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Upturn AI SWOT - About
SUP 
Superior Industries International (SUP)
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Upturn Advisory Summary
06/27/2025: SUP (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $5
1 Year Target Price $5
| 0 | Strong Buy |
| 1 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -88.37% | Avg. Invested days 27 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 06/27/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 9.58M USD | Price to earnings Ratio - | 1Y Target Price 5 |
Price to earnings Ratio - | 1Y Target Price 5 | ||
Volume (30-day avg) 2 | Beta 2.99 | 52 Weeks Range 0.11 - 3.66 | Updated Date 07/1/2025 |
52 Weeks Range 0.11 - 3.66 | Updated Date 07/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -3.65 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -4.59% | Operating Margin (TTM) 0.19% |
Management Effectiveness
Return on Assets (TTM) 2.58% | Return on Equity (TTM) -79.4% |
Valuation
Trailing PE - | Forward PE 4.01 | Enterprise Value 739487012 | Price to Sales(TTM) 0.01 |
Enterprise Value 739487012 | Price to Sales(TTM) 0.01 | ||
Enterprise Value to Revenue 0.58 | Enterprise Value to EBITDA 7.6 | Shares Outstanding 29474400 | Shares Floating 21284049 |
Shares Outstanding 29474400 | Shares Floating 21284049 | ||
Percent Insiders 12.75 | Percent Institutions 30.75 |
Analyst Ratings
Rating 2 | Target Price 5 | Buy 1 | Strong Buy - |
Buy 1 | Strong Buy - | ||
Hold 1 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Superior Industries International
Company Overview
History and Background
Superior Industries International was founded in 1957. It's a leading global manufacturer and supplier of aluminum wheels for the automotive industry, serving both original equipment manufacturers (OEMs) and the aftermarket.
Core Business Areas
- Aluminum Wheel Manufacturing: Designs, engineers, and manufactures aluminum wheels for passenger cars and light-duty vehicles.
- OEM Supply: Supplies wheels directly to automotive manufacturers for installation on new vehicles.
- Aftermarket Sales: Sells wheels through distributors and retailers to consumers for replacement or customization.
Leadership and Structure
The leadership team consists of the CEO, CFO, COO, and other key executives. The organizational structure includes departments for engineering, manufacturing, sales, marketing, finance, and human resources.
Top Products and Market Share
Key Offerings
- Cast Aluminum Wheels: Superior's primary product, serving the majority of the customer base. Market share varies by region and OEM partnership. Competitors include Maxion Wheels, Accuride Corporation, and Topy Industries.
- Flow Formed Wheels: Lighter and stronger wheels for performance vehicles. The aftermarket demand is a substantial portion of this segment and is sold to distributors and retailers. Competitors include BBS, HRE Performance Wheels and TSW Wheels.
Market Dynamics
Industry Overview
The automotive wheel industry is influenced by factors such as vehicle production rates, consumer preferences, and technological advancements in materials and manufacturing processes.
Positioning
Superior Industries International is positioned as a key supplier to major automotive manufacturers. Its competitive advantages include its global manufacturing footprint and strong relationships with OEMs.
Total Addressable Market (TAM)
The global automotive wheel market is estimated to be around $50 billion. Superior is positioned to capture a fraction of this with its current products and customer base.
Upturn SWOT Analysis
Strengths
- Strong OEM relationships
- Global manufacturing footprint
- Engineering expertise
- Established brand reputation
- Cost-effective wheel options
Weaknesses
- High debt levels
- Dependence on automotive production cycles
- Exposure to raw material price fluctuations
- Limited aftermarket brand recognition
Opportunities
- Growing demand for lightweight wheels
- Expansion into new geographic markets
- Development of advanced wheel technologies
- Strategic acquisitions
- Aftermarket sales
Threats
- Intense competition
- Economic downturns
- Changes in automotive regulations
- Disruptions in the supply chain
- Shift to electric vehicles impacting wheel design
Competitors and Market Share
Key Competitors
- MAXN
- ALU
- MTH
Competitive Landscape
Superior faces competition from both large global players and smaller regional manufacturers. Its success depends on its ability to innovate, control costs, and maintain strong customer relationships.
Growth Trajectory and Initiatives
Historical Growth: Growth has been inconsistent due to economic cycles and industry competition.
Future Projections: Analyst projections vary. Consult recent reports for estimates.
Recent Initiatives: Focus on debt reduction, operational improvements, and strategic partnerships.
Summary
Superior Industries International is a global aluminum wheel manufacturer, facing the challenges of high debt and industry competition. Its strengths lie in OEM relationships and engineering. Opportunities include lightweight wheel demand and strategic expansion. They should focus on improving their aftermarket sales to improve diversification.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (10-K, 10-Q), Industry Reports, Analyst Reports, Company Website
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Market conditions and company performance can change rapidly. Consult a qualified financial advisor before making investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Superior Industries International
Exchange NYSE | Headquaters Southfield, MI, United States | ||
IPO Launch date 1985-07-03 | CEO, President & Director Mr. Majdi B. Abulaban | ||
Sector Consumer Cyclical | Industry Auto Parts | Full time employees 6500 | Website https://www.supind.com |
Full time employees 6500 | Website https://www.supind.com | ||
Superior Industries International, Inc., together with its subsidiaries, designs, manufactures, and sells aluminum wheels in North America and Europe. The company offers its products under the ATS, RIAL, ALUTEC, and ANZIO brands. It sells to original equipment manufacturers, aftermarket manufacturers, and suppliers. Superior Industries International, Inc. was founded in 1957 and is headquartered in Southfield, Michigan.
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