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RCI 
Rogers Communications Inc (RCI)
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Upturn Advisory Summary
11/05/2025: RCI (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
17 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $40.32
1 Year Target Price $40.32
| 6 | Strong Buy |
| 7 | Buy |
| 3 | Hold |
| 0 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 49.82% | Avg. Invested days 61 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 11/05/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 19.97B USD | Price to earnings Ratio 4.16 | 1Y Target Price 40.32 |
Price to earnings Ratio 4.16 | 1Y Target Price 40.32 | ||
Volume (30-day avg) 17 | Beta 0.83 | 52 Weeks Range 22.63 - 40.26 | Updated Date 11/7/2025 |
52 Weeks Range 22.63 - 40.26 | Updated Date 11/7/2025 | ||
Dividends yield (FY) 5.37% | Basic EPS (TTM) 8.84 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Earnings Date
Report Date 2025-10-23 | When Before Market | Estimate 1.33 | Actual 1.37 |
Profitability
Profit Margin 32.11% | Operating Margin (TTM) 24.05% |
Management Effectiveness
Return on Assets (TTM) 3.86% | Return on Equity (TTM) 38.94% |
Valuation
Trailing PE 4.16 | Forward PE 10.02 | Enterprise Value 46663452726 | Price to Sales(TTM) 0.95 |
Enterprise Value 46663452726 | Price to Sales(TTM) 0.95 | ||
Enterprise Value to Revenue 3.13 | Enterprise Value to EBITDA 7.22 | Shares Outstanding 429073267 | Shares Floating 385061774 |
Shares Outstanding 429073267 | Shares Floating 385061774 | ||
Percent Insiders 10.82 | Percent Institutions 64.81 |
Upturn AI SWOT
Rogers Communications Inc
Company Overview
History and Background
Rogers Communications Inc. was founded in 1960 by Ted Rogers Sr. as a radio broadcasting company. It has since grown through acquisitions and expansions into a major Canadian telecommunications and media conglomerate.
Core Business Areas
- Cable: Offers cable television, internet, and home phone services to residential and commercial customers.
- Media: Owns and operates television and radio broadcasting stations, as well as publishing assets and sports-related holdings (e.g., Toronto Blue Jays).
- Wireless: Provides wireless voice and data communication services to consumers and businesses across Canada. This includes cellular services, data plans, and roaming.
- Other: Includes businesses that were acquired by the company, such as Shaw.
Leadership and Structure
The company is led by a board of directors and a senior management team. The president and CEO is currently Tony Staffieri. The organizational structure is divisional, reflecting the core business areas.
Top Products and Market Share
Key Offerings
- Cable Internet Services: High-speed internet access through cable infrastructure. It is a major segment of the revenue. Market share data is available from CRTC, but fluctuates. Competitors are Bell, Telus, Shaw.
- Media Broadcasting: Television and radio broadcasting through Rogers Sports & Media. Competitors include Bell Media, Corus Entertainment, CBC.
- Wireless Services: Wireless services are a key revenue driver for Rogers. Includes mobile plans, devices, and related services. Rogers has a significant market share in Canada, competing with Bell and Telus. Competitors are Bell, Telus, Freedom Mobile.
Market Dynamics
Industry Overview
The Canadian telecommunications industry is oligopolistic, with a few major players dominating the market. The industry is characterized by high barriers to entry, driven by infrastructure costs and regulatory requirements.
Positioning
Rogers Communications Inc. is one of the largest telecommunications companies in Canada. It competes with Bell and Telus for market share in wireless, cable, and media. Its competitive advantage lies in its established network infrastructure and brand recognition.
Total Addressable Market (TAM)
The TAM for telecommunications services in Canada is estimated to be in the tens of billions of dollars annually. Rogers is positioned to capture a significant share of this market through its diverse service offerings and strong market presence.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive network infrastructure
- Diverse service offerings
- Significant market share in key segments
- Substantial customer base
Weaknesses
- High debt levels
- Customer service issues
- Susceptibility to regulatory changes
- Geographic concentration in Canada
Opportunities
- Expansion of 5G network
- Growth in IoT market
- Strategic acquisitions
- Expansion of media offerings
- Increasing demand for bundled services
Threats
- Intense competition
- Technological disruption
- Economic downturns
- Regulatory scrutiny
- Cybersecurity threats
Competitors and Market Share
Key Competitors
- BCE (BCE)
- TELUS (TU)
Competitive Landscape
Rogers Communications Inc. faces intense competition from Bell and Telus in all its core business segments. Rogers's competitive advantages include its strong brand and extensive network infrastructure.
Major Acquisitions
Shaw Communications
- Year: 2023
- Acquisition Price (USD millions): 20000
- Strategic Rationale: Expanded Rogers' footprint in Western Canada and provided synergies in cable and wireless businesses.
Growth Trajectory and Initiatives
Historical Growth: Rogers has historically grown through organic expansion and strategic acquisitions.
Future Projections: Future growth is expected to be driven by 5G deployment and expansion into new markets.
Recent Initiatives: Recent initiatives include investments in 5G infrastructure and expansion of media content offerings, the Shaw acquisition.
Summary
Rogers Communications Inc. is a large and established telecommunications company in Canada with a strong brand and extensive infrastructure. The company faces intense competition and high debt levels. Strategic acquisitions and investments in 5G offer growth opportunities, but regulatory scrutiny and technological disruption pose potential threats. Overall, the company is stable but needs to navigate a challenging competitive landscape.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Website
- Industry Reports
- Financial News Sources
Disclaimers:
This analysis is based on publicly available information and represents a general overview. It is not financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Rogers Communications Inc
Exchange NYSE | Headquaters Toronto, ON, Canada | ||
IPO Launch date 1996-01-11 | President, CEO & Director Mr. Anthony Staffieri FCA, FCPA | ||
Sector Communication Services | Industry Telecom Services | Full time employees 24000 | Website https://www.rogers.com |
Full time employees 24000 | Website https://www.rogers.com | ||
Rogers Communications Inc. operates as a communications and media company in Canada. It operates through three segments: Wireless, Cable, and Media. The company offers mobile Internet access, wireless voice and enhanced voice, device financing, device protection, global voice and data roaming, wireless home phone, bridging landline, machine-to-machine and Internet of Things solutions, and advanced wireless solutions for businesses, as well as device shipping and express pickup services; and postpaid and prepaid services under the Rogers, Fido, and chatr brands. It provides internet and WiFi services; and monitoring, security, automation, energy efficiency, and smart control through smartphone app. In addition, the company offers local and network TV; on-demand television; cloud-based digital video recorders; voice-activated remote controls, and integrated apps; personal video recorders; linear and time-shifted programming; digital specialty channels; and 4K television programming. Further, it provides residential and small business local telephony services; voicemail, call waiting, and long distance; voice, data networking, Internet protocol (IP), and Ethernet services; private networking, Internet, IP voice, and cloud solutions; optical wave and multi-protocol label switching services; information technology and network technologies; cable access network services; telecommunications technical consulting services; and season games through television, smartphones, tablets, personal computers, and other streaming devices, as well as operates Ignite TV and Ignite TV app. Additionally, the company owns Toronto Blue Jays and the Rogers Centre event venue; and operates Sportsnet ONE, Sportsnet 360, Sportsnet World, Citytv, OMNI, FX (Canada), FXX (Canada), and OLN television networks, as well as 52 AM and FM radio stations. It also offers Rogers and the Rogers World Elite Mastercard. The company was founded in 1960 and is headquartered in Toronto, Canada.
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