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Upturn AI SWOT - About
NYT 
New York Times Company (NYT)
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Upturn Advisory Summary
09/15/2025: NYT (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
10 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $62.25
1 Year Target Price $62.25
| 5 | Strong Buy |
| 1 | Buy |
| 4 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -4.24% | Avg. Invested days 42 | Today’s Advisory WEAK BUY |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/15/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.60B USD | Price to earnings Ratio 30.54 | 1Y Target Price 62.25 |
Price to earnings Ratio 30.54 | 1Y Target Price 62.25 | ||
Volume (30-day avg) 10 | Beta 1.16 | 52 Weeks Range 44.69 - 62.24 | Updated Date 09/15/2025 |
52 Weeks Range 44.69 - 62.24 | Updated Date 09/15/2025 | ||
Dividends yield (FY) 1.05% | Basic EPS (TTM) 1.94 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 12.04% | Operating Margin (TTM) 15.62% |
Management Effectiveness
Return on Assets (TTM) 9.09% | Return on Equity (TTM) 17.13% |
Valuation
Trailing PE 30.54 | Forward PE 24.04 | Enterprise Value 9066246180 | Price to Sales(TTM) 3.61 |
Enterprise Value 9066246180 | Price to Sales(TTM) 3.61 | ||
Enterprise Value to Revenue 3.37 | Enterprise Value to EBITDA 17.74 | Shares Outstanding 162038000 | Shares Floating 160599601 |
Shares Outstanding 162038000 | Shares Floating 160599601 | ||
Percent Insiders 1.58 | Percent Institutions 98.47 |
Upturn AI SWOT
New York Times Company
Company Overview
History and Background
The New York Times Company was founded in 1851. It has evolved from a newspaper publisher to a multi-platform media company with a focus on digital subscriptions.
Core Business Areas
- Digital Subscriptions: Revenue generated from digital subscriptions to NYT content, including news, games, cooking, and Wirecutter. This is the primary revenue driver and growth area.
- Print: Revenue generated from the sale of the physical New York Times newspaper and related publications. Declining but still significant.
- Advertising: Revenue from digital and print advertising. Subject to market fluctuations and competition.
- Other: Includes licensing, commercial printing, and other revenue streams.
Leadership and Structure
The CEO is Meredith Kopit Levien. The company operates with a traditional corporate structure with various departments (editorial, technology, advertising, marketing, etc.) reporting to senior management.
Top Products and Market Share
Key Offerings
- NYT Digital News Subscription: Provides access to NYT's news content online and in its app. Total subscribers reached approximately 10.36 million in Q1 2024. Competitors include The Wall Street Journal (DJ), The Washington Post (privately held), and national newspapers. Market share is difficult to precisely determine due to varying methodologies but NYT is seen as the leader.
- NYT Games Subscription: Access to crosswords, Spelling Bee, and other games. Significant subscriber growth in recent years, a major differentiator. Market share is large amongst quality games but small in terms of overall entertainment. Competitors include Lumosity, casual mobile games (ATVI, EA), and traditional puzzle books.
- NYT Cooking Subscription: Provides access to a large database of recipes and cooking guides. Competitors include Allrecipes, Food Network Kitchen, and various cooking blogs.
- The Athletic: A sports journalism website acquired by NYT. Competitors include ESPN (DIS), Bleacher Report (WBD), and other sports news outlets.
Market Dynamics
Industry Overview
The news media industry faces challenges from digital disruption, declining print readership, and competition for advertising revenue. Consolidation is ongoing. Digital subscriptions are the key to success.
Positioning
NYT is positioned as a premium news provider with a strong brand and a focus on quality journalism. It has a competitive advantage in its digital subscription model and brand recognition.
Total Addressable Market (TAM)
The total addressable market for digital news and related subscriptions is estimated to be in the tens of billions of dollars globally. NYT is well-positioned to capture a significant portion of this market, particularly among affluent and educated readers.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Successful digital subscription model
- High-quality journalism
- Diversified revenue streams
- Large and engaged subscriber base
Weaknesses
- Dependence on digital subscriptions for growth
- High cost of maintaining journalistic standards
- Vulnerability to misinformation and fake news
- Print business decline
- Relatively high subscription price compared to some competitors
Opportunities
- International expansion
- Further diversification of digital offerings (e.g., podcasts, video)
- Strategic acquisitions
- Growth in audio and visual journalism
- Leveraging data and AI for personalization
Threats
- Increased competition from other news providers
- Economic downturn affecting subscriptions
- Changes in consumer reading habits
- Ad blocking and declining ad revenue
- Cybersecurity risks
Competitors and Market Share
Key Competitors
- NEWS
- NWSA
- GCI
- CMCSA
- FOXA
- WBD
Competitive Landscape
NYT's advantage lies in its brand and high-quality journalism. Its disadvantage is its higher price point compared to some competitors.
Major Acquisitions
The Athletic
- Year: 2022
- Acquisition Price (USD millions): 550
- Strategic Rationale: Expanded NYT's sports coverage and attracted new subscribers.
Growth Trajectory and Initiatives
Historical Growth: NYT's growth has been driven by its digital subscription model, which has offset declines in print revenue.
Future Projections: Analysts expect NYT to continue growing its digital subscriptions and to expand its offerings in areas such as games and cooking.
Recent Initiatives: Recent initiatives include the acquisition of The Athletic, the launch of new podcasts, and investments in video journalism.
Summary
The New York Times Company has successfully transitioned to a digital subscription model, showcasing strength in adapting to changing media consumption habits. While print revenue declines remain a concern, the company's investment in diverse digital offerings like games and cooking has proven effective in attracting and retaining subscribers. Competition in the digital news landscape and the need to maintain journalistic integrity are key challenges. Overall, the NYT's strategic focus on subscriptions positions it for continued growth in the evolving media environment.
Peer Comparison
Sources and Disclaimers
Data Sources:
- New York Times Company Investor Relations
- SEC Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market data and analyst estimates are subject to change. Financial information has been replaced with placeholders.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About New York Times Company
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 1973-05-03 | CEO, President & Director Ms. Meredith A. Kopit Levien | ||
Sector Communication Services | Industry Publishing | Full time employees 5900 | Website https://www.nytco.com |
Full time employees 5900 | Website https://www.nytco.com | ||
The New York Times Company, together with its subsidiaries, creates, collects, and distributes news and information worldwide. The company operates through two segments, The New York Times Group and The Athletic. It offers The New York Times (The Times) through company's mobile application, website, printed newspaper, and associated content, such as podcast. The company offers The Athletic, a sports media product; Cooking, a recipe product; Games, a puzzle games product; and Audio, an audio product. In addition, it offers a portfolio of advertising products and services to advertisers, such as luxury goods, technology, and financial companies, to promote products, services or brands on digital platforms in the form of display ads, audio and video, in print in the form of column-inch ads, and at live events; and Wirecutter, a product review and recommendation product. Further, the company licenses content to digital aggregators in the business, professional, academic and library markets, and third-party digital platforms; articles, graphics, and photographs, including newspapers, magazines, and websites; and for use in television, films, and books, as well as provide rights to reprint articles, and create and sell new digests. Additionally, it engages in commercial printing and distribution for third parties; and operates the NYTimes.com website. The company was founded in 1851 and is headquartered in New York, New York.
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