Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
How It Works 
News - Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI Summary - About
SAP SE ADR(SAP)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for SAP
09/24/2026: SAP (1-star) has a low Upturn Star Rating. Not recommended to BUY.
SAP SE is a major provider of enterprise application software, serving global businesses through its integrated cloud and on-premise solutions. The company's primary strength lies in its long-standing, critical position within enterprise workflows, which creates a durable competitive advantage. Its central growth story centers on the successful migration of legacy customers to its S/4HANA cloud platform, a necessary multi-year transition. Risks include intense competition from cloud-native software providers and the complexity of these high-stakes platform migrations. SAP generally suits investors focused on long-term growth in the technology sector, with developments in cloud-subscription rates and AI product adoption serving as key metrics to monitor.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | SAP's ongoing cloud migration represents a significant transition to a high-growth, recurring revenue model. |
| Momentum investor | Strong fit while signal remains positive | The company's positive momentum in cloud backlog and digital transformation makes it attractive during growth cycles. |
| Value investor | Mixed fit | Valuation is often tied to high-growth software multiples rather than traditional value metrics. |
| Dividend investor | Mixed fit | While SAP pays a dividend, it is primarily growth-oriented rather than an income-focused play. |
| Low-risk investor | Medium | While established, the complexity of business model transitions introduces execution and operational risks. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium | Technology stocks are subject to sentiment-driven swings, especially around cloud revenue targets. |
| Valuation risk | Medium / high | Premium valuations in the software sector require consistent execution to justify the price. |
| Competition risk (Cloud-native AI competition) | High | Newer cloud-native firms are agile and aggressive in capturing market share with AI features. |
| Business quality | Strong | SAP's high switching costs for enterprise customers provide a strong competitive moat. |
| Dividend income | Low | Dividends are supplementary, not the primary driver of total return for investors. |
| Execution risk | Medium / high | Successfully transitioning legacy customers to the cloud is a complex, multi-year undertaking. |
Price Behavior
Downtrend
The stock has experienced a sustained decline in price over recent periods.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit 42.48% | Avg. Invested days 57 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 09/24/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 243.10B USD | Price to earnings Ratio 27.46 | 1Y Target Price 251.5 |
Price to earnings Ratio 27.46 | 1Y Target Price 251.5 | ||
Volume (30-day avg) 2.1M shares | Beta 0.78 | 52 Weeks Range 144.97 - 276.56 | Updated Date 09/24/2026 |
52 Weeks Range 144.97 - 276.56 | Updated Date 09/24/2026 | ||
Dividends yield (FY) 1.39% | Basic EPS (TTM) 7.67 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Cloud Subscriptions | Revenue from cloud-based versions of S/4HANA, SuccessFactors, and Ariba. | This is the core of SAP's future growth through recurring revenue. |
| Software Licenses | Traditional on-premise software license revenue. | Declining as a percentage of total revenue as customers switch to cloud. |
| Services and Support | Maintenance, consulting, and implementation support. | Provides stable, long-term relationships with existing enterprise clients. |
| Geography: EMEA/Americas | Revenue generated from enterprise markets globally. | Diversified revenue streams across the world's largest economies. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 27.46 | Forward PE 21.83 | Enterprise Value 239.96B | Price to Sales(TTM) 6.37 |
Enterprise Value 239.96B | Price to Sales(TTM) 6.37 | ||
Enterprise Value to Revenue 5.48 | Enterprise Value to EBITDA 16.26 | Shares Outstanding 1.15B | Shares Floating 14.50B |
Shares Outstanding 1.15B | Shares Floating 14.50B | ||
Percent Insiders - | Percent Institutions 7.75 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
News (Last Updated: 09/24/2026)
About SAP SE ADR
Exchange NYSE | Headquarters - | ||
IPO Launch date 1998-08-07 | CEO & Member of Executive Board Mr. Christian Klein | ||
Sector Technology | Industry Software - Application | Full time employees 112019 | Website https://www.sap.com |
Full time employees 112019 | Website https://www.sap.com | ||
SAP SE, together with its subsidiaries, provides enterprise application and business solutions worldwide. It offers SAP Business AI; SAP S/4HANA that provides software capabilities for finance, risk and project management, procurement, manufacturing, supply chain and asset management, and research and development; SAP SuccessFactors solutions for human resources, including HR, time, payroll, talent and employee experience management, and analytics and planning; and spend management solutions that covers direct and indirect spend, travel and expense, and external workforce management. The company also provides SAP customer experience solutions; SAP Business Technology platform that enables customers and partners to build, integrate, and automate applications; and SAP Business Network, a business-to-business collaboration platform that helps digitalize key business processes across the supply chain and enables communication between trading partners. In addition, it offers SAP Signavio to help customers to discover, analyze, and understand business process operations; industry solutions that provide customers and partners with industry-specific solutions; and SAP LeanIX to visualize enterprise architecture, assess interdependencies and the potential impact of IT modernization, and manage the transition toward the target landscape. Further, the company provides WalkMe to execute workflows; SAP Enable Now, which offers e-learning content embedded in SAP workflows; Taulia solutions for working capital management; and sustainability solutions and services. Additionally, it provides services and support solutions. The company has a strategic collaboration with Fresenius SE & Co. KGaA and Avelios Medical GmbH for the development of a cloud-native, hospital information system that enables digitalization of clinical and administrative processes with AI integration. SAP SE was founded in 1972 and is headquartered in Walldorf, Germany.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
All company names, trademarks, logos, and brands are the property of their respective owners and are used for identification and informational purposes only. Use of these names, trademarks, and logos does not imply endorsement by their respective owners.