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SKIN
Upturn stock rating

Beauty Health Co (SKIN)

Upturn stock rating
$1.43
Last Close (24-hour delay)
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

10/17/2025: SKIN (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

9 Analysts rated it

Limited analyst coverage, niche firm, research info may be scarce.

1 Year Target Price $2.25

1 Year Target Price $2.25

Analysts Price Target For last 52 week
$2.25 Target price
52w Low $0.78
Current$1.43
52w High $2.69

Analysis of Past Performance

Type Stock
Historic Profit -52.8%
Avg. Invested days 26
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulation Last Close 10/17/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 181.36M USD
Price to earnings Ratio -
1Y Target Price 2.25
Price to earnings Ratio -
1Y Target Price 2.25
Volume (30-day avg) 9
Beta 1.22
52 Weeks Range 0.78 - 2.69
Updated Date 10/19/2025
52 Weeks Range 0.78 - 2.69
Updated Date 10/19/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.18

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -6.13%
Operating Margin (TTM) -3.45%

Management Effectiveness

Return on Assets (TTM) -4.45%
Return on Equity (TTM) -26.55%

Valuation

Trailing PE -
Forward PE 106.38
Enterprise Value 380334174
Price to Sales(TTM) 0.58
Enterprise Value 380334174
Price to Sales(TTM) 0.58
Enterprise Value to Revenue 1.23
Enterprise Value to EBITDA 18.37
Shares Outstanding 126825397
Shares Floating 81549999
Shares Outstanding 126825397
Shares Floating 81549999
Percent Insiders 11.71
Percent Institutions 86.04

ai summary icon Upturn AI SWOT

Beauty Health Co

stock logo

Company Overview

overview logo History and Background

Beauty Health Co, formerly known as HydraFacial, went public via SPAC merger in 2021. It focuses on personalized skin health experiences through its HydraFacial delivery system.

business area logo Core Business Areas

  • HydraFacial System Sales: Sells the HydraFacial delivery system machines and related products (tips, serums, etc.) to aesthetic providers, spas, and retailers.
  • Consumables Sales: Generates recurring revenue through the sale of consumable products used with the HydraFacial system, such as serums and treatment tips.

leadership logo Leadership and Structure

Andrew Stanleick is the President and CEO. The company has a board of directors overseeing strategy and governance.

Top Products and Market Share

overview logo Key Offerings

  • HydraFacial Delivery System: The core product, a device providing multi-step skin health treatments. Market share is estimated at roughly 25% of the facial spa equipment market. Competitors include DermaSweep, SilkPeel, and other microdermabrasion systems. Recurring revenue is primarily derived from related consumables.
  • HydraFacial Consumables (Serums, Tips): Proprietary consumables used with the HydraFacial system. Drives recurring revenue. Competitors include generic serums and tips compatible with other facial devices.

Market Dynamics

industry overview logo Industry Overview

The beauty and aesthetics market is growing, driven by increased consumer spending on skincare and personalized treatments. Key trends include non-invasive procedures and a focus on overall skin health.

Positioning

Beauty Health Co is positioned as a premium provider of skin health treatments, focusing on the HydraFacial brand and its patented technology. It has a competitive advantage through its established brand recognition and recurring revenue model.

Total Addressable Market (TAM)

The global facial aesthetics market is estimated to reach tens of billions of dollars. Beauty Health Co. aims to capture a significant portion of this TAM with its premium brand and recurring revenue streams.

Upturn SWOT Analysis

Strengths

  • Strong Brand Recognition
  • Recurring Revenue Model (Consumables)
  • Patented Technology
  • Global Distribution Network

Weaknesses

  • High Dependence on HydraFacial System Sales
  • Relatively High Price Point Compared to Alternatives
  • Supply Chain Vulnerabilities
  • Marketing Costs

Opportunities

  • Expansion into New Geographies
  • Development of New Products and Services
  • Partnerships with Healthcare Providers
  • Increase Brand Awareness via Marketing Initiatives

Threats

  • Increased Competition in the Aesthetics Market
  • Economic Downturn Affecting Consumer Spending
  • Changes in Regulations
  • Technological Disruptions

Competitors and Market Share

competitor logo Key Competitors

  • ALGN
  • ZTS
  • LULU

Competitive Landscape

Beauty Health Co's advantages include brand recognition and a recurring revenue model. Disadvantages include premium pricing and competitive landscape.

Major Acquisitions

Vogue Skin Group

  • Year: 2020
  • Acquisition Price (USD millions): 6.5
  • Strategic Rationale: Expanded their market share in Australia and New Zealand, and broadened their distributor network.

Growth Trajectory and Initiatives

Historical Growth: Historical growth has been rapid since its initial public offering (IPO), driven by increased adoption of the HydraFacial system.

Future Projections: Analysts project continued revenue growth, driven by international expansion and product innovation. Profitability is expected to improve with scale.

Recent Initiatives: Focus on partnerships, digital marketing, and new product development to increase market share and customer engagement.

Summary

Beauty Health Co has strong brand recognition and recurring revenue but faces stiff competition and needs to improve profitability. Its growth trajectory depends on continued expansion and product innovation. It's a relatively young public company with volatility and is dependent on supply chain and must improve it's cost of goods sold. Beauty Health Co's long-term success hinges on its ability to maintain its premium brand image while effectively navigating market dynamics.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company SEC Filings
  • Analyst Reports
  • Industry Research Reports

Disclaimers:

This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly.

Upturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Beauty Health Co

Exchange NASDAQ
Headquaters Long Beach, CA, United States
IPO Launch date 2020-11-24
CEO & President Mr. Pedro Malha
Sector Consumer Defensive
Industry Household & Personal Products
Full time employees 769
Full time employees 769

The Beauty Health Company, together with its subsidiaries, designs, develops, manufactures, markets, and sells esthetic technologies and products in the Americas, the Asia-Pacific, Europe, the Middle East, and Africa. The company's flagship product is HydraFacial, which enhances the skin to cleanse, extract, and hydrate the skin with proprietary solutions and serums. It also offers Syndeo devices, which are delivery systems that are designed to connect providers to the consumer's preferences to create a more personalized experience; consumables, such as single-use tips, solutions, and serums used to provide a hydrafacial treatment; SkinStylus SteriLock Microsystem, a microneedling and nanoneedling device used for the treatment of enhancing appearance of surgical or traumatic hypertrophic scars on the abdomen and facial acne scarring in Fitzpatrick skin types I, II, and III; and Keravive peptide solutions and take home sprays for treating scalp health. In addition, it operates the MyBeautyHealth mobile application for consumers to earn loyalty points and unlock savings, log skin concerns and receive personalized treatment plans, and find and connect with Hydrafacial providers. The Beauty Health Company was founded in 1997 and is headquartered in Long Beach, California.