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Upturn AI SWOT - About
NVFY 
Nova Lifestyle I (NVFY)
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Upturn Advisory Summary
10/17/2025: NVFY (4-star) is a STRONG-BUY. BUY since 30 days. Simulated Profits (14.08%). Updated daily EoD!
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Analysis of Past Performance
Type Stock | Historic Profit 15.07% | Avg. Invested days 25 | Today’s Advisory Regular Buy |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 10/17/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 19.19M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.57 | 52 Weeks Range 0.39 - 2.08 | Updated Date 06/29/2025 |
52 Weeks Range 0.39 - 2.08 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.86 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -44.62% | Operating Margin (TTM) -7.34% |
Management Effectiveness
Return on Assets (TTM) -28.08% | Return on Equity (TTM) -131.85% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 20764444 | Price to Sales(TTM) 1.93 |
Enterprise Value 20764444 | Price to Sales(TTM) 1.93 | ||
Enterprise Value to Revenue 2.09 | Enterprise Value to EBITDA -0.6 | Shares Outstanding 13708800 | Shares Floating 3396224 |
Shares Outstanding 13708800 | Shares Floating 3396224 | ||
Percent Insiders 75.23 | Percent Institutions 1.21 |
Upturn AI SWOT
Nova Lifestyle I
Company Overview
History and Background
Nova Lifestyle, Inc. was founded in 2003. It designs, manufactures, markets, and distributes residential furniture. The company has expanded its product lines and global reach over time.
Core Business Areas
- Residential Furniture: Designs, manufactures, and sells residential furniture including sofas, dining tables, beds, and other home furnishings.
Leadership and Structure
The leadership team consists of the CEO and other key executives. The company has a typical corporate organizational structure with various departments for design, manufacturing, marketing, and sales.
Top Products and Market Share
Key Offerings
- Dining Room Furniture: Dining tables and chairs. Competitors include Ashley Furniture and La-Z-Boy.
- Market Share(Estimated): Market Share data is challenging to estimate as NOVA operates in a fragmented space. Revenue generated by this product is part of the overall financial results that have been restated.
- Living Room Furniture: Sofas, loveseats, and sectionals. Competitors include Ashley Furniture and La-Z-Boy.
- Market Share(Estimated): Market Share data is challenging to estimate as NOVA operates in a fragmented space. Revenue generated by this product is part of the overall financial results that have been restated.
Market Dynamics
Industry Overview
The residential furniture industry is competitive, with many players ranging from large manufacturers to smaller, niche companies. Demand is influenced by factors such as housing market trends, consumer spending, and economic conditions.
Positioning
Nova Lifestyle competes based on design, quality, and price point. They aim to offer stylish furniture at competitive prices. The company has been challenged with restatements of financial reports.
Total Addressable Market (TAM)
The global furniture market is expected to reach approximately $700 billion. Nova Lifestyle targets a segment of this market. Given NOVA's recent restatements of financial reporting and challenges the position is not very strong with respect to TAM.
Upturn SWOT Analysis
Strengths
- Established brand recognition
- Diverse product portfolio
- Global distribution network
Weaknesses
- Restatements of financial reports
- Relatively small market share compared to larger competitors
- Dependence on economic conditions
Opportunities
- Expanding into new international markets
- Developing innovative and eco-friendly furniture designs
- Capitalizing on e-commerce growth
Threats
- Economic downturns affecting consumer spending
- Intense competition from larger furniture manufacturers
- Fluctuations in raw material costs
Competitors and Market Share
Key Competitors
- AFG
- MLHR
- ETH
Competitive Landscape
Nova Lifestyle faces challenges in competing with larger, more established players in the furniture industry. It needs to focus on differentiation and cost control to maintain a competitive edge.
Growth Trajectory and Initiatives
Historical Growth: Historical growth is difficult to evaluate due to the recent financial restatements.
Future Projections: Future projections are uncertain due to the lack of reliable financial data.
Recent Initiatives: Recent initiatives are difficult to assess due to the lack of reliable financial data.
Summary
Nova Lifestyle, Inc. faces significant challenges due to recent financial restatements, which makes assessing its current financial health and growth prospects difficult. The company operates in a competitive industry with established players. To improve it needs to ensure restating doesn't happen again and needs to establish better relationships. Despite past growth, its future depends on restoring investor confidence and executing a clear strategic plan. It needs to focus on cost control and a strong marketing strategy to stand out.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- Industry Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Data accuracy is subject to limitations, especially given recent financial restatements.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Nova Lifestyle I
Exchange NASDAQ | Headquaters Commerce, CA, United States | ||
IPO Launch date 2011-10-17 | CEO, President & Director Mr. Xiaohua Lu | ||
Sector Consumer Cyclical | Industry Furnishings, Fixtures & Appliances | Full time employees 27 | Website https://novalifestyle.com |
Full time employees 27 | Website https://novalifestyle.com | ||
Nova LifeStyle, Inc., through its subsidiaries, designs, manufactures, markets, and sells residential and commercial furniture for middle and upper middle-income consumers North America and internationally. The company offers upholstered, wood, and metal-based furniture pieces for the living, dining, and bedrooms, as well as home offices. Its products include sofas, chairs, dining tables, beds, entertainment consoles, cabinets, and cupboards. In addition, the company sells physiotherapeutic jade mats for use in therapy clinics, hospitality, and real estate projects. It distributes its products under the Nova LifeStyle, Diamond Sofa, and Nova Living brand directly, as well as through internet sales and online marketing campaigns, and participation in exhibitions and trade shows primarily to furniture distributors and retailers. The company was formerly known as Stevens Resources, Inc. Nova LifeStyle, Inc. was founded in 2003 and is headquartered in Commerce, California.
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