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Suzano Papel e Celulose SA ADR (SUZ)



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Upturn Advisory Summary
08/14/2025: SUZ (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $12.78
1 Year Target Price $12.78
3 | Strong Buy |
2 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -14.95% | Avg. Invested days 29 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 12.35B USD | Price to earnings Ratio 8.47 | 1Y Target Price 12.78 |
Price to earnings Ratio 8.47 | 1Y Target Price 12.78 | ||
Volume (30-day avg) 5 | Beta 0.37 | 52 Weeks Range 8.41 - 10.86 | Updated Date 08/15/2025 |
52 Weeks Range 8.41 - 10.86 | Updated Date 08/15/2025 | ||
Dividends yield (FY) 3.30% | Basic EPS (TTM) 1.18 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-07 | When - | Estimate 0.2934 | Actual 0.7383 |
Profitability
Profit Margin 15.26% | Operating Margin (TTM) 22.92% |
Management Effectiveness
Return on Assets (TTM) 5.37% | Return on Equity (TTM) 18.74% |
Valuation
Trailing PE 8.47 | Forward PE 10.68 | Enterprise Value 26758773050 | Price to Sales(TTM) 0.24 |
Enterprise Value 26758773050 | Price to Sales(TTM) 0.24 | ||
Enterprise Value to Revenue 2.82 | Enterprise Value to EBITDA 5.28 | Shares Outstanding 1235910016 | Shares Floating 476170938 |
Shares Outstanding 1235910016 | Shares Floating 476170938 | ||
Percent Insiders - | Percent Institutions 4.92 |
Upturn AI SWOT
Suzano Papel e Celulose SA ADR

Company Overview
History and Background
Suzano Papel e Celulose SA was founded in 1924. It is a Brazilian pulp and paper company and one of the largest vertically integrated producers of eucalyptus pulp and paper in Latin America. Over time, it has expanded its operations through strategic acquisitions and investments.
Core Business Areas
- Pulp: Production and sale of eucalyptus pulp, used in the production of paper, tissue, and specialty products.
- Paper: Production and sale of paper products, including printing and writing paper, packaging paper, and paperboard.
- Tissue: Manufacture and sale of tissue products for various applications.
Leadership and Structure
The company is led by a board of directors and an executive team. The organizational structure is based on functional areas, including operations, finance, sales, and marketing.
Top Products and Market Share
Key Offerings
- Eucalyptus Pulp: Suzano is the world's largest market pulp producer, specializing in eucalyptus pulp. Global market share estimated at around 35%. Competitors include Fibria (now part of Suzano), Arauco, and CMPC.
- Printing and Writing Paper: Production of coated and uncoated paper for various printing and writing applications. Market share varies regionally; significant presence in Brazil and Latin America. Competitors include International Paper (IP) and Smurfit Kappa.
Market Dynamics
Industry Overview
The pulp and paper industry is influenced by factors such as global economic growth, demand for packaging materials, and sustainability trends. The industry is cyclical, with prices affected by supply and demand dynamics.
Positioning
Suzano is a leading player in the global pulp market, benefiting from its low-cost eucalyptus pulp production and efficient operations. It is positioned as a sustainable and innovative supplier.
Total Addressable Market (TAM)
The global pulp and paper market is estimated to be worth hundreds of billions of dollars. Suzano is well-positioned to capture a significant share of this market due to its leading position in eucalyptus pulp and its efficient operations.
Upturn SWOT Analysis
Strengths
- Low-cost eucalyptus pulp production
- Vertically integrated operations
- Global market leadership in pulp
- Strong brand reputation
- Sustainable forestry practices
Weaknesses
- Exposure to commodity price volatility
- Dependence on eucalyptus plantations
- Currency exchange rate risks
- Concentration of operations in Brazil
Opportunities
- Increasing demand for sustainable packaging
- Expansion into new markets
- Product diversification
- Strategic acquisitions
Threats
- Fluctuations in pulp and paper prices
- Competition from other pulp producers
- Environmental regulations
- Economic downturns
Competitors and Market Share
Key Competitors
- IP
- CLP
- PKX
Competitive Landscape
Suzano has an advantage in low-cost eucalyptus pulp production. Competitors focus on different product segments and regions.
Major Acquisitions
Fibria
- Year: 2019
- Acquisition Price (USD millions): 7300
- Strategic Rationale: The acquisition of Fibria created the world's largest pulp producer, enhancing Suzano's scale and market position.
Growth Trajectory and Initiatives
Historical Growth: Suzano's growth has been driven by increasing pulp production, strategic acquisitions, and expansion into new markets.
Future Projections: Analyst estimates suggest continued growth in pulp demand, driven by increasing demand for sustainable packaging and paper products. Company has been heavily investing in new pulp capacity which will drive production growth for the next 3 years.
Recent Initiatives: Key initiatives often include capacity expansions, sustainability initiatives, and strategic partnerships.
Summary
Suzano is a dominant player in the global pulp market, particularly in eucalyptus pulp. Its low-cost production and large scale provide a competitive advantage. Exposure to commodity price volatility and currency exchange rate risks are key challenges. The company's growth strategy focuses on expanding capacity and diversifying its product portfolio.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company reports
- Financial news sources
- Industry analysis reports
Disclaimers:
The analysis is based on available information and assumptions. Investment decisions should be made after consulting with a qualified financial advisor. Market share estimates are approximate.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Suzano Papel e Celulose SA ADR
Exchange NYSE | Headquaters Salvador, BA, Brazil | ||
IPO Launch date 1996-02-27 | CEO & Member of Management board Mr. João Alberto Fernandez de Abreu | ||
Sector Basic Materials | Industry Paper & Paper Products | Full time employees - | Website https://www.suzano.com.br |
Full time employees - | Website https://www.suzano.com.br |
Suzano S.A. produces and sells eucalyptus pulp and paper products in Brazil and internationally. It operates in two segments, Pulp and Paper. The company offers coated and uncoated printing and writing papers, paperboards, tissue papers, and market and fluff pulps; and lignin. It also engages in the research, development, and production of biofuel; operation of port terminals; power generation and distribution business; commercialization of equipment and parts; industrialization, commercialization, and exporting of pulp products; road freight transport activities; biotechnology research and development activities; industrialization and commercialization of cellulose, microfiber cellulose, paper, and paperboard products; and commercialization of paper and computer materials. In addition, the company is involved in the business office, production packaging, corporate venture capital, and financial fundraising activities; development and production of cellulose-based fibers, yarns, and textile filaments, as well as nanocrystalline pulps; restoration, conservation, and preservation of forests; and research of raw materials for the textile industry. Suzano S.A. was formerly known as Suzano Papel e Celulose S.A. and changed its name to Suzano S.A. in April 2019. The company was founded in 1924 and is headquartered in Salvador, Brazil.

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