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Kronos Worldwide Inc (KRO)


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Upturn Advisory Summary
10/15/2025: KRO (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $8
1 Year Target Price $8
1 | Strong Buy |
0 | Buy |
0 | Hold |
1 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 14.1% | Avg. Invested days 48 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 656.95M USD | Price to earnings Ratio 9.68 | 1Y Target Price 8 |
Price to earnings Ratio 9.68 | 1Y Target Price 8 | ||
Volume (30-day avg) 2 | Beta 1.05 | 52 Weeks Range 4.66 - 12.63 | Updated Date 10/6/2025 |
52 Weeks Range 4.66 - 12.63 | Updated Date 10/6/2025 | ||
Dividends yield (FY) 3.50% | Basic EPS (TTM) 0.59 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 3.57% | Operating Margin (TTM) -0.53% |
Management Effectiveness
Return on Assets (TTM) 3.7% | Return on Equity (TTM) 8.33% |
Valuation
Trailing PE 9.68 | Forward PE - | Enterprise Value 1248653292 | Price to Sales(TTM) 0.35 |
Enterprise Value 1248653292 | Price to Sales(TTM) 0.35 | ||
Enterprise Value to Revenue 0.66 | Enterprise Value to EBITDA 5.15 | Shares Outstanding 115053116 | Shares Floating 21509180 |
Shares Outstanding 115053116 | Shares Floating 21509180 | ||
Percent Insiders 81.25 | Percent Institutions 17 |
Upturn AI SWOT
Kronos Worldwide Inc

Company Overview
History and Background
Kronos Worldwide, Inc. was originally founded in 1916 as National Lead Company. It underwent several name changes and restructurings before becoming Kronos Worldwide in 1995. The company has a long history in the titanium dioxide (TiO2) industry, expanding its global presence through acquisitions and organic growth.
Core Business Areas
- Titanium Dioxide Pigments: The primary business segment involves producing and marketing TiO2 pigments, which are used as a whitening agent in various applications like paints, coatings, plastics, paper, and inks.
Leadership and Structure
Kronos Worldwide Inc. is led by a board of directors and a management team. The CEO is responsible for overall strategic direction, and other executives manage functional areas like operations, finance, and sales.
Top Products and Market Share
Key Offerings
- Titanium Dioxide (TiO2) Pigments: Kronos produces various grades of TiO2 pigments used in paints, coatings, plastics, paper, and inks. Market share varies regionally, but Kronos is a significant global player. Competition includes Chemours, Tronox, and Venator Materials. Revenue data at the specific product level is not publicly available but is embedded in overall revenue figures.
Market Dynamics
Industry Overview
The TiO2 industry is cyclical and affected by global economic conditions, raw material costs, and environmental regulations. Demand is driven by construction, automotive, and consumer goods sectors.
Positioning
Kronos Worldwide is a global producer of TiO2 pigments, with a reputation for quality and technical expertise. They compete on price, product performance, and customer service.
Total Addressable Market (TAM)
The global titanium dioxide market is projected to reach USD 25.05 billion by 2032. Kronos is positioned to capture a share of this market through its production capacity and established customer base.
Upturn SWOT Analysis
Strengths
- Global production and distribution network
- Strong brand reputation
- Technical expertise in TiO2 production
- Diversified customer base
Weaknesses
- Cyclical industry
- Dependence on raw material prices
- Geographic concentration of production facilities
- Sensitivity to economic downturns
Opportunities
- Expanding into emerging markets
- Developing new TiO2 applications
- Acquiring smaller competitors
- Investing in sustainable production technologies
Threats
- Fluctuations in raw material prices
- Increased competition from low-cost producers
- Environmental regulations
- Economic slowdown
Competitors and Market Share
Key Competitors
- CC
- TROX
- VEN
Competitive Landscape
Kronos faces competition from larger and smaller TiO2 producers. Their strengths lie in their technical expertise and established customer base. However, they are vulnerable to price competition and raw material cost fluctuations.
Growth Trajectory and Initiatives
Historical Growth: Requires historical revenue and earnings data to discuss past growth trends (unavailable in this response).
Future Projections: Requires analyst estimates for future growth (unavailable in this response).
Recent Initiatives: Requires latest company information on current strategic initiatives (unavailable in this response).
Summary
Kronos Worldwide is a global player in the titanium dioxide industry with a long history and a strong brand. The company's financial performance is tied to cyclical economic conditions and raw material prices. While Kronos has strengths in its global network and technical expertise, it needs to manage its cost structure and adapt to changing environmental regulations and market dynamics. A potential slowdown in global growth presents a significant challenge for Kronos, while the TAM remains high and growing.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Market Research Reports
Disclaimers:
This analysis is based on publicly available information and general industry knowledge. It is not financial advice and should not be used as the sole basis for investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Kronos Worldwide Inc
Exchange NYSE | Headquaters Dallas, TX, United States | ||
IPO Launch date 2003-12-09 | CEO & Director Mr. James M. Buch | ||
Sector Basic Materials | Industry Specialty Chemicals | Full time employees 2524 | Website https://www.kronosww.com |
Full time employees 2524 | Website https://www.kronosww.com |
Kronos Worldwide, Inc. produces and markets titanium dioxide pigments (TiO2) in Europe, North America, the Asia Pacific, and internationally. The company offers TiO2 in two crystalline forms comprising rutile and anatase to impart whiteness, brightness, opacity, and durability for various products, including paints, coatings, plastics, paper, fibers, and ceramics, as well as for various specialty products, such as inks, foods, cosmetics, and pharmaceuticals. It also produces ilmenite, a raw material used directly as a feedstock by sulfate-process TiO2 plants; iron-based chemicals, which are used as treatment and conditioning agents for industrial effluents and municipal wastewater, as well as in the manufacture of iron pigments, cement, and agricultural products; and specialty chemicals for use in the formulation of pearlescent pigments, and production of electroceramic capacitors for cell phones and other electronic devices, as well as for use in natural gas pipe and other specialty applications. In addition, the company provides technical services for its products. It sells its products under the KRONOS brand through agents and distributors to paint, plastics, decorative laminate, and paper manufacturers. The company was founded in 1916 and is headquartered in Dallas, Texas. Kronos Worldwide, Inc. is a subsidiary of Valhi, Inc.

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