Market (TAM)
The TAM for information services and enterprise solutions in China is substantial and growing. While specific figures for 36Kr's niche are difficult to isolate, the broader enterprise software and services market in China is projected to reach hundreds of billions of dollars. 36Kr is positioned to capture a segment of this market focused on innovation and technology.
Upturn SWOT Analysis
Strengths
- Established brand reputation in China's tech and innovation sector.
- Strong network of startups, investors, and enterprises.
- Integrated platform offering both information and services.
- Early mover advantage in providing comprehensive enterprise solutions.
Weaknesses
- Reliance on advertising and subscription revenue can be volatile.
- Intense competition from local and international players.
- Execution risk associated with expanding service offerings.
- Geopolitical and regulatory risks inherent in operating in China.
Opportunities
- Continued growth of China's tech and innovation industries.
- Increasing demand for data analytics and business intelligence.
- Expansion into new enterprise service verticals.
- Leveraging blockchain technology for new service offerings.
Threats
- Economic slowdown impacting advertising and marketing spend.
- Increased regulatory scrutiny on technology and media companies in China.
- Disruption from new information or service delivery models.
- Intensifying competition from well-funded rivals.
Competitors and Market Share
Key Competitors
- Tencent Holdings (US Stock Symbol: TCEHY)
- ByteDance (Not publicly traded in the US)
- Sina Corporation (US Stock Symbol: SINA - Delisted)
- NetEase (US Stock Symbol: NTES)
Competitive Landscape
36Kr faces competition from large, diversified tech giants like Tencent and ByteDance, which have extensive resources and broader market reach. It also competes with more traditional media and information providers. 36Kr's advantage lies in its specialized focus on the innovation ecosystem and its integrated service model, but it lacks the scale and diverse revenue streams of its larger rivals.
Growth Trajectory and Initiatives
Historical Growth: Historically, 36Kr has demonstrated growth in its user base and revenue, driven by its expansion from a media platform to a service provider. However, profitability has been a consistent challenge.
Future Projections: Future projections would depend on analyst expectations, company guidance, and market conditions. Growth is expected to be fueled by expanding its enterprise service offerings and further penetrating the Chinese market. Specific EPS and revenue growth rate projections are available in analyst reports.
Recent Initiatives: Recent initiatives likely focus on enhancing its AI capabilities, expanding its SaaS offerings, and strengthening its partnerships to drive further enterprise adoption of its services.
Summary
36Kr Holdings Inc. is a Chinese company aiming to be a central hub for innovation ecosystem services. Its strengths lie in its established brand and network, with opportunities in China's growing tech sector. However, it faces significant challenges from larger competitors and a need to achieve sustainable profitability. Strategic execution and navigating regulatory environments will be critical for its future success.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company SEC Filings (e.g., 10-K, 10-Q)
- Financial News Outlets
- Market Research Reports (where publicly available)
Disclaimers:
This analysis is based on publicly available information and may not be exhaustive. Financial data and market share figures are estimates and subject to change. Investing in any stock carries inherent risks. This information is for informational purposes only and should not be considered investment advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About 36Kr Holdings Inc
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2019-11-08 | Chairman & CEO Mr. Dagang Feng | ||
Sector Communication Services | Industry Advertising Agencies | Full time employees 301 | Website https://www.36Kr.com |
Full time employees 301 | Website https://www.36Kr.com | ||
36Kr Holdings Inc. provides content and business services in the People's Republic of China. It generates and distributes various content, including reports on companies and industries, market updates, editorials, and commentaries, as well as original video and audio content for technology, consumer, retail, healthcare, media and entertainment, and enterprise services industries. The company also provides online advertising services; enterprise value-added services, such as integrated marketing, advertisement agent, online/offline event, and consulting services; and subscription services to individuals and institutional investors. It distributes its content through self-operated and major third-party platforms. 36Kr Holdings Inc. was founded in 2010 and is headquartered in Beijing, the People's Republic of China.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
Home 

