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Direxion Daily PANW Bull 2X Shares (PALU)



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Upturn Advisory Summary
08/14/2025: PALU (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -6.99% | Avg. Invested days 23 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size ETF | Market Capitalization 0 USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta - | 52 Weeks Range 14.75 - 27.22 | Updated Date 04/3/2025 |
52 Weeks Range 14.75 - 27.22 | Updated Date 04/3/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) - |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) - |
Management Effectiveness
Return on Assets (TTM) - | Return on Equity (TTM) - |
Valuation
Trailing PE - | Forward PE - | Enterprise Value - | Price to Sales(TTM) - |
Enterprise Value - | Price to Sales(TTM) - | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating - |
Shares Outstanding - | Shares Floating - | ||
Percent Insiders - | Percent Institutions - |
Upturn AI SWOT
Direxion Daily PANW Bull 2X Shares
Company Overview
History and Background
The Direxion Daily PANW Bull 2X Shares (PANL) is an exchange-traded fund (ETF) designed to provide 2x leveraged exposure to the daily performance of Palo Alto Networks, Inc. (PANW). It's not a traditional company but a financial product created by Direxion.
Core Business Areas
- Leveraged ETF: PANL provides leveraged returns based on the daily performance of Palo Alto Networks. It aims to deliver twice the daily percentage change of PANW.
Leadership and Structure
Direxion is the fund sponsor and is responsible for the fund's management and operation. They are a provider of leveraged and inverse ETFs.
Top Products and Market Share
Key Offerings
- PANL: A leveraged ETF aiming for 2x the daily performance of Palo Alto Networks (PANW). Market share data for leveraged ETFs is fragmented across many providers, making specific figures for PANL alone unavailable. Competitors include other leveraged and inverse ETFs from Direxion and ProShares. The AUM of the fund is a good indicator of market share compared to other similar funds. As of Nov 7, 2024, the AUM is $23.96M
Market Dynamics
Industry Overview
The leveraged ETF industry is highly competitive, with numerous providers offering products designed to magnify the returns of various underlying assets. These funds are intended for short-term trading strategies and are not suitable for long-term investment.
Positioning
PANL is positioned as a tool for experienced traders seeking to capitalize on short-term price movements in Palo Alto Networks. Its leverage amplifies both gains and losses.
Total Addressable Market (TAM)
The TAM for leveraged ETFs is substantial, encompassing a wide range of asset classes and investment strategies. PANL's specific TAM is linked to the demand for leveraged exposure to the cybersecurity sector (via Palo Alto Networks). The total AUM across all leveraged ETFs is in the hundreds of billions, making it a significant market, although PANL is a small piece of that puzzle.
Upturn SWOT Analysis
Strengths
- Potential for high short-term returns
- Provides leveraged exposure to a single stock
- Relatively liquid, as an ETF
Weaknesses
- High risk due to leverage
- Susceptible to volatility decay
- Not suitable for long-term investment
- High expense ratio relative to non-leveraged ETFs (0.95%)
Opportunities
- Growing interest in leveraged trading strategies
- Increased volatility in the cybersecurity sector
- Potential for new partnerships with trading platforms
Threats
- Regulatory scrutiny of leveraged ETFs
- Increased competition from similar products
- Market downturn impacting Palo Alto Networks
- Changing investor sentiment towards leveraged investments
Competitors and Market Share
Key Competitors
- None - Direxion Daily PANW Bull 2X Shares is a niche product with no direct competitors.
Competitive Landscape
PANL is a niche product, so it is alone in it's market sector but competing for capital against all other leveraged ETFs
Growth Trajectory and Initiatives
Historical Growth: Growth is tied to the popularity of leveraged ETFs and investor sentiment towards Palo Alto Networks.
Future Projections: Future growth is uncertain and dependent on market conditions and the ongoing demand for leveraged exposure.
Recent Initiatives: Direxion regularly reviews and adjusts its ETF offerings based on market demand.
Summary
PANL is a highly specialized, leveraged ETF designed for short-term trading of Palo Alto Networks. It offers the potential for magnified gains but comes with significant risks due to its leverage. Its success depends on the accurate prediction of Palo Alto Networks' daily price movements. Investors should be aware of the potential for volatility decay and the unsuitability of this product for long-term investment. The success of the fund depends on the underlying assets success.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Direxion
- Financial News Providers
- ETF Fact Sheets
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Leveraged ETFs are complex financial instruments and carry a high degree of risk. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Direxion Daily PANW Bull 2X Shares
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2025-03-26 | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website |
The fund, under normal circumstances, invests at least 80% of its net assets (plus any borrowings for investment purposes) in the securities of PANW and financial instruments, such as swap agreements and options, that, in combination, provide 2X daily leveraged exposure to PANW, consistent with the fund"s investment objective. The fund is non-diversified.

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