Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT - About
OLO 
Olo Inc (OLO)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
08/28/2025: OLO (4-star) is a STRONG-BUY. BUY since 42 days. Profits (15.20%). Updated daily EoD!
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Number of Analysts
7 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $10.25
1 Year Target Price $10.25
| 2 | Strong Buy |
| 1 | Buy |
| 4 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 26.32% | Avg. Invested days 31 | Today’s Advisory Regular Buy |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.73B USD | Price to earnings Ratio - | 1Y Target Price 10.25 |
Price to earnings Ratio - | 1Y Target Price 10.25 | ||
Volume (30-day avg) 7 | Beta 1.59 | 52 Weeks Range 4.56 - 10.54 | Updated Date 08/29/2025 |
52 Weeks Range 4.56 - 10.54 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.01 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-08-04 | When - | Estimate 0.08 | Actual 0.07 |
Profitability
Profit Margin -0.28% | Operating Margin (TTM) -3.15% |
Management Effectiveness
Return on Assets (TTM) -1.53% | Return on Equity (TTM) -0.13% |
Valuation
Trailing PE - | Forward PE 34.13 | Enterprise Value 1368250902 | Price to Sales(TTM) 5.51 |
Enterprise Value 1368250902 | Price to Sales(TTM) 5.51 | ||
Enterprise Value to Revenue 4.35 | Enterprise Value to EBITDA 82.64 | Shares Outstanding 120763000 | Shares Floating 114253913 |
Shares Outstanding 120763000 | Shares Floating 114253913 | ||
Percent Insiders 2.72 | Percent Institutions 96.86 |
Upturn AI SWOT
Olo Inc
Company Overview
History and Background
Olo Inc. was founded in 2005 by Noah Glass. Initially focused on text message ordering, it evolved into a comprehensive digital ordering and delivery platform for the restaurant industry. Olo went public in March 2021.
Core Business Areas
- Ordering: Provides restaurants with tools for online ordering through their own websites and apps.
- Delivery: Connects restaurants with delivery service providers (DSPs) and enables them to manage their own delivery operations.
- Marketing: Provides restaurants with marketing tools to increase customer engagement.
- Payments: Facilitates secure and efficient online payment processing for restaurant orders.
Leadership and Structure
Noah Glass is the CEO and founder. The company has a typical corporate structure with various departments such as engineering, sales, marketing, and finance.
Top Products and Market Share
Key Offerings
- Olo Rails: Connects restaurants with third-party marketplaces like DoorDash and Uber Eats, allowing them to manage all orders from a single platform. Competitors include aggregators such as GRUB and DASH. Olo Rails process approximately 2 million orders per day on average.
- Olo Ordering: Enables restaurants to offer branded digital ordering experiences directly to customers. Competitors include Toast, Square, and other restaurant tech platforms. Used by over 600 brands with more than 85,000 restaurant locations.
- Olo Pay: Simplifies and streamlines payments and financial operations for restaurants. Competitors include Toast, Square, and other restaurant tech platforms.
Market Dynamics
Industry Overview
The restaurant technology industry is experiencing rapid growth, driven by changing consumer preferences and the increasing adoption of digital ordering and delivery. The shift towards off-premise dining is fueling demand for solutions like Olo's.
Positioning
Olo is a leading provider of digital ordering solutions for the restaurant industry, focusing on enterprise brands. Its competitive advantages include its comprehensive platform, integration capabilities, and established customer base.
Total Addressable Market (TAM)
The TAM for restaurant technology is estimated to be in the tens of billions of dollars. Olo is well-positioned to capture a significant share of this market with its focus on enterprise brands and its comprehensive platform.
Upturn SWOT Analysis
Strengths
- Strong brand recognition within the restaurant industry
- Comprehensive platform offering
- Established relationships with major restaurant chains
- Scalable technology infrastructure
- Experienced management team
Weaknesses
- Reliance on key customer relationships
- Competition from larger, well-funded technology companies
- Sensitivity to changes in consumer preferences
- Potential for integration challenges with third-party platforms
- Relatively high valuation
Opportunities
- Expansion into new geographic markets
- Development of new product features and services
- Acquisition of complementary technology companies
- Increased adoption of digital ordering and delivery by restaurants
- Growing demand for personalized customer experiences
Threats
- Increased competition from existing and new players
- Economic downturn impacting restaurant spending
- Changes in regulations affecting the restaurant industry
- Data security breaches and privacy concerns
- Disruption from emerging technologies
Competitors and Market Share
Key Competitors
- TOST
- SQ
- DASH
- GRUB
Competitive Landscape
Olo competes in a fragmented market with a mix of established players and emerging startups. Its competitive advantages include its focus on enterprise brands, its comprehensive platform, and its established customer base. However, it faces competition from larger, well-funded technology companies like Toast and Square.
Growth Trajectory and Initiatives
Historical Growth: Olo Inc. has experienced significant revenue growth in recent years, driven by the increasing adoption of digital ordering and delivery. This growth has been fueled by the company's strong relationships with major restaurant chains and its comprehensive platform offering.
Future Projections: Future growth projections can fluctuate, so I will not generate that information here. However, this section would include projections for Olo Inc's future growth based on analyst estimates.
Recent Initiatives: Recent initiatives can fluctuate, so I will not generate that information here. However, this section would include recent strategic initiatives undertaken by Olo Inc.
Summary
Olo is a strong player in the restaurant technology space, offering a comprehensive platform for digital ordering and delivery. Its focus on enterprise brands and established relationships provide a competitive advantage. However, the company faces competition from larger players and must continue to innovate to maintain its market position. Olo's growth potential is significant, but its valuation remains a key consideration for investors.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (10-K, 10-Q)
- Analyst Reports
- Industry Publications
- Press Releases
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly, and past performance is not indicative of future results. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Olo Inc
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 2021-03-17 | Founder, CEO & Director Mr. Noah Herbert Glass | ||
Sector Technology | Industry Software - Application | Full time employees 617 | Website https://www.olo.com |
Full time employees 617 | Website https://www.olo.com | ||
Olo Inc. operates an open SaaS platform for restaurants in the United States. Its platform helps restaurants for digital ordering, delivery, and full-stack payment programs, as well as enables brands to collect, analyze, and act on data to drive personalized guest experiences and profitable traffic. The company's solutions include Order, a suite of solutions assisting restaurant brands' on-demand digital commerce operations, enabling a unified digital ordering and delivery experience for guests, and menu and channel management for brands across their fragmented technology stacks; and Pay, a fully integrated payments platform that enables restaurants to enhance operations through unified payment processing management and reporting across digital and on-premise transactions, and advanced fraud prevention. Its solutions also comprise Engage, a suite of marketing solutions that enables restaurants to aggregate and store guest data from Olo Order, Olo Pay, and other sources; segments it based on guest behavior; and delivers personalized marketing messages to guests that help enhance the restaurant's direct guest relationship and enhance restaurant traffic. The company was formerly known as Mobo Systems, Inc. and changed its name to Olo Inc. in January 2020. Olo Inc. was incorporated in 2005 and is headquartered in New York, New York.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.