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Upturn AI SWOT - About
SKX 
Skechers USA Inc (SKX)
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Upturn Advisory Summary
06/18/2025: SKX (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -3.96% | Avg. Invested days 40 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 06/18/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.34B USD | Price to earnings Ratio 14.97 | 1Y Target Price 62.59 |
Price to earnings Ratio 14.97 | 1Y Target Price 62.59 | ||
Volume (30-day avg) 7011370 | Beta 1.14 | 52 Weeks Range 44.50 - 78.85 | Updated Date 06/19/2025 |
52 Weeks Range 44.50 - 78.85 | Updated Date 06/19/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 4.17 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 6.96% | Operating Margin (TTM) 10.99% |
Management Effectiveness
Return on Assets (TTM) 6.71% | Return on Equity (TTM) 14.83% |
Valuation
Trailing PE 14.97 | Forward PE 21.88 | Enterprise Value 10954822656 | Price to Sales(TTM) 1.02 |
Enterprise Value 10954822656 | Price to Sales(TTM) 1.02 | ||
Enterprise Value to Revenue 1.14 | Enterprise Value to EBITDA 9.54 | Shares Outstanding 130289000 | Shares Floating 129385753 |
Shares Outstanding 130289000 | Shares Floating 129385753 | ||
Percent Insiders 0.65 | Percent Institutions 99.85 |
Analyst Ratings
Rating 3.69 | Target Price 63.16 | Buy 1 | Strong Buy 5 |
Buy 1 | Strong Buy 5 | ||
Hold 10 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Skechers USA Inc
Company Overview
History and Background
Skechers USA, Inc. was founded in 1992 by Robert Greenberg. Initially, the company focused on distributing Dr. Martens shoes. Skechers quickly transitioned to designing and marketing its own lines of athletic and casual footwear. Over the years, Skechers has expanded its product offerings and international presence, becoming a leading global footwear brand.
Core Business Areas
- Domestic Wholesale: Sales of Skechers footwear to department stores, specialty retailers, athletic shoe stores, and independent retailers within the United States.
- International Wholesale: Sales of Skechers footwear to retailers and distributors outside of the United States.
- Direct-to-Consumer: Sales of Skechers footwear and apparel through company-owned retail stores and e-commerce platforms.
Leadership and Structure
The company is led by Robert Greenberg (Chairman and CEO) and Michael Greenberg (President). Skechers has a hierarchical organizational structure with various departments responsible for design, manufacturing, marketing, sales, and distribution.
Top Products and Market Share
Key Offerings
- Performance Footwear: Skechers GOwalk, GO Run series are athletic shoes designed for walking and running. Competing with brands like Nike and Adidas in the performance footwear market. Revenue from this product can not be derived. Market Share is part of the total market share.
- Lifestyle Footwear: Skechers Street, D'Lites, and Uno are popular casual footwear styles. These are targeted to a broader audience looking for comfortable and fashionable shoes for everyday wear. These also compete with brands like Nike and Adidas. Revenue from this product can not be derived. Market Share is part of the total market share.
- Kids' Footwear: A wide range of shoes designed specifically for children, including athletic, casual, and light-up styles. Competitors include Nike, Adidas, and Stride Rite. Revenue from this product can not be derived. Market Share is part of the total market share.
Market Dynamics
Industry Overview
The global footwear industry is characterized by intense competition, evolving fashion trends, and increasing demand for comfortable and innovative products. Key drivers include rising disposable incomes, growing health consciousness, and the influence of social media.
Positioning
Skechers is positioned as a value-driven brand offering comfortable and stylish footwear at competitive prices. The company differentiates itself through a broad product range, extensive distribution network, and celebrity endorsements.
Total Addressable Market (TAM)
The global footwear market is estimated to be around $400 billion. Skechers aims to increase its market share by expanding its international presence and product offerings.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive distribution network
- Wide product range
- Value-driven pricing strategy
- Innovative technologies (e.g., Air-Cooled Memory Foam)
Weaknesses
- Lower brand perception compared to Nike and Adidas
- Reliance on wholesale distribution
- Potentially high marketing spend
- Inconsistent revenue growth
Opportunities
- Expanding international presence (especially in emerging markets)
- Growing e-commerce sales
- Developing new and innovative products
- Strengthening brand image through strategic marketing
- Increasing focus on sustainable products
Threats
- Intense competition from established brands
- Fluctuations in raw material costs
- Changes in consumer preferences
- Economic downturns
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- NKE
- ADDYY
- UA
Competitive Landscape
Skechers competes with major athletic and casual footwear brands. Skechers differentiates itself through its value proposition, comfort technologies, and wide product range.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Skechers has experienced fluctuating growth over the past decade, driven by expansion into new markets and product categories.
Future Projections: Analyst estimates for Skechers' future growth vary, but generally project continued expansion in international markets and e-commerce.
Recent Initiatives: Recent strategic initiatives include expanding its direct-to-consumer business, focusing on sustainability, and investing in new technologies.
Summary
Skechers is a strong player in the footwear market, offering comfortable and stylish shoes at competitive prices. Its broad product range and extensive distribution network are key strengths. The company needs to focus on strengthening its brand image to better compete with Nike and Adidas while monitoring the fluctuations in raw material costs.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Industry Analysis
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share and TAM numbers are estimates based on available data and subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Skechers USA Inc
Exchange NYSE | Headquaters Manhattan Beach, CA, United States | ||
IPO Launch date 1999-06-09 | Co-Founder, Chairman of the Board & CEO Mr. Robert Y. Greenberg | ||
Sector Consumer Cyclical | Industry Footwear & Accessories | Full time employees 10100 | Website https://www.skechers.com |
Full time employees 10100 | Website https://www.skechers.com | ||
Skechers U.S.A., Inc. designs, develops, and markets footwear, apparel, and accessories worldwide. The company operates in two segments, Wholesale and Direct-to-Consumer. It offers footwear under the Skechers Hands Free Slip-ins, Skechers Arch Fit, and Skechers Air-Cooled Memory Foam brands; and slip-resistant and safety-toe shoes and boots for protective footwear in their work environments for men, women, and kids. The company sells its products through Skechers-branded stores operated by third-party franchisees and licensees, family shoe stores, specialty athletic and sporting goods retailers, department stores and big box club stores, and distributors, as well as company-owned Skechers-branded stores and e-commerce sites, third-party marketplaces, and digital platforms. It licenses various Skechers-branded products, including apparel and accessories. The company distributes footwear through a network of distributors and licensees, who sell its products to department, athletic and specialty, and digital stores, as well as in Skechers-branded retail stores. Skechers U.S.A., Inc. was incorporated in 1992 and is headquartered in Manhattan Beach, California.
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