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Upturn AI SWOT - About
PARA 
Paramount Global Class B (PARA)
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Upturn Advisory Summary
08/06/2025: PARA (1-star) is a SELL. SELL since 1 days. Profits (-7.23%). Updated daily EoD!
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
25 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $12.09
1 Year Target Price $12.09
| 2 | Strong Buy |
| 1 | Buy |
| 12 | Hold |
| 4 | Sell |
| 6 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -32.54% | Avg. Invested days 41 | Today’s Advisory SELL |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/06/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 6.99B USD | Price to earnings Ratio 368 | 1Y Target Price 12.09 |
Price to earnings Ratio 368 | 1Y Target Price 12.09 | ||
Volume (30-day avg) 25 | Beta 1.19 | 52 Weeks Range 9.78 - 13.59 | Updated Date 08/25/2025 |
52 Weeks Range 9.78 - 13.59 | Updated Date 08/25/2025 | ||
Dividends yield (FY) 1.81% | Basic EPS (TTM) 0.03 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-07-31 | When - | Estimate 0.35 | Actual 0.46 |
Profitability
Profit Margin -0.05% | Operating Margin (TTM) 10.26% |
Management Effectiveness
Return on Assets (TTM) 3.04% | Return on Equity (TTM) 0.09% |
Valuation
Trailing PE 368 | Forward PE 12.08 | Enterprise Value 30306455968 | Price to Sales(TTM) 0.24 |
Enterprise Value 30306455968 | Price to Sales(TTM) 0.24 | ||
Enterprise Value to Revenue 1.05 | Enterprise Value to EBITDA 17.44 | Shares Outstanding 633521984 | Shares Floating 606209078 |
Shares Outstanding 633521984 | Shares Floating 606209078 | ||
Percent Insiders 5.71 | Percent Institutions 75.93 |
Upturn AI SWOT
Paramount Global Class B
Company Overview
History and Background
Paramount Global Class B, formerly ViacomCBS, traces its roots to CBS's founding in 1927 and Viacom's creation in 1971. The merger of CBS and Viacom in 2019 created a media giant with a diverse portfolio of content and distribution platforms.
Core Business Areas
- TV Entertainment: Includes CBS, The CW (joint venture), CBS Studios, and international networks. Generates revenue through advertising, affiliate fees, and content licensing.
- Cable Networks: Includes networks like MTV, Nickelodeon, Comedy Central, BET, and Showtime. Revenue is derived from affiliate fees, advertising, and subscription services.
- Filmed Entertainment: Paramount Pictures produces and distributes films globally. Revenue comes from theatrical releases, home entertainment, and licensing.
- Direct-to-Consumer: Paramount+ and Pluto TV streaming services. Revenue is generated through subscriptions and advertising.
Leadership and Structure
Bob Bakish is the President and CEO of Paramount Global. The company operates with a corporate structure that includes executives overseeing each business segment, reporting to the CEO.
Top Products and Market Share
Key Offerings
- Paramount+: Streaming service featuring original content, films, and live sports. Competitors include Netflix, Disney+, and Hulu. While specific market share varies, Paramount+ has around 63 million global subscribers (Q1 2024). Competitors are Netflix (NFLX), Disney (DIS), and Amazon (AMZN).
- CBS Television Network: A major broadcast network offering news, sports, and entertainment programming. Competitors include NBC (CMCSA) and ABC (DIS).
- Market Share (%): 15
- Market Share (%): 7.5
- Paramount Pictures: Film studio producing and distributing movies globally. Competitors include Disney (DIS) and Universal (CMCSA).
- Number of users: 80000000
- Pluto TV: Free ad-supported streaming television service. Competitors include Tubi (FOX) and Roku Channel (ROKU).
Market Dynamics
Industry Overview
The media and entertainment industry is undergoing a rapid transformation driven by digital disruption, cord-cutting, and the rise of streaming services. Consolidation and competition are intensifying.
Positioning
Paramount Global Class B is positioned as a diversified media company with a strong portfolio of traditional and streaming assets. It aims to compete in the streaming market through Paramount+ and Pluto TV while leveraging its existing content library and production capabilities. The streaming business is experiencing high investment but uncertain profitability.
Total Addressable Market (TAM)
The global media and entertainment market is valued at over $2 trillion. Paramount Global Class B is positioned to capture a portion of this market through its diverse range of services, particularly in the streaming sector where growth is expected. They are spending and investing to drive that growth.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio (CBS, MTV, Nickelodeon, Paramount Pictures)
- Extensive content library
- Diversified revenue streams (advertising, affiliate fees, subscriptions)
- Global reach
- Investment in streaming platforms
Weaknesses
- High debt load
- Cord-cutting impacting traditional TV business
- Streaming profitability challenges
- Intense competition in streaming market
- Reliance on Linear Business Models
Opportunities
- Growth in streaming subscriptions
- Expansion of content licensing deals
- Strategic partnerships
- International expansion
- Increased Advertising
Threats
- Intensifying competition in streaming
- Economic downturn impacting advertising revenue
- Changing consumer preferences
- Piracy and content theft
- Technological disruption
Competitors and Market Share
Key Competitors
- NFLX
- DIS
- CMCSA
- WBD
- AMZN
Competitive Landscape
Paramount Global Class B faces intense competition from larger and more established streaming players. While it has a strong content library and brand portfolio, it needs to improve streaming profitability to compete effectively. Streaming is a cost intensive investment and will make the difference for Paramount Global.
Major Acquisitions
AwesomenessTV
- Year: 2018
- Acquisition Price (USD millions): 0
- Strategic Rationale: Acquired full ownership to bolster its digital content portfolio targeting younger audiences.
Growth Trajectory and Initiatives
Historical Growth: Paramount Global's historical growth has been moderate, with revenue being uneven over the past several years.
Future Projections: Analyst projections for Paramount Global are mixed, with expectations for growth in streaming subscribers but uncertainty regarding profitability. Growth is predicted in streaming as the company continues to invest in content.
Recent Initiatives: Recent initiatives include investing in original content for Paramount+, expanding international distribution, and exploring strategic partnerships.
Summary
Paramount Global is a company in transition as it navigates the changing media landscape, which includes the move to streaming. It has a strong content library and brand portfolio, but faces challenges related to profitability in the streaming business, high debt, and strong competition. While Paramount is investing in streaming, it needs to manage its debt load and improve its margins in the long run to make shareholders happy. The legacy business is declining and needs to be offset by new growth sectors.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (10K, 10Q)
- Analyst Reports
- Industry Publications
- Company Press Releases
Disclaimers:
This analysis is for informational purposes only and does not constitute investment advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Paramount Global Class B
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2006-01-03 | CEO - | ||
Sector Communication Services | Industry Entertainment | Full time employees 18600 | Website https://www.paramount.com |
Full time employees 18600 | Website https://www.paramount.com | ||
Paramount Global operates as a media, streaming, and entertainment company worldwide. It operates through TV Media, Direct-to-Consumer, and Filmed Entertainment segments. The TV Media segment operates CBS Television Network, a domestic broadcast television network; CBS Stations, a television station; and international free-to-air networks comprising Network 10, Channel 5, Telefe, and Chilevisión; and domestic premium and basic cable networks, such as Nickelodeon, MTV, CMT, Comedy Central, BET, Paramount+ with SHOWTIME, Paramount Network, The Smithsonian Channel, BET Media Group, CBS Sports Network, and international extensions of these brands. This segment also provides domestic and international television studio operations, including CBS Studios, Paramount Television Studios, and Showtime/MTV Entertainment Studios; CBS Media Ventures, which produces and distributes first run syndicated programming; and digital properties consist of CBS News Streaming and CBS Sports HQ. The Direct-to-Consumer segment offers a portfolio of domestic and international pay and free streaming services, including Paramount+, Pluto TV, and BET+. The Filmed Entertainment segment produces and acquires films, series, and short-form content for release and licensing around the world, including in theaters, on streaming services, on television, through digital home entertainment, and DVDs/Blu-rays; and operates a portfolio consist of Paramount Pictures, Paramount Players, Paramount Animation, Nickelodeon Studio, Awesomeness, and Miramax. It provides production, distribution, and advertising solutions. The company was formerly known as ViacomCBS Inc. and changed its name to Paramount Global in February 2022. The company was founded in 1914 and is headquartered in New York, New York. Paramount Global is a subsidiary of National Amusements, Inc.
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