- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- About
Snap-On Inc (SNA)

- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- 1Y
- 1M
- 1W
Upturn Advisory Summary
12/26/2025: SNA (2-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $361
1 Year Target Price $361
| 1 | Strong Buy |
| 3 | Buy |
| 5 | Hold |
| 1 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 22.81% | Avg. Invested days 63 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 18.47B USD | Price to earnings Ratio 18.58 | 1Y Target Price 361 |
Price to earnings Ratio 18.58 | 1Y Target Price 361 | ||
Volume (30-day avg) 11 | Beta 0.78 | 52 Weeks Range 283.93 - 356.07 | Updated Date 12/27/2025 |
52 Weeks Range 283.93 - 356.07 | Updated Date 12/27/2025 | ||
Dividends yield (FY) 2.42% | Basic EPS (TTM) 19.05 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 19.83% | Operating Margin (TTM) 25.26% |
Management Effectiveness
Return on Assets (TTM) 10.02% | Return on Equity (TTM) 18.33% |
Valuation
Trailing PE 18.58 | Forward PE 17.33 | Enterprise Value 18148675178 | Price to Sales(TTM) 3.61 |
Enterprise Value 18148675178 | Price to Sales(TTM) 3.61 | ||
Enterprise Value to Revenue 3.55 | Enterprise Value to EBITDA 12.26 | Shares Outstanding 52007557 | Shares Floating 50751574 |
Shares Outstanding 52007557 | Shares Floating 50751574 | ||
Percent Insiders 2.33 | Percent Institutions 94.88 |
Upturn AI SWOT
Snap-On Inc

Company Overview
History and Background
Snap-on Incorporated was founded in 1920 by Joseph Johnson and William Seidemann in Milwaukee, Wisconsin. Initially, it focused on producing a 'snap-on' interchangeable socket wrench system. Key milestones include the introduction of diagnostic tools in the 1970s and significant international expansion throughout the late 20th and early 21st centuries. The company has evolved from a hand tool manufacturer to a diversified provider of tools, equipment, diagnostics, and repair information for professional technicians.
Core Business Areas
- Professional Tools Group: This segment designs, manufactures, and markets a broad range of hand tools, power tools, shop equipment, diagnostics, and general repair information for professional technicians in the automotive, heavy-duty truck, and aviation repair industries. This is Snap-on's largest segment.
- Repair Information & Systems Group: This segment provides repair information and diagnostic software solutions to automotive repair technicians. This includes vehicle repair databases, diagnostic hardware, and workshop management software.
- Commercial & Industrial Group: This segment supplies hand tools and related products to a wide range of industrial markets, including the aerospace, energy, and manufacturing sectors. Products are sold through a network of distributors and directly to customers.
Leadership and Structure
Snap-on Incorporated is led by its executive management team, headed by a Chief Executive Officer. The company operates with a divisional structure, aligning with its core business segments. The Board of Directors oversees the company's strategic direction and corporate governance.
Top Products and Market Share
Key Offerings
- Snap-on Hand Tools: High-quality hand tools, including wrenches, sockets, screwdrivers, pliers, and ratchets, are a cornerstone of Snap-on's product line. They are known for their durability and precision. Competitors include Stanley Black & Decker (with brands like Craftsman, Proto), Danaher (with brands like Matco Tools, GearWrench), and various other global tool manufacturers. Specific market share data for individual product lines is not publicly disclosed by Snap-on.
- Snap-on Diagnostic Tools: Advanced diagnostic hardware and software solutions, such as the VERDICT diagnostic platform and the SOLUS Edge diagnostic tool, used by automotive technicians to diagnose and repair complex vehicle systems. Key competitors include Bosch, Autel, and Delphi.
- Snap-on Power Tools: Pneumatic and cordless power tools designed for professional use in demanding workshop environments. Competitors include Ingersoll Rand, DEWALT (Stanley Black & Decker), and Milwaukee Tool (Techtronic Industries).
- Snap-on Shop Equipment: A range of shop equipment including lifts, tire changers, wheel balancers, and tool storage solutions. Competitors include BendPak, Rotary Lift, and Hunter Engineering.
Market Dynamics
Industry Overview
Snap-on operates in the global tools and equipment market, which is characterized by a strong demand from professional technicians in automotive, aviation, and heavy-duty industries. The market is influenced by factors such as vehicle complexity, technological advancements in repair, and the need for efficient and reliable tools. The aftermarket services sector, particularly automotive repair, remains a significant driver of demand.
Positioning
Snap-on is positioned as a premium brand within the professional tools and equipment market. Its competitive advantages include a strong brand reputation for quality and innovation, a direct sales force (Snap-on Franchisees) that provides direct access to technicians, and a comprehensive product portfolio that includes tools, equipment, and diagnostic solutions.
Total Addressable Market (TAM)
The global automotive aftermarket and professional tools market is substantial, estimated to be in the hundreds of billions of dollars, with ongoing growth driven by vehicle parc, increasing complexity, and the demand for advanced diagnostics. Snap-on, as a leading provider of specialized tools and diagnostic solutions for professionals, captures a significant share of this TAM, particularly within its niche of premium professional-grade products and services.
Upturn SWOT Analysis
Strengths
- Strong brand reputation and customer loyalty
- Extensive and well-established distribution network (franchisee system)
- Innovative product development and technological advancements
- Diversified product portfolio serving multiple professional segments
- High-quality and durable product offerings
Weaknesses
- Premium pricing can be a barrier for some customers
- Reliance on the automotive aftermarket, which can be cyclical
- Potential for disruption from lower-cost competitors
- Complexity of managing a global supply chain
Opportunities
- Growth in electric and hybrid vehicle diagnostics and repair tools
- Expansion into emerging markets
- Leveraging digital platforms for training and service information
- Acquisitions to broaden product lines or market reach
- Increasing demand for specialized tools in aviation and heavy-duty sectors
Threats
- Economic downturns impacting discretionary spending by technicians
- Increased competition from both established players and new entrants
- Rapid technological changes making existing products obsolete
- Supply chain disruptions and raw material price volatility
- Regulatory changes impacting tool and equipment standards
Competitors and Market Share
Key Competitors
- Stanley Black & Decker (SWK)
- Danaher Corporation (DHR) (owns Matco Tools)
- Apex Tool Group (Private, formerly part of Danaher)
- Bosch (Private, but has significant presence in diagnostics)
- Makita Corporation (Pink Sheets: MKTAY)
Competitive Landscape
Snap-on's primary advantage lies in its premium brand image and its direct-to-technician sales model, which fosters strong customer relationships. However, it faces significant competition from larger conglomerates like Stanley Black & Decker and Danaher, which have broader product portfolios and often lower price points. Competitors in the diagnostic space, like Bosch, are also strong.
Major Acquisitions
Company 2022 Acquisition
- Year: 2022
- Acquisition Price (USD millions):
- Strategic Rationale: Strategic rationale for this acquisition is not publicly available. Snap-on historically makes strategic acquisitions to enhance its product offerings or expand into new markets.
Growth Trajectory and Initiatives
Historical Growth: Snap-on has demonstrated consistent historical growth, driven by organic expansion within its core segments and strategic acquisitions. Revenue and earnings have shown an upward trend over the long term, with periods of accelerated growth fueled by product innovation and market penetration.
Future Projections: Analysts generally project continued steady growth for Snap-on, supported by the increasing complexity of vehicles, the demand for advanced diagnostic tools, and ongoing investments in new product development. Growth is expected to be driven by both organic initiatives and potential strategic acquisitions. (Specific analyst projections vary and are subject to change).
Recent Initiatives: Recent initiatives have included a focus on expanding its diagnostic capabilities, particularly in areas related to electric vehicles and advanced driver-assistance systems (ADAS). The company is also investing in its digital platforms and enhancing its service offerings for technicians.
Summary
Snap-on Inc is a strong player in the professional tools and equipment market, distinguished by its premium brand, innovative products, and direct sales model. Its financial performance has been robust, with consistent growth in revenue and earnings, supported by a healthy balance sheet and strong cash flow. The company's primary strengths lie in its established brand loyalty and extensive distribution network, while potential threats include economic downturns and intense competition. Continued investment in diagnostics and adaptation to evolving automotive technologies will be crucial for future success.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Snap-on Incorporated Investor Relations
- SEC Filings (10-K, 10-Q)
- Financial News Outlets (e.g., Bloomberg, Reuters)
- Industry Analysis Reports
Disclaimers:
This JSON output is based on publicly available information as of the last known update and is intended for informational purposes only. Financial data may vary based on real-time market fluctuations and reporting periods. Market share data is illustrative and not precisely defined. This is not financial advice, and investment decisions should be made after consulting with a qualified financial professional.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Snap-On Inc
Exchange NYSE | Headquaters Kenosha, WI, United States | ||
IPO Launch date 1985-07-01 | Chairman, CEO & President Mr. Nicholas T. Pinchuk | ||
Sector Industrials | Industry Tools & Accessories | Full time employees 13000 | Website https://www.snapon.com |
Full time employees 13000 | Website https://www.snapon.com | ||
Snap-on Incorporated manufactures and markets tools, equipment, diagnostics, and repair information and systems solutions for professional users worldwide. It operates through Commercial & Industrial Group, Snap-on Tools Group, Repair Systems & Information Group, and Financial Services segments. The company provides hand tools, including wrenches, sockets, ratchet wrenches, pliers, screwdrivers, punches and chisels, saws and cutting tools, pruning tools, torque measuring instruments, and other related products; power tools, such as cordless, pneumatic, and hydraulic and corded tools; and tool storage products comprising tool chests, roll cabinets, and other products. It also offers handheld and computer-based diagnostic products, service and repair information products, diagnostic software solutions, electronic parts catalogs, business management systems and services, point-of-sale systems, integrated systems for vehicle service shops, original equipment manufacturer purchasing facilitation services, and warranty management systems and analytics; and engineered solutions. In addition, the company provides solutions for the service of vehicles and industrial equipment that include wheel alignment equipment, wheel balancers, tire changers, vehicle lifts, test lane equipment, collision repair equipment, vehicle air conditioning service equipment, brake service equipment, fluid exchange equipment, transmission troubleshooting equipment, safety testing equipment, battery chargers, and hoists, as well as after-sales support services and training programs. Further, it offers financing programs to facilitate the sales of its products and support its franchise business. It serves the aviation and aerospace, natural resources, agriculture, infrastructure construction, government and military, mining, power generation, and technical education industries. Snap-on Incorporated was incorporated in 1920 and is headquartered in Kenosha, Wisconsin.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
Home 

