Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT - About
SAP 
SAP SE ADR (SAP)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
06/10/2025: SAP (5-star) is a STRONG-BUY. BUY since 25 days. Profits (2.26%). Updated daily EoD!
Upturn Star Rating
Outstanding Performance
These Stocks/ETFs, based on Upturn Advisory, have historically outperformed the market, making them a top-tier choice for investors.
Analysis of Past Performance
Type Stock | Historic Profit 72.52% | Avg. Invested days 70 | Today’s Advisory Strong Buy |
Upturn Star Rating | Upturn Advisory Performance  5.0 | Stock Returns Performance  4.0 |
| Profits based on simulation | Last Close 06/10/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 362.40B USD | Price to earnings Ratio 54.93 | 1Y Target Price 330.95 |
Price to earnings Ratio 54.93 | 1Y Target Price 330.95 | ||
Volume (30-day avg) 1205993 | Beta 0.94 | 52 Weeks Range 184.88 - 311.40 | Updated Date 06/10/2025 |
52 Weeks Range 184.88 - 311.40 | Updated Date 06/10/2025 | ||
Dividends yield (FY) 0.83% | Basic EPS (TTM) 5.56 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 16.31% | Operating Margin (TTM) 27.24% |
Management Effectiveness
Return on Assets (TTM) 7.63% | Return on Equity (TTM) 12.91% |
Valuation
Trailing PE 54.93 | Forward PE 43.67 | Enterprise Value 359121440323 | Price to Sales(TTM) 10.31 |
Enterprise Value 359121440323 | Price to Sales(TTM) 10.31 | ||
Enterprise Value to Revenue 8.96 | Enterprise Value to EBITDA 31.51 | Shares Outstanding 1166589952 | Shares Floating 1027520160 |
Shares Outstanding 1166589952 | Shares Floating 1027520160 | ||
Percent Insiders - | Percent Institutions 6.53 |
Analyst Ratings
Rating 4.31 | Target Price 330.95 | Buy 7 | Strong Buy 7 |
Buy 7 | Strong Buy 7 | ||
Hold 2 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
SAP SE ADR
Company Overview
History and Background
SAP SE was founded in 1972 in Walldorf, Germany, by five former IBM engineers. Initially named System Analysis Program Development (SAP), it evolved to become a global leader in enterprise resource planning (ERP) software. The American Depositary Receipt (ADR) allows US investors to trade SAP shares on US exchanges.
Core Business Areas
- Applications, Technology & Services: Provides software and related services for enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM), and other business applications.
- SAP Business Network: Connects businesses to conduct commerce collaboratively across various industries, including Ariba Network for procurement and supply chain solutions.
- Qualtrics: Provides experience management (XM) software, enabling businesses to gather and analyze feedback from customers, employees, and other stakeholders.
Leadership and Structure
SAP is led by a Supervisory Board and an Executive Board. Christian Klein is the current CEO. The company is organized into various business units focusing on specific product lines and industry sectors.
Top Products and Market Share
Key Offerings
- S/4HANA: Real-time ERP suite designed for in-memory computing. SAP is transitioning clients to S/4HANA. Competitors include Oracle (ORCL), Microsoft (MSFT), and Infor. Market share for ERP is complex, but SAP holds a leading position.
- Ariba Network: Cloud-based B2B marketplace. Competitors include Coupa Software (COUP) and Tradeshift. Approximately 6.13 million users.
- SuccessFactors: Cloud-based human capital management (HCM) suite. Competitors include Workday (WDAY) and Oracle (ORCL). Serves a significant customer base.
- Concur: Travel and expense management software. Competitors include Expensify and Coupa Software (COUP). The market is growing and SAP Concur holds substantial market share
- Qualtrics Experience Management: Survey platform that enables companies to gather data on employee and customer experience. Competitors include Medallia and SurveyMonkey. The market share is around 33%
Market Dynamics
Industry Overview
The enterprise software market is experiencing growth driven by digital transformation, cloud adoption, and the need for efficient business processes. Key trends include AI-powered automation, data analytics, and industry-specific solutions.
Positioning
SAP is a leading provider of enterprise software, positioned to help companies manage their operations and customer relations. Its strengths include a broad product portfolio, established customer base, and global presence.
Total Addressable Market (TAM)
The TAM for enterprise software is estimated to be in the hundreds of billions of dollars. SAP is positioned to capture a significant portion of this market, particularly in ERP, CRM, and supply chain management. Estimates range from $600B to $800B.
Upturn SWOT Analysis
Strengths
- Global Brand Recognition
- Extensive Product Portfolio
- Large Customer Base
- Strong Partner Ecosystem
- Industry Expertise
Weaknesses
- Complex Product Implementations
- High Software Costs
- Customer Migration Challenges
- Bureaucratic Structure
- Integration Complexity
Opportunities
- Cloud Migration
- AI and Machine Learning Integration
- Expansion into Emerging Markets
- Strategic Partnerships
- Industry-Specific Solutions
Threats
- Intense Competition
- Economic Downturns
- Cybersecurity Risks
- Changing Customer Preferences
- Disruptive Technologies
Competitors and Market Share
Key Competitors
- ORCL
- MSFT
- CRM
- WDAY
Competitive Landscape
SAP's advantages include a broad product portfolio, industry expertise, and global presence. Disadvantages include complex implementations and high software costs. Competitors like Oracle and Microsoft offer comparable solutions with different strengths.
Major Acquisitions
CallidusCloud
- Year: 2018
- Acquisition Price (USD millions): 2400
- Strategic Rationale: Enhanced SAP's CRM capabilities and expanded its cloud-based offerings.
Emarsys
- Year: 2020
- Acquisition Price (USD millions): 450
- Strategic Rationale: Expanded its cloud-based marketing capabilities and expanded its cloud-based offerings.
Growth Trajectory and Initiatives
Historical Growth: SAP has demonstrated consistent growth in revenue and earnings over the past decade, fueled by its strong market position and strategic investments.
Future Projections: Analysts project continued growth for SAP, driven by cloud adoption, digital transformation, and expansion into new markets. Growth is projected to be 11-14% over the next 3-5 years.
Recent Initiatives: Recent strategic initiatives include investing in cloud infrastructure, developing AI-powered solutions, and expanding its partner ecosystem.
Summary
SAP SE ADR is a strong player in the enterprise software market, benefiting from a large customer base and broad product portfolio. The transition to cloud-based solutions is critical for future growth, and SAP must navigate intense competition and economic uncertainties. Strong future performance is reliant on successful cloud adoption and continued innovation, while managing customer migrations and keeping costs low.
Peer Comparison
ACN
Accenture plc
ACN
Accenture plc
IBM
International Business Machines
IBM
International Business Machines
MSFT
Microsoft Corporation
MSFT
Microsoft Corporation
ORCL
Oracle Corporation
ORCL
Oracle Corporation
Sources and Disclaimers
Data Sources:
- SAP Investor Relations
- Industry Reports (Gartner, Forrester)
- Financial News Outlets (e.g., Bloomberg, Reuters)
- Company Filings (SEC)
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market conditions and company performance are subject to change. The AI-based rating is an opinion based on the information provided.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About SAP SE ADR
Exchange NYSE | Headquaters - | ||
IPO Launch date 1998-08-07 | CEO & Member of Executive Board Mr. Christian Klein | ||
Sector Technology | Industry Software - Application | Full time employees 108187 | Website https://www.sap.com |
Full time employees 108187 | Website https://www.sap.com | ||
SAP SE, together with its subsidiaries, provides enterprise application and business solutions worldwide. It offers SAP S/4HANA that provides software capabilities for finance, risk and project management, procurement, manufacturing, supply chain and asset management, and research and development; SAP SuccessFactors solutions for human resources, including HR, time, payroll, talent and employee experience management, and analytics and planning; and spend management solutions that covers direct and indirect spend, travel and expense, and external workforce management. The company also provides SAP customer experience solutions; SAP Business Technology platform that enables customers and partners to build, integrate, and automate applications; and SAP Business Network, a business-to-business collaboration platform that helps digitalize key business processes across the supply chain and enables communication between trading partners. In addition, it offers SAP Signavio to help customers to discover, analyze, and understand their business process operations; industry solutions that provides customers and partners with industry-specific solutions; and SAP LeanIX to visualize their as-is enterprise architecture, assess interdependencies and the potential impact of IT modernization, and manage the transition toward the target landscape with established practices and a detailed roadmap. Further, the company provides WalkMe to execute workflows across various number of applications; SAP Enable Now, which offers e-learning content embedded in SAP workflows; Taulia solutions for working capital management to help businesses create and deliver the right cash flow strategy, and the flexibility to adjust it to meet liquidity challenges; and sustainability solutions and services. Additionally, it provides services and support solutions. SAP SE was founded in 1972 and is headquartered in Walldorf, Germany.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.