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Procore Technologies Inc (PCOR)



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Upturn Advisory Summary
09/15/2025: PCOR (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $82.12
1 Year Target Price $82.12
8 | Strong Buy |
7 | Buy |
7 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -18.46% | Avg. Invested days 39 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 10.45B USD | Price to earnings Ratio - | 1Y Target Price 82.12 |
Price to earnings Ratio - | 1Y Target Price 82.12 | ||
Volume (30-day avg) 22 | Beta 0.9 | 52 Weeks Range 53.71 - 88.92 | Updated Date 09/15/2025 |
52 Weeks Range 53.71 - 88.92 | Updated Date 09/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.96 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -11.58% | Operating Margin (TTM) -9.04% |
Management Effectiveness
Return on Assets (TTM) -5.22% | Return on Equity (TTM) -11.54% |
Valuation
Trailing PE - | Forward PE 41.49 | Enterprise Value 9897671949 | Price to Sales(TTM) 8.48 |
Enterprise Value 9897671949 | Price to Sales(TTM) 8.48 | ||
Enterprise Value to Revenue 8.03 | Enterprise Value to EBITDA 715.37 | Shares Outstanding 150192992 | Shares Floating 136770070 |
Shares Outstanding 150192992 | Shares Floating 136770070 | ||
Percent Insiders 8.76 | Percent Institutions 94.45 |
Upturn AI SWOT
Procore Technologies Inc

Company Overview
History and Background
Procore Technologies Inc. was founded in 2002 by Tooey Courtemanche. Initially focused on document management for construction projects, it evolved into a comprehensive construction management platform. Procore went public in May 2021.
Core Business Areas
- Project Management: Provides tools for managing project schedules, budgets, and resources, enhancing collaboration among stakeholders.
- Quality & Safety: Offers features for managing safety inspections, incident reporting, and quality control, ensuring compliance and minimizing risks.
- Financial Management: Includes functionalities for cost tracking, budget forecasting, and invoice management, providing financial visibility across projects.
- Resource Management: Helps construction companies manage their workforce and equipment, improving productivity and efficiency.
- Data & Analytics: Offers data-driven insights into project performance. Allowing for better project estimations for future revenue projections
Leadership and Structure
Tooey Courtemanche is the Founder. The organizational structure includes departments for product development, sales, marketing, customer success, and finance.
Top Products and Market Share
Key Offerings
- Procore Platform: A unified platform connecting project teams, data, and workflows. Procore serves over 15,000 customers globally. Procore estimated Market Share 25%. Competitors include Autodesk Construction Cloud and Oracle Construction and Engineering.
- Procore Analytics: Provides real-time insights into project performance, enabling data-driven decision-making. Competitors include e-Builder Enterprise and CMiC.
Market Dynamics
Industry Overview
The construction industry is undergoing digital transformation, driven by the need for improved efficiency, collaboration, and risk management. There is a growing demand for cloud-based construction management solutions.
Positioning
Procore is a leading provider of cloud-based construction management software, known for its comprehensive platform and user-friendly interface. It holds a strong position in the North American market and is expanding globally.
Total Addressable Market (TAM)
The estimated TAM is $160 Billion. Procore is positioned to expand its market share.
Upturn SWOT Analysis
Strengths
- Comprehensive platform
- Strong brand reputation
- Large customer base
- Scalable cloud infrastructure
- User-friendly interface
Weaknesses
- High price point compared to competitors
- Dependence on construction industry cycles
- Potential for slower growth in mature markets
- Integrations with other software can be improved.
Opportunities
- Expansion into new geographic markets
- Development of new product features and integrations
- Acquisition of complementary technologies
- Partnerships with construction firms
- Increased adoption of BIM (Building Information Modeling)
Threats
- Intense competition from established players
- Economic downturn affecting construction spending
- Cybersecurity risks and data breaches
- Changes in regulatory requirements
- Slow adoption of technology by some construction companies
Competitors and Market Share
Key Competitors
- ADSK
- ORCL
- TRMB
Competitive Landscape
Procore's advantages include its comprehensive platform and user-friendly interface. Its disadvantages include its higher price point compared to some competitors. Procore must continue to innovate.
Major Acquisitions
Indus.ai
- Year: 2021
- Acquisition Price (USD millions): 80
- Strategic Rationale: Integration of AI-powered analytics to enhance project monitoring and risk management.
Growth Trajectory and Initiatives
Historical Growth: Procore has experienced rapid growth in revenue and customer base over the past few years.
Future Projections: Analysts estimate continued growth in revenue, driven by increased adoption of cloud-based construction management solutions. Profitability is expected to improve over time.
Recent Initiatives: Recent initiatives include expanding into new geographic markets, launching new product features, and forging partnerships with construction firms.
Summary
Procore is a leading construction management software provider with a strong platform and a large customer base. Its growth trajectory is promising, driven by increasing demand for digital solutions in the construction industry. However, competition is intense, and Procore needs to manage its costs to achieve profitability. It must also manage and prevent cybersecurity risks.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- Analyst Reports
Disclaimers:
This analysis is based on publicly available information and should not be considered financial advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Procore Technologies Inc
Exchange NYSE | Headquaters Carpinteria, CA, United States | ||
IPO Launch date 2021-05-20 | Founder, Chairman, CEO & President Mr. Craig F. Courtemanche Jr. | ||
Sector Technology | Industry Software - Application | Full time employees 4203 | Website https://www.procore.com |
Full time employees 4203 | Website https://www.procore.com |
Procore Technologies, Inc., together with its subsidiaries, provides a cloud-based construction management platform and related products and services in the United States and internationally. Its platform enables owners, general and specialty contractors, architects, and engineers to collaborate on construction projects. The company offers Preconstruction that facilitates collaboration between internal and external stakeholders during the takeoff, planning, budgeting, estimating, bidding, design, and partner selection phases of a construction project; and Project Execution, which enables collaboration, information transmission and storage, and safety regulation compliance for teams on the jobsite and in the back office. It also provides Resource Management, that helps customers to schedule, track, and forecast workforce and equipment productivity, improve time management, communicate with workforces, optimize procurement and movement of materials, and manage profitability on construction projects; and Financial Management, which provides customers with visibility into the financial health of their individual construction projects and portfolios, as well as facilitates untethered access to financial data, and support payments between key stakeholders. The company serves owners, general contractors, and specialty contractors operating in the residential and non-residential segments of the construction industry. The company allow users to access its products on computers, smartphones, and tablets through any web browser or from its mobile application available for iOS and Android platforms through its direct sales team. Procore Technologies, Inc. was incorporated in 2002 and is headquartered in Carpinteria, California.

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