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Snap-On Inc (SNA)



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Upturn Advisory Summary
09/15/2025: SNA (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $350.12
1 Year Target Price $350.12
1 | Strong Buy |
3 | Buy |
5 | Hold |
1 | Sell |
1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 17% | Avg. Invested days 51 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 17.72B USD | Price to earnings Ratio 17.76 | 1Y Target Price 350.12 |
Price to earnings Ratio 17.76 | 1Y Target Price 350.12 | ||
Volume (30-day avg) 11 | Beta 0.76 | 52 Weeks Range 273.21 - 366.68 | Updated Date 09/15/2025 |
52 Weeks Range 273.21 - 366.68 | Updated Date 09/15/2025 | ||
Dividends yield (FY) 2.48% | Basic EPS (TTM) 19.13 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 19.72% | Operating Margin (TTM) 25.6% |
Management Effectiveness
Return on Assets (TTM) 9.92% | Return on Equity (TTM) 18.56% |
Valuation
Trailing PE 17.76 | Forward PE 16.56 | Enterprise Value 17213978931 | Price to Sales(TTM) 3.49 |
Enterprise Value 17213978931 | Price to Sales(TTM) 3.49 | ||
Enterprise Value to Revenue 3.39 | Enterprise Value to EBITDA 11.77 | Shares Outstanding 52163400 | Shares Floating 50816513 |
Shares Outstanding 52163400 | Shares Floating 50816513 | ||
Percent Insiders 2.3 | Percent Institutions 95.46 |
Upturn AI SWOT
Snap-On Inc

Company Overview
History and Background
Snap-on Inc. was founded in 1920 in Milwaukee, Wisconsin. Initially, it focused on manufacturing interchangeable socket wrenches. Over time, it expanded its product line to include a wider range of tools, equipment, and diagnostics for professional technicians. A significant milestone was the development of the franchise model, which allowed independent distributors to sell Snap-on products directly to customers. The company has grown through acquisitions and organic expansion.
Core Business Areas
- Commercial & Industrial Group: Serves a broad range of commercial and industrial customers, including those in aerospace, natural resources, government, power generation, transportation, and technical education. Products include hand tools, power tools, diagnostics, tool storage, and other equipment.
- Snap-on Tools Group: Primarily serves vehicle service and repair technicians. It involves the sales of products and services through a franchisee network. Products include hand tools, power tools, diagnostics, tool storage, and other equipment.
- Financial Services: Provides financing programs for franchisees and their customers, as well as equipment leases and other financial products.
Leadership and Structure
Snap-on is led by a board of directors and a senior management team. The CEO oversees the overall strategy and operations of the company. The company has a decentralized organizational structure, with each business segment operating independently. Executive leadership includes the CEO, CFO, and presidents of the various business groups.
Top Products and Market Share
Key Offerings
- Hand Tools: Snap-on offers a comprehensive range of hand tools, including wrenches, sockets, screwdrivers, and pliers. These tools are known for their high quality and durability. Competitors include Stanley Black & Decker (SWK), Klein Tools, and Mac Tools. Market share data is not precisely available, but it's a significant segment of the total hand tool market.
- Power Tools: Snap-on's power tools include cordless drills, impact wrenches, and grinders. They cater to professional technicians. Competitors include Milwaukee Tool (TTI), DeWalt (SWK), and Bosch. Market share data is not precisely available, but it is a significant segment in overall revenue.
- Diagnostic Equipment: Snap-on's diagnostic equipment includes scan tools, code readers, and diagnostic software. This is a crucial area for modern vehicle repair. Competitors include Bosch, Autel, and Launch Tech. Market share data is not precisely available, but the segment is considered a significant revenue generator.
- Tool Storage: Snap-on is renowned for high quality tool storage. Competitors include Craftsman, Waterloo, and Lista. Market share data is not precisely available, but the segment is considered a significant revenue generator.
Market Dynamics
Industry Overview
The automotive service and repair industry is driven by factors such as vehicle miles traveled, vehicle age, and technological advancements in vehicles. The industry is moderately cyclical and fragmented, with a mix of independent repair shops, dealerships, and franchise operations. The commercial and industrial sector has similar trends but is less cyclical and fragmented.
Positioning
Snap-on is positioned as a premium brand, known for high-quality tools and equipment targeted at professional technicians. Their franchise model provides a strong distribution network and close relationships with customers. Their competitive advantage lies in their brand reputation, product quality, and extensive distribution network.
Total Addressable Market (TAM)
The total addressable market for professional tools and equipment is estimated to be in the tens of billions of dollars globally. Snap-on is positioned to address a significant portion of this market, focusing on the high-end segment. The fragmented nature of the industry allows Snap-on to compete effectively based on product quality and brand recognition.
Upturn SWOT Analysis
Strengths
- Strong Brand Reputation
- Extensive Franchise Network
- High-Quality Products
- Premium Pricing Power
- Strong Customer Loyalty
Weaknesses
- High Price Point
- Dependence on Franchise Model
- Cyclical Demand
- Limited Exposure to DIY Market
Opportunities
- Expanding Diagnostic Equipment Offerings
- International Expansion
- Growing Electric Vehicle Market
- Acquisition Opportunities
- Digitalization of Tool Management
Threats
- Economic Downturns
- Increased Competition
- Fluctuations in Raw Material Prices
- Changing Automotive Technology
- Counterfeit Products
Competitors and Market Share
Key Competitors
- Stanley Black & Decker (SWK)
- Bosch (privately held)
- Mac Tools (SNA)
Competitive Landscape
Snap-on's advantages include its strong brand reputation, high-quality products, and extensive distribution network. Its disadvantages include its high price point and dependence on the franchise model. Competitors often offer lower-priced alternatives.
Major Acquisitions
Dealer-FX
- Year: 2021
- Acquisition Price (USD millions): 200
- Strategic Rationale: Expanded Snap-on's reach in providing workflow software solutions to automotive dealerships and OEMs.
Growth Trajectory and Initiatives
Historical Growth: Snap-on has demonstrated consistent growth in revenue and earnings over the past decade, driven by product innovation, strategic acquisitions, and international expansion.
Future Projections: Analysts project continued growth for Snap-on, driven by increasing demand for diagnostic equipment and the company's expansion into new markets. Revenue growth is expected to be in the mid-single digits.
Recent Initiatives: Recent initiatives include expanding digital solutions, focusing on aftermarket diagnostics, and investing in research and development.
Summary
Snap-on is a strong company with a premium brand and a loyal customer base, which it has cultivated through decades of quality offerings and dedicated franchise networks. Its robust financial health and consistent dividend payouts are working well. Snap-on needs to keep a watchful eye on rising competition and changing automotive technologies, which requires it to keep its products innovative and offerings relevant.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Snap-on Inc. Investor Relations
- SEC Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market share data is based on estimates and may not be precise. Financial data is as of the date this analysis was generated and is subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Snap-On Inc
Exchange NYSE | Headquaters Kenosha, WI, United States | ||
IPO Launch date 1985-07-01 | Chairman, CEO & President Mr. Nicholas T. Pinchuk | ||
Sector Industrials | Industry Tools & Accessories | Full time employees 13000 | Website https://www.snapon.com |
Full time employees 13000 | Website https://www.snapon.com |
Snap-on Incorporated manufactures and markets tools, equipment, diagnostics, and repair information and systems solutions for professional users worldwide. It operates through Commercial & Industrial Group, Snap-on Tools Group, Repair Systems & Information Group, and Financial Services segments. The company provides hand tools, including wrenches, sockets, ratchet wrenches, pliers, screwdrivers, punches and chisels, saws and cutting tools, pruning tools, torque measuring instruments, and other related products; power tools, such as cordless, pneumatic, and hydraulic and corded tools; and tool storage products comprising tool chests, roll cabinets, and other products. It also offers handheld and computer-based diagnostic products, service and repair information products, diagnostic software solutions, electronic parts catalogs, business management systems and services, point-of-sale systems, integrated systems for vehicle service shops, original equipment manufacturer purchasing facilitation services, and warranty management systems and analytics; and engineered solutions. In addition, the company provides solutions for the service of vehicles and industrial equipment that include wheel alignment equipment, wheel balancers, tire changers, vehicle lifts, test lane equipment, collision repair equipment, vehicle air conditioning service equipment, brake service equipment, fluid exchange equipment, transmission troubleshooting equipment, safety testing equipment, battery chargers, and hoists, as well as after-sales support services and training programs. Further, it offers financing programs to facilitate the sales of its products and support its franchise business. It serves the aviation and aerospace, natural resources, agriculture, infrastructure construction, government and military, mining, power generation, and technical education industries. Snap-on Incorporated was incorporated in 1920 and is headquartered in Kenosha, Wisconsin.

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